App Competitions, You're (Probably) Doing It Wrong

App Competitions, You're (Probably) Doing It Wrong

by Brian Koles @ APIStrat 2014 in Chicago

Transcript

  1. App Competitions: You’re (probably) Doing It Wrong ! Hackathons vs.

    Online Challenges (roles & expectations for each) ! Best Practices for Awesome ! Q & A
  2. In-Person Hackathons Online Challenges Prototypes (Hacks) Local Awareness Recruitment Fun

    Newbies Networking Products (Apps) Global Implementations Partnerships Work Pros Existing Teams VS
  3. What Makes a Hackathon Awesome? ! Meaningful Theme (i.e. not

    about $$$) ! Clear and Appropriate Expectations ! IP Stays With Developers (or open source) ! Featured APIs & Data Remain Available ! Cool Venue ! Leverage Existing Communities/Events
  4. What Makes a Hackathon Awesome (cont’d)? ! Unique Prizes !

    Convenient Timing & Enough Lead Time ! Platform to Communicate & Showcase ! Sponsorship Tiers & Practical Demos ! Helpful Mentors & Organizers ! Safe, Tolerant & Welcoming Environment
  5. What Makes a Hackathon Awesome (cont’d)? ! Teammate Matchmaking !

    Ample Internet & Power Outlets ! Healthy, Tasty & Plentiful Catering ! Demo Coaching ! Functional Audio & Video ! Winner Promotion & Next Steps
  6. What Makes an Online Challenge Awesome? ! Developer Program Ready

    for Primetime ! Clear Guidance on What to Build and Why ! Online Presence Informs & Inspires ! Free(mium) Access for Participants ! Ample Time for Outreach & Polished Product Development (~3-4 months)
  7. What Makes an Online Challenge Awesome (cont’d)? ! Compelling Prizes

    (+1 Popular Choice) ! Supporting Events (meetups, hackathons, workshops, conferences, award ceremony) ! High Profile & Engaged Judges ! Conversational Ongoing Promotion ! Showcase All Participants
  8. Questions? Brian Koles | Brian@ChallengePost.com | 404-435-7256| @briankoles