https://speakerdeck.com/hansgoogleads 2026-09-19 13:37:40 -0400 Paid acquisition built to convert. Not just managed. Hanzel Lacida is a Veteran Full Stack Shopify Ads Strategist and Google Ads Specialist with 10+ years running paid search across eCommerce, lead gen, and multi-channel growth. This deck covers who he is, what he builds, and the results he's driven — from campaign architecture and conversion tracking to Shopify feed management and Looker Studio reporting. $1M+ in attributed client revenue. 30–60% CPA reduction. Peak 70x ROAS. Contract-ready through a registered US company. Paid acquisition built to convert. Not just managed. Hanzel Lacida is a Veteran Full Stack Shopify Ads Strategist and Google Ads Specialist with 10+ years running paid search across eCommerce, lead gen, and multi-channel growth. This deck covers who he is, what he builds, and the results he's driven — from campaign architecture and conversion tracking to Shopify feed management and Looker Studio reporting. $1M+ in attributed client revenue. 30–60% CPA reduction. Peak 70x ROAS. Contract-ready through a registered US company. Sat, 19 Sep 2026 00:00:00 -0400 https://speakerdeck.com/hansgoogleads/veteran-full-stack-shopify-ads-strategist-google-ads-guy-paid-search-specialist https://speakerdeck.com/hansgoogleads/veteran-full-stack-shopify-ads-strategist-google-ads-guy-paid-search-specialist