enough space for 12 bottles, and he always keeps it full. • Whenever he finishes a bottle, he removes it from the cabinet, opens a new one, and adds the new bottle to the bar. • Every year, he drinks 6 whisky bottles on average. Paulo Caroli
whisky and that my friend drinks an average of 6 bottles per year, how long does it take on average for him to drink one bottle of whisky? felipecastro.com (A) 6 months. (B) 3 months. (C) 2 months. (D) 1 year. (E) 2 years.
to implement the product. felipecastro.com Traditional Approach Reduce implementation time from 60 days to 30 Moonshot Reduce implementation time from 60 days to 1
70% of the OKRs can demotivate some people, especially in the beginning. • Lack of stretch: Sometimes people think that “70 is the new 100” and settle for it. • Not accepting failure: Managers may push teams always to reach 100% of them. felipecastro.com
• Aspirational: Success means achieving 60-70% in aggregate. • Hard but achievable. Not a walk in the park. • Success means achieving 100%. Moonshots vs. Roofshots
• Aspirational: Success means achieving 60-70% in aggregate. • Hard but achievable. Not a walk in the park. • Success means achieving 100%. Moonshots vs. Roofshots Start here
deliver to your customers or your company. They are measurable on a sliding scale. Activities Are outputs. Everything you deliver: tasks, projects, programs, features, epics and initiatives associated with achieving team or company-level OKRs. They are usually binary (done or not done). Key Results vs. Activities felipecastro.com
•Focus on hiring A player managers/ leaders. •Ensure ongoing mentoring/ coaching opportunities. •Create a culture of learning for development of new and existing employees. Establish the 8086 as the highest performance 16-bit microprocessor family, as measured by: •Develop and publish five benchmarks showing superior 8086 family performance. •Repackage the entire 8086 family of products. •Get the 8MHz part into production. •Sample the arithmetic coprocessor no later than June 15. Reach 1 billion hours of watch time per day [by 2016], with growth driven by: •Search team + Main App (+ XX%), Living Room (+ XX%). •Grow kids’ engagement and gaming watch time (X watch hours per day). •Launch YouTube VR experience and grow VR catalog from X to Y videos.
•Focus on hiring A player managers/ leaders. •Ensure ongoing mentoring/ coaching opportunities. •Create a culture of learning for development of new and existing employees. Establish the 8086 as the highest performance 16-bit microprocessor family, as measured by: •Develop and publish five benchmarks showing superior 8086 family performance. •Repackage the entire 8086 family of products. •Get the 8MHz part into production. •Sample the arithmetic coprocessor no later than June 15. Reach 1 billion hours of watch time per day [by 2016], with growth driven by: •Search team + Main App (+ XX%), Living Room (+ XX%). •Grow kids’ engagement and gaming watch time (X watch hours per day). •Launch YouTube VR experience and grow VR catalog from X to Y videos. Things we can’t measure
•Focus on hiring A player managers/ leaders. •Ensure ongoing mentoring/ coaching opportunities. •Create a culture of learning for development of new and existing employees. Establish the 8086 as the highest performance 16-bit microprocessor family, as measured by: •Develop and publish five benchmarks showing superior 8086 family performance. •Repackage the entire 8086 family of products. •Get the 8MHz part into production. •Sample the arithmetic coprocessor no later than June 15. Reach 1 billion hours of watch time per day [by 2016], with growth driven by: •Search team + Main App (+ XX%), Living Room (+ XX%). •Grow kids’ engagement and gaming watch time (X watch hours per day). •Launch YouTube VR experience and grow VR catalog from X to Y videos. Activities Things we can’t measure
•Focus on hiring A player managers/ leaders. •Ensure ongoing mentoring/ coaching opportunities. •Create a culture of learning for development of new and existing employees. Establish the 8086 as the highest performance 16-bit microprocessor family, as measured by: •Develop and publish five benchmarks showing superior 8086 family performance. •Repackage the entire 8086 family of products. •Get the 8MHz part into production. •Sample the arithmetic coprocessor no later than June 15. Reach 1 billion hours of watch time per day [by 2016], with growth driven by: •Search team + Main App (+ XX%), Living Room (+ XX%). •Grow kids’ engagement and gaming watch time (X watch hours per day). •Launch YouTube VR experience and grow VR catalog from X to Y videos. Activities Real Key Results Things we can’t measure
Establish the 8086 as the highest performance 16-bit microprocessor family, as measured by: Reach 1 billion hours of watch time per day [by 2016], with growth driven by: •Focus on hiring A player managers/ leaders. •Ensure ongoing mentoring/ coaching opportunities. •Create a culture of learning for development of new and existing employees. •Develop and publish five benchmarks showing superior 8086 family performance. •Repackage the entire 8086 family of products. •Get the 8MHz part into production. •Sample the arithmetic coprocessor no later than June 15. •Search team + Main App (+ XX%), Living Room (+ XX%). •Grow kids’ engagement and gaming watch time (X watch hours per day). •Launch YouTube VR experience and grow VR catalog from X to Y videos. Activities Real Key Results Things we can’t measure HR dept from a random startup in 1976 Today