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The Secret Life of Usability

Todd Moy
November 15, 2011

The Secret Life of Usability

Investigating emotion as it relates to our perception of usability. Given at the Internet Summit '11.

Todd Moy

November 15, 2011
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  1. HI! I’M TODD I work as a Senior UX Designer

    at Viget—a web development and design agency. @toddmoy
  2. If usability engineers designed a nightclub it would be clean,

    quiet, brightly lit, with lots of places to sit down, plenty of bartenders, menus written in 18-point sans-serif, and easy-to-find bathrooms.
  3. But nobody would be there. They would all be down

    the street at Coyote Ugly pouring beer on each other. —Joel Spolsky
  4. ’ USABILITY The extent to which a product can be

    used by specified users to achieve specified goals with , , and in a specified context of use.
  5. Our emotions help us: • focus • decide • perform

    Our perception of usability is colored as a result.
  6. As the gap increases, we feel: • less certain •

    more defensive • stripped of control
  7. MESSAGE ATTITUDE DELIVERY Conversation what tone do we take? what

    do they need to know? how do we communicate it?
  8. I. Usability is based on perception II. Perception is affected

    by emotion III. We should anticipate and shape emotion WHEREUPON WE WRAP IT UP