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CASH｜ポジティブな「お金」の表現

D4a4696288dc6fa6e5623c0d5c697299?s=47 Kanako Kawahara
September 08, 2017
Design
80
120k

 CASH｜ポジティブな「お金」の表現

UI Crunch #11 金融業界に革命を起こす、FinTechスタートアップのUIデザイン / 2017.09.06

D4a4696288dc6fa6e5623c0d5c697299?s=128

Kanako Kawahara

September 08, 2017
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Transcript

  1. ϙδςΟϒͳ ʮ͓ۚʯ ͷදݱ #BOL *OD Տݪ߳ಸࢠ 6*$SVODI

  2. Տݪ ߳ಸࢠ @kanakt גࣜձࣾόϯΫͷ૑ۀϝϯόʔ ɻ $"4)ͷσβΠϯશ ෦୲౰ ɻ લ͸4503&4KQͷϦʔυσβΠφʔ ɻ

  3. גࣜձࣾόϯΫͰ͢ ɻ

  4. $"4)ͱ͍͏ΞϓϦΛ͍ͭͬͯ͘·͢ ɻ

  5. ఀࢭ͍ͯ͠·͕ͨ͠ɺ࠷ۙ࠶։͠·ͨ͠ ɻ

  6. https://cash.jp/comeback/

  7. ࠶։௚ޙͷϥϯΩϯάͰ͢ɻ

  8. ΠϝʔδΩϟϥΫλʔ ϢΩν͘Μ ·ͩ࢖ͬͨ͜ͱͷͳ͍ํ͸ ͍·͙͢μ΢ϯϩʔυͯ͠ΈͯͶʂ

  9. $"4)͕໨ࢦ͢ੈք 1

  10. ʮϞϊΛ͓ۚʹม͑Δʯ ͱ͍͏ݟͤํͰ গֹࢿۚΛॠؒతʹఏڙ͢Δ͜ͱ͕αʔϏεͷՁ஋ গֹࢿۚͷधཁΛɺ ॠؒతʹղܾ͢Δ

  11. ਓੜͷՄೳੑΛ޿͛ΔͨΊͷϦιʔεͷͻͱͭɻ ʮ͍·ʯ ඞཁͳ͓͕ۚɺखݩʹ ʮ͋Δʯ ͜ͱʹΑΓ ໨ͷલͷબ୒ࢶ͸ɺ࣮֬ʹ૿͑Δɻ ࢲ͕ͨͪߟ͑Δ ʮ͓ۚʯ

  12. Ձ஋ͷม׵Λॊೈʹɺ ૉૣ͘Ͱ͖ΔΑ͏ʹͳΔͱ ࣌ؒΛγϣʔτΧοτͨ͠Γɺ ਓੜͷબ୒ࢶΛ૿΍͢͜ͱ͕Ͱ͖Δɻ ͋ΒΏΔϞϊͷՁ஋Λ͓ۚʹม׵

  13. $"4)Λ͏·͘ར༻ͯ͠΋Β͏͜ͱʹΑΓɺ ೔ຊதͷਓͷՄೳੑ͕ͣͭ͢͜͠Ͱ΋֦ு͞ΕΕ͹ ຖ೔͕๛͔ʹͳΓɺܦࡁ΋ճΔͱ৴͍ͯ͡·͢ɻ ຖ೔Λ͚ͩ͢͜͠๛͔ʹ

  14. Ͱɺ ͜ΕΛͲ͏σβΠϯ͢Δʁ ݟͤํɾදݱ ௒େࣄ

  15. ΠϝʔδΩϟϥΫλʔ ϢΩν͘Μ ϙδςΟϒʹ ʮ͓ۚʯ Λදݱ͢Δͬͯ ݁ߏΉ͔͍ͣ͠Μͩʂ

  16. ʮ͓ۚʹؔ͢Δ࿩͸Ԛ͍ʯ ͱ͍͏Πϝʔδ͸ࠜڧ͍ ͋΍͍͠ ͜Θ͍ ͣΔ͍ ͍΍Β͍͠

  17. σβΠϯͷํ਑ ͓ۚΛॠؒతʹಘΔମݧΛɺ ϙδςΟϒʹଊ͑ͯ΋Β͑ΔΑ͏ͳ αʔϏεͷဣ·͍Λͭ͘Δɻ

  18. ͪΐ͏Ͳ͍͍τʔϯΛ୳Δ 2

  19. $"4)ͷτʔϯ ௚ٿ ൈ͚ײ

  20. ͓ۚΛ୯७ʹඳ͘ͱ ԫ৭ʹͳΔɻ

  21. ͪͳΈʹʜԫ৭ؙ͍͸͓ۚͷϝλϑΝͱͯ͠ ΞϓϦ಺Ͱ౓ʑ࢖༻͍ͯ͠·͢ɻ

  22. ఆ൪ͷงғؾͩͱɺ ͪΐͬͱػցతͳҹ৅ʹͳΔɻ

  23. ΠϝʔδΩϟϥΫλʔ ϢΩν͘Μ ԫ৭͸਌͠Έ΍͢͞΋͋ΔΑͶʂ ͱ͜ΖͰ ʮൈ͚ײʯ ͬͯͲ͏͍͏͜ͱʁ

  24. ྫ͑͹৭ͷׂ߹ ͪΐͬͱΩπ͍ʜ

  25. ྫ͑͹৭ͷׂ߹ ΍͍͞͠ҹ৅ʹͳΔ

  26. ྫ͑͹ϩΰ ଈۚͷεϐʔυײΛදݱͭͭ͠ɺจࣈؒ͸ΏͬͨΓɻ

  27. τʔϯ͸αʔϏεͷ ʮਓ౰ͨΓʯ ɻ ͪΐͬͱͨ͠όϥϯεͰҹ৅͸େ͖͘มΘΔɻ ϏδϡΞϧͷํ޲ੑɾ࡞ΓࠐΈ͸ॏཁɻ ҹ৅Λࠨӈ͢Δͷ͸τʔϯ

  28. ͓ۚΛಘΔ࣮ײͷ௥ٻ 3

  29. Ξχϝʔγϣϯ݁ߏଟΊͰ͢ɻ

  30. ͳͥඞཁʁ ͓ۚͷಈ͖ΛΑΓϦΞϧʹ ײͯ͡΋Β͏ͨΊʹɺ ΞχϝʔγϣϯΛར༻ɻ ࣮ײ ৺஍Α͞

  31. ೖྗ ࡱӨ ࠪఆ݁Ռ ྫ͑͹ࠪఆ

  32. ࠪఆதͷϩʔσΟϯά Ϟϊ͕͓ۚʹมΘ͍༷ͬͯ͘ࢠɻ ී௨ͷ͘Δ͘ΔΑΓݟͯͯ๞͖ͳ͍ɻ දࣔ͢Δ࠷௿ඵ਺Λઃఆɻ

  33. ਺ࣈͷΞχϝʔγϣϯ ਺ࣈ͕Χ΢ϯτΞοϓ͢Δɻ ϦΞϧλΠϜͰࠪఆֹ͕ ͸͖͡ग़͞ΕΔΘ͘Θ͘ײͷԋग़ɻ

  34. ৼಈʹΑΔϑΟʔυόοΫ΋ϓϥε͠ɺ ΑΓ͓͕ۚखݩʹ΍ͬͯདྷͨײΛදݱ͍ͯ͠·͢ɻ ϓϧο ϒʔο

  35. ࡉ͔͍΋ͷ͸جຊ(*'Ξχϝɻ ΤϯδχΞ޻਺͔͔Βͳ͍ϝϦοτ͕େ͖͍ɻ ॻ͖ग़ͨ͠Β)5.-ʹషΓ෇͚ͯ֬ೝɻ Ͳ͏΍ͬͯ࡞ͬͨͷʁ ͓·͚

  36. ίʔυΛॻ͘ඞཁ͕͋Δ΋ͷ͸ ͔ΜͨΜͳಈըΛ࡞੒ͯ͠ ࣮૷ͯ͠΋ΒͬͨΓ΋͠·ͨ͠ɻ

  37. αʔϏε঺հಈը͸ɺ ϥϑͷΞχϝʔγϣϯΛͭ͘Γɺ ϓϩͷํʹϒϥογϡΞοϓ͍͖ͯͨͩ͠·ͨ͠ɻ ϥϑ ׬੒൛

  38. ͜Ε͔ΒԿΛσβΠϯ͢Δͷ͔ 4

  39. ϦϦʔεޙɺ ͔ͳΓͷ൓ڹ͕͋Γ·͕ͨ͠ Ұ࣌తͳ΋ͷͰ͸ͳ͘ɺ ೔ৗతʹ ࢖͍͚ͬͯͨͩΔαʔϏεʹ͍͖͍ͯͨ͠ɻ ੈͷதʹఆண͢ΔαʔϏε΁

  40. ੜ׆ͷͳ͔Ͱࣗવʹར༻ͯ͠΋Β͑Δ αʔϏεͷဣ·͍Λ௥ٻ͍ͯ͘͜͠ͱ͕ Ұ൪ͷ໾໨ͩͱࢥ͍ͬͯ·͢ɻ ʮ;ͭ͏ʯ ͷဣ·͍Λͭ͘Δ

  41. ੈͷதʹͱͬͯɺ ඞͣɺྑ͍αʔϏεͱͳΔΑ͏ ࣾһҰಉɺ Ҿ͖ଓ͖౒ྗͯ͠ࢀΓ·͢ͷͰ Ԡԉ͍͚ͯͨͩ͠Δͱخ͍͠Ͱ͢ɻ

  42. ΧελϚʔαϙʔτ "OESPJEΤϯδχΞ ҰॹʹαʔϏεΛͭ͘Γ·ͤΜ͔ʁ