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SER594 Human-Computer Interaction Lecture 09 Invited Talk: iLUX Lab Javier Gonzalez-Sanchez, PhD [email protected] javiergs.engineering.asu.edu Office Hours: By appointment

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• Evaluate and design learning environments • Website usability and user experience • Mobile device user experience • Mobile Apps research • Gaming testing • Simulators testing • Evaluate and design training programs • Spaces layout design research • In Store / Shopper research • Advertising design and testing • Movie trailer research • Packaging & Product testing CAPABILITIES

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IMPROVING METHODS IN USABILITY TESTING • Using objective methods • Considering the overall user experience • behavioral, • physiological, • affect metrics • Providing evidence-based results • Performing onsite testing (not limited to lab setups)

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TECHNOLOGY AND TOOLS Eye Trackers Brain Computer Interfaces Face-Based Recognition Skin Conductance Sensor

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SOFTWARE iMotions: Biometric Research Platform

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PROJECTS

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ME3

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ME3 • Assess the usage of the Me3 website in a non-guided, non-controlled session • Learn how users navigate and explore the diverse activities on the website • Technology • iPad (smart device) • ABM X10 EEG headset • Mobile eye tracker and mobile stand • FACET

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ME3 - Visual Attention

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ME3 – Visual Attention and Emotions

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Volaris – Mobile App

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Volaris – Mobile App • Learn about consumer experience using a mobile app in different mobile phones (iOS VS Android) and different mobile devices (phone VS tablet) • Technology • Emotiv EEG headset • Tobii eye-tracking system

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Volaris – Mobile App

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Picomonic

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Picmonic • Assess the usage of the website in a non-guided, non-controlled session • Learn how users navigate and explore the diverse activities on the website • Technology • Personal Computer • ABM X10 EEG headset • Mobile eye tracker and mobile stand • FACET

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Picmonic - Visual Attention & Emotions

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Intelligent Tutor System with Affect

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Intelligent Tutor System with Affect • Learn about the effect of affective support in an ITS • Learn the benefits, if any, for students interacting with these ITS • Technology • ABM EEG headset • Tobii eye-tracking system • FACET

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Intelligent Tutor System with Affect

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Intelligent Tutor System with Affect

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Game Experience – Experts VS Novices

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Game Experience – Experts VS Novices • Learn about the difference, if any, between experts and novices on their experience playing LoL. • Technology • Emotiv EEG headset • Tobii eye-tracking system

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Game Experience – Experts VS Novices

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Training Programs

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Training Programs • Understand labor tasks to develop new training programs. • Understand employee’s experience to develop training programs. • Understand employee’s work space to improve them. • Technology • Emotiv headset • Tobii Glasses eye tracker system

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Training Programs

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Training Programs

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Training Programs

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CONSUMER IN-STORE BEHAVIOR

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CONSUMER BEHAVIOR • Learn about consumer store navigation using different store layouts • Learn the benefits, if any, of narrative layouts • Technology • Emotiv EEG headset • Tobii eye-tracking glasses • Fixed eye tracker system

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CONSUMER IN-STORE BEHAVIOR • Video

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CONSUMER (IN VIRTUAL STORE) BEHAVIOR

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SER594 – Human Computer Interaction Javier Gonzalez-Sanchez [email protected] Spring 2019 Disclaimer. These slides can only be used as study material for the SER594 course at ASU. They cannot be distributed or used for another purpose.