Each step is a reminder of the value proposition.
And the app UI updates as you walk through the flow.
What I like about it.
@fmerian
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Overview
Step 1. Enter your email. Step 2. Check your email. Step 3. Create workspace.
Step 5. On-going project? Step 6. Who email most? Step 7. Send a message.
Step 4. What's its name?
@fmerian
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Step 1. Enter your email.
Slack gives your team a home. And each step is a remember that it's designed for work. @fmerian
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Step 2. Check your email for a code.
@fmerian
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Step 3. Create a new Slack workspace.
@fmerian
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Step 4. What's the name of your company or team?
Another reminder that Slack is designed for work. @fmerian
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Step 5. What's your team working on right now?
Every text on your page is an opportunity to remind your value proposition. Including labels. @fmerian
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Step 6. Who do you email most?
Yet another reminder that Slack is designed for work. And an email replacement. @fmerian
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Add your
teammates
Did you notice the copy? "Who do you email most." Make your text engaging for better adoption. @fmerian
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Step 5
What are you working on?
Step 4
What's the name of your team?
Step 6
Who do you email most?
@fmerian
Little big detail. The app UI updates as you walk through the flow.
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Step 7. Send a message.
@fmerian
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Recap
Step 1. Enter your email. Step 2. Check your email. Step 3. Create workspace.
Step 5. On-going project? Step 6. Who email most? Step 7. Send a message.
Step 4. What's its name?
@fmerian
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Lessons learned.
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Step 5
What are you working on?
Step 4
What's the name of your team?
Step 6
Who do you email most?
Update your app UI as users set up their account.
@fmerian
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If you build a product for teams, hint your users to invite their coworkers.
@fmerian
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Over to you, what struck you the most in this onboarding experience?
Thanks!
@fmerian
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One more step
I review onboarding experiences from great B2B SaaS companies
and share how I'd optimize them once a week.