Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Using Zapier to automate and direct Meta lead form data
Search
Jordan Munton
April 24, 2024
Marketing & SEO
1
110
Using Zapier to automate and direct Meta lead form data
Jordan Munton
April 24, 2024
Tweet
Share
Other Decks in Marketing & SEO
See All in Marketing & SEO
Counterintuitive SEO - How to Achieve SEO Goals Going Beyond SEO Best Practices #BBSEO23
aleyda
6
1.4k
Headless/composable website development brightonSEO 2024
stutofts
PRO
0
160
SEO, automatización & AI en grandes portales
estevecastells
PRO
1
470
BSEO - The IKEA Flatpack Guide to Rendering
mstanford43
1
230
How to Measure PR Success Without Focusing on JUST Volume Metrics
crossley
0
210
お名前から性別を推測する/Guessing_gender_from_name
florets1
1
130
Tomorrow's SEO: How AI is Reshaping Search - SEOkomm 2023 Keynote
bastiangrimm
PRO
1
200
JAWS-UG 北陸新幹線(福井開催)学生・先生(だけじゃない)に贈るAWSを使う方法と楽しみ方
awsjcpm
1
260
Creating Compelling Content In Heavily-Regulated Industries
johnforth
1
170
WNMC24: Google AI Overviews
badams
1
460
Sponsored posts, parasite SEO, helpful content and what to make out of it all - BrightonSEO April 2024
zangoosed
4
310
Food for (AI) Thought: Peak Ace Dinner Series - SMX Munich 2024
bastiangrimm
PRO
1
570
Featured
See All Featured
Designing for humans not robots
tammielis
247
25k
XXLCSS - How to scale CSS and keep your sanity
sugarenia
242
1.2M
It's Worth the Effort
3n
180
27k
Music & Morning Musume
bryan
42
5.7k
Building a Modern Day E-commerce SEO Strategy
aleyda
22
6.5k
Producing Creativity
orderedlist
PRO
338
39k
Being A Developer After 40
akosma
67
580k
Designing with Data
zakiwarfel
96
4.9k
Gamification - CAS2011
davidbonilla
77
4.6k
Clear Off the Table
cherdarchuk
86
310k
Imperfection Machines: The Place of Print at Facebook
scottboms
261
12k
Designing the Hi-DPI Web
ddemaree
276
33k
Transcript
Jordan Munton linkedin.com/in/jordan-munton/
What Meta lead forms are
What Meta lead forms are What Zapier is
What Meta lead forms are What Zapier is How to
setup Meta trigger
What Meta lead forms are What Zapier is How to
setup Meta trigger Examples of setting up an action
None
Meta Lead Ads
Meta Lead Ads • Meta forms keep users on the
platform
Meta Lead Ads • Meta forms keep users on the
platform • Website tracking is not required
Meta Lead Ads • Meta forms keep users on the
platform • Website tracking is not required • Parts of the form are pre-populated
Meta Lead Ads • Meta forms keep users on the
platform • Website tracking is not required • Parts of the form are pre-populated • Lead data can be downloaded via ads manager and business suite
None
None
Meta Lead Ads
Meta Lead Ads • Time consuming to download
Meta Lead Ads • Time consuming to download • Has
the potential to cause GDPR issues
Meta Lead Ads • Time consuming to download • Has
the potential to cause GDPR issues • Human errors can occur easily
Meta Lead Ads • Time consuming to download • Has
the potential to cause GDPR issues • Human errors can occur easily • Giving Access to the right people isn’t always straight forward
None
None
Zapier
Zapier • Zapier has access to over 6,000 apps
Zapier • Zapier has access to over 6,000 apps •
Automates repetitive tasks
Zapier • Zapier has access to over 6,000 apps •
Automates repetitive tasks • Avoids coding or relying on developers to build the integration
Zapier • Zapier has access to over 6,000 apps •
Automates repetitive tasks • Avoids coding or relying on developers to build the integration • Reduces data handling and improves response times
Zapier
Zapier 1
Zapier 1 2
Zapier 1 2 3
Determining what will trigger the zaps
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
Zapier Basics
What we want Zapier to do when a Facebook lead
is recieved
Whatsapp automation
Example
Example
Example
Example
Example
Example
Example
Example
Email by Zapier
None
None
None
None
DOB reformat for Mailchimp Birthday
Example
Example
Example
Example
Example
None
None
Lead from Meta
Lead from Meta Message sent to sales team
Lead from Meta Message sent to sales team Welcome email
sent to user
Lead from Meta Message sent to sales team Welcome email
sent to user Lead added to Salesforce
Lead from Meta Message sent to sales team Welcome email
sent to user Lead added to Salesforce Date of birth reformatted
Lead from Meta Message sent to sales team Welcome email
sent to user Lead added to Salesforce Date of birth reformatted Email subscriber added
linkedin.com/in/jordan-munton/