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INTRO &OHJOFFSJOH%FTJHO 1SPKFDU" &%1" %BZ

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%FTJHO1SPNQU %FTJHO JOOPWBUJWFFYQFSJFODF PGIBWJOHBNFBM ΠϊϕʔςΟϒͳ ৯ମݧΛσβΠϯͤΑɻ

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&%1$BOWBTBOE5PPMLJU HMW POV Design Principles Differentiator Touch Point User Experience User Journey Map Old Solutions New Solutions ❓ https://titech-edp.github.io/toolkit/

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&%1$BOWBTBOE5PPMLJU 5PEBZ HMW POV Design Principles Differentiator Touch Point User Experience User Journey Map Old Solutions New Solutions ❓ https://titech-edp.github.io/toolkit/

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*OUFSWJFX5PPMT :PVDBOEFDJEFXIFUIFSZPVVTFPSOPU

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1075PPMT :PVDBOEFDJEFXIJDIPOFZPVXJMMVTF

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3PVOE<_> ˖ (PMVODIXJUIQFPQMFXIPZPVEPOˏULOPX ˖ 0#4&37"5*0/ ˖ 5BLFQIPUPT ˖ 5IJOLNPSFRVFTUJPOTPGJOUFSWJFX

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3PVOE<NJO> ˖ 'PSNBOFXHSPVQPGUISFFPSGPVS ˖ $SFBUFBNFNCFSMJTU ˖ -JLFUIJT ˖ %SBXGBDFTPGNFNCFST ˖ 1PTUUIFQIPUPUPUIFTMBDL
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%FOF107T "Define" is the act of making sense of what we’ve seen, heard, and learned during the research. Based on your research, certain themes and patterns can turn into POV, which is a stepping stone to idea generation for the future. չ㹀纏պדכծٔ؟٦ثד鋅׋ֿהծ耀ְ׋ֿהծ㷕׿׌ֿ הך䠐㄂׾椚鍑ׅ׷կٔ؟٦ثח׮הבְגծ暴㹀ךذ٦و װػة٦ַٝ׵107ָ⳿גֻ׷կ107כ㼛勻ך،؎ر،ⶼ⳿ ך駈ַָ׶הז׷կ

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%JTDPWFSUIFSFBMQSPCMFNT "Engineers and businesspeople are trained to solve problems. Designers are trained to discover the real problems. " չ䪮遭罏הؽآطأך➂ղכ㉏겗׾鍑寸ׅ׷״ ֲ鎮箺׾「ֽגְ׷կرؠ؎ش٦כ劤䔲ך㉏겗 ׾涪鋅ׅ׷״ֲ鎮箺׾「ֽגְ׷կպ

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*EFBUF "Ideate" enables people to think through new and innovative ideas without being constricted by everyday constraints. չ،؎ر،涪䟝պכծ傈䌢涸ח㶷㖈ׅ׷ׁתׂתז չ卻ַׇպװչ䫇ⵖպ׾《׶䩪ְծ倜׃ֻ؎ظك٦ذ؍ ـז،؎ر،׾荈歋ח罋ִ׷ֿה׾〳腉חׅ׷կ

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)PXNJHIUXF )PXˑNJHIU˒խXF Assumes that there is a solution out there -- it provides creative confidence. We can put idea out there that may or may not work -- either way, it’s okay. We are going to do it together and build on each other’s ideas. How do you, as a designer, want to direct the POV? - You need an overwhelming sense of super ownership to do that. - Extreme expression might work well (ex. worst, biggest, none)

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).825PPMT

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*EFBUJPOTUFQT Brainstorm POV HMWQ Ideas HMWQ Sketch Design Principles %PO`UCSBJOTUPSNJEFBT CVURVFTUJPOT XJUIGVO

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*EFBUJPOTUFQT Brainstorm POV HMWQ Ideas HMWQ Sketch Design Principles %PO`UCSBJOTUPSNJEFBT CVURVFTUJPOT XJUIGVO

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1SPUPUZQFUPPMT :PVDBOEFDJEFXIFUIFSZPVVTFPSOPU

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#3&",<NJO> ʙ15:25

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