Tweet
Tweet

Slide 1

Slide 1 text

Scaling WooCommerce for international sales

Slide 2

Slide 2 text

Jimmy Rosén Founder, Angry Creative

Slide 3

Slide 3 text

Richard Sweeney Senior developer, Angry Creative

Slide 4

Slide 4 text

E-commerce Elastic Search & Solr GitLab phpUnit Laravel BuddyPress Social Intranet Digital marketing Monitoring WooCommerce

Slide 5

Slide 5 text

Case: iDeal of Sweden

Slide 6

Slide 6 text

No content

Slide 7

Slide 7 text

Fast-paced startup

Slide 8

Slide 8 text

Why WooCommerce?

Slide 9

Slide 9 text

Cashflow

Slide 10

Slide 10 text

”WooCommerce won’t scale, use X” - Generic E-commerce development firm

Slide 11

Slide 11 text

Bang for the buck

Slide 12

Slide 12 text

The mission

Slide 13

Slide 13 text

Goal 1 
 Make current setup survive

Slide 14

Slide 14 text

Goal 2 Build brand & increase conversion

Slide 15

Slide 15 text

Goal 3 New market in < 1 week

Slide 16

Slide 16 text

Goal 4 
 Scale from $0.5M to $120M

Slide 17

Slide 17 text

What we did

Slide 18

Slide 18 text

Process

Slide 19

Slide 19 text

Architecture

Slide 20

Slide 20 text

WooPIM

Slide 21

Slide 21 text

No content

Slide 22

Slide 22 text

Custom checkout

Slide 23

Slide 23 text

No content

Slide 24

Slide 24 text

Hosting

Slide 25

Slide 25 text

Results

Slide 26

Slide 26 text

Conversions are up +24%

Slide 27

Slide 27 text

Launching in new markets in 2 days

Slide 28

Slide 28 text

Scaling

Slide 29

Slide 29 text

Takeaways

Slide 30

Slide 30 text

Takeaway 1 GeoIP is harder than you think

Slide 31

Slide 31 text

Takeaway 2 Scaling multisite < Scaling single instance

Slide 32

Slide 32 text

Takeaway 3 ERP & PIM

Slide 33

Slide 33 text

Takeaway 4 Good partner is 80%

Slide 34

Slide 34 text

Takeaway 5 You can’t spend enough on hosting

Slide 35

Slide 35 text

We’re here all week! angrycreative.se

Slide 36

Slide 36 text

Questions? angrycreative.se

Slide 37

Slide 37 text

Thank you! angrycreative.se