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Shopify

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2006 600,000+ ShopifyͷϓϥοτϑΥʔϜ͕஀ੜͨ͠೥ Shopifyͷళฮ਺ 175~ ࢖༻͞Ε͍ͯΔࠃͷ਺ ໿ 7 ஹ ԁ Shopifyʹ͓͚Δ૯ྲྀ௨ֹʢྦྷܭʣ Shopify ͸ݸਓ͔ΒϝΨϒϥϯυ·Ͱɺ͢΂ͯͷن໛ͷϏδωεΛࢧ͑ΔΫϥ΢υECϓϥοτϑΥʔϜͰ͢ɻ ׬શΦϦδφϧͷΦϯϥΠϯετΞΛى఺ͱ͠ɺࠃ಺֎ؔΘΒͣɺෳ਺ͷൢചνϟωϧͰ঎඼ΛҰ੪ൢചɾಉ࣌؅ཧ͢Δ͜ͱ͕ՄೳͰ͢ɻ Shopifyʹ͍ͭͯ

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Ottawa - Φλϫ Montreal - ϞϯτϦΦʔϧ Toronto - τϩϯτ San Francisco - αϯϑϥϯγεί
 Waterloo - ΢Υʔλʔϧʔ
 Shopifyʹू͏ ैۀһ 3,000ਓ+ Tokyo - ౦ژ


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* at December 31, 2016 ੈքதʹ޿͕ΔShopify

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What is Shopify?

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STOREFRONTS ΦϯϥΠϯετΞͷ঎඼Λ ෳ਺ͷൢചνϟωϧͰҰ੪ൢചɾಉ࣌؅ཧ

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ܾࡁ؅ཧ ձܭ؅ཧ ϓϩϞʔγϣϯ ച্෼ੳ ΞϓϦ ࡏݿ؅ཧ ड஫؅ཧ ഑ૹख഑ ඞཁͳػೳΛ͢΂ͯ݉Ͷඋ͑ͨ؅ཧը໘

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೔ຊͰͷ࢖༻ࣄྫ ੴ઒ɹஓՂࢠ
 גࣜձࣾ Solaris Japan “Shopifyͷ͓ӄͰࢲͨͪͷࣄۀ͸੒ޭͨ͠ ͱݴͬͯ΋աݴͰ͸͋Γ·ͤΜɻ ෳࡶʹײ͡ΔEίϚʔεքͷதͰ΋ɺ Shopify͸ɺؒҧ͍ແ͘৴༻ग़དྷΔύʔτφʔͰ͢ɻ”

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Why Shopify?

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• ඞཁ࠷௿ݶͷίετͰϏδωεΛେ͖͘੒௕ͤ͞Δ • γϯϓϧͰଟػೳʢߴ͍σβΠϯੑɾΞϓϦͰ؆୯࿈ܞʣ • ൢചྖҬɺൢചܦ࿏ͷॆ࣮ੑʢࠃ಺֎ɾSNS΋ϦΞϧళฮ΋ʣ Why Shopify?

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Why Shopify? ඞཁ࠷௿ݶͷίετͰϏδωεΛେ͖͘੒௕ͤ͞Δ

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େاۀ LARGER BRANDS தখاۀ SMB’S ݸਓϏδωε ENTREPRENEURS 29υϧ ֹ݄ 79 2,000 BASIC SHOPIFY ADVANCED SHOPIFY PLUS υϧ ֹ݄ υϧ ֹ݄ υϧ ֹ݄ 299 ੒௕Λαϙʔτ͢Δϓϥϯମܥ খ࢝͘͞Ίͯɺେ͖͘εέʔϧ

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ϓϥϯʹؔ܎ͳ͘ɺ঎඼ొ࿥਺/ σʔλͷ࢖༻ྔ͕ແ੍ݶʂ ສશͳηΩϡϦςΟʔ/ αʔόʔͷ৺഑΋ෆཁ

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Why Shopify? γϯϓϧͰଟػೳʢߴ͍σβΠϯੑɾΞϓϦͰ؆୯࿈ܞʣ

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• ςϯϓϨʔτ = ςʔϚͱݺΜͰ͍·͢ • ࣮ࡍʹ࢖ΘΕ͍ͯΔετΞྫΛࢀরͰ͖Δ • ςʔϚΛ࡞੒͠ɺൢച͢Δ͜ͱ΋Մೳ • ೔ʑ௥Ճ͞Ε͍ͯ͘ςʔϚ਺ Shopify ςʔϚͷσβΠϯੑ

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Shopify ςʔϚετΞ: https://themes.shopify.com/

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ΞϓϦ ΠϯετʔϧޙͷςʔϚ؅ཧը໘

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ϞόΠϧʹ΋׬શࣗಈରԠͷσβΠϯ

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ςϯϓϨʔτฤूɾ؆୯ΞϨϯδ

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ϒϩάػೳ΋Φϓγϣϯඅ༻ཁΒͣʂ ʢଞʹυϝΠϯ΍αʔόʔͷऔಘ͕ෆཁʹʣ

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͢΂ͯͷϖʔδʹ͓͍ͯɺSEOରࡦՄೳʂ

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ShopifyΞϓϦͰ؆୯ΧελϚΠζ ΞϓϦ

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ΞϓϦͰ͔ΜͨΜ࿈ܞɾϓϥάΠϯ

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• SEOରࡦ • ఆظߪೖ • ԷചΓ/ B2Bൢച • ϝʔϧϚʔέςΟϯά • ձһ੍ECαΠτͷ࡞੒ • Ϛϧνݴޠɾ௨՟Խ • ঎඼ͷϨϏϡʔΛදࣔɾ௥Ճ • ঎඼ͷ͓ؾʹೖΓอଘػೳ • ϙοϓΞοϓ޿ࠂ • ஫จॻ/ ഑ૹϥϕϧͷҹ࡮ͳͲ… ΞϓϦͰͰ͖Δ͜ͱ

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1. Shopify ΞϓϦετΞ΁ Go! 2. Marketing/ email ͳͲͰΩʔϫʔυݕࡧ 3. ޱίϛ਺΍ಈըΛνΣοΫ 4. ͓ࢼ͠ظؒΛ֬ೝ͠ɺ࢖ͬͯΈΔ ΞϓϦͷ୳͠ํ: ϚʔέςΟϯάΞϓϦͷ৔߹

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ΞϓϦ Shopify ΞϓϦετΞʢhttps://apps.shopify.com/ʣ

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1. Shopify ΞϓϦετΞ΁ Go! 2. Recurring/ subscription ͳͲͰΩʔϫʔ υݕࡧ 3. ޱίϛ਺΍ಈըΛνΣοΫ 4. ͓ࢼ͠ظؒΛ֬ೝ͠ɺ࢖ͬͯΈΔ ΞϓϦͷ୳͠ํ: ఆظߪೖΞϓϦͷ৔߹

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ఆظߪೖػೳಋೖࣄྫ

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ΞϓϦ ΠϯετʔϧޙͷΞϓϦ؅ཧը໘

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Shopifyʹ͓͚ΔετΞ؅ཧ

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؆୯ઃఆɺϚϧνͳݴޠରԠ

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ϞόΠϧΞϓϦͰͷετΞ؅ཧ΋ָʑʂ

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Why Shopify? ൢചྖҬɺൢചܦ࿏ͷॆ࣮ੑʢࠃ಺֎ɾSNS΋ϦΞϧళฮ΋ʣ

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ࠃ಺ൢച͚ͩͰͳ͘ ӽڥECʹඞཁͳػೳ΋ϑϧ౥ࡌ

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୅Ҿ͖ ۜߦৼࠐ ଈ࣌࿈ܞ ίϯϏχ ύϫϑϧ҆શͳܾࡁํ๏ • ΫϨδοτΧʔυܾࡁ΋ଈ௥Ճ • ւ֎ͷΧʔυ͔Βͷࢧ෷͍΋ָʑʂ • ௥Ճͷ։ൃͷඞཁͳ͠

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ΞϓϦ ֤छܾࡁαʔϏεͱॠ࣌ʹ࿈ܞ

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ϚϧνݴޠɾϚϧν௨՟ʹରԠ ӳޠαΠτɹɹɹɹɹ೔ຊޠαΠτ SHOPIFY ετΞ

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Ϩʔτ׵ࢉɺଟ௨՟Ͱͷදࣔ

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؆୯ઃఆɺϚϧνͳݴޠରԠ

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ΞϓϦ ࠃຖʹҟͳΔফඅ੫཰ʹ΋ରԠ

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ΞϓϦ ࠃ΍஍ҬʹΑͬͯҟͳΔ഑ૹྉͷઃఆ΋ָʑʂ

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Shopifyͱൢചνϟωϧ

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ϞόΠϧ ΦϯϥΠϯ POSʢళฮൢചʣ ιʔγϟϧϝσΟΞ ചΓख Shopifyͷൢചνϟωϧ

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POSΛ༻͍࣮ͨళฮͱͷ࿈ܞ

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Shopifyͱ࿈ܞ͢ΔPOSγεςϜ ରԠϓϦϯλʔ: ελʔਫ਼ີ mPOP TSP100IIIɺBluetooth Ϟσϧ

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Shopify͕͢΂ͯͷ૭ޱʹ

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ଞαΠτ΍ϒϩάΛ؆୯ECԽʂɹ ߪೖϘλϯ͚ͩΛShopifyͰ

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56 ϝσΟΞͰͷ࢖༻ࣄྫ: ߪೖϘλϯ/Χʔτ/ܾࡁػೳͷΈ͕Shopify

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ൢചνϟωϧ”ʴ” > Buy Button > Generate code Shopify ؅ཧը໘্Ͱͷ࡞੒ํ๏

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ίʔυΛίϐʔɺଞͷαΠτʹషΓ෇͚Δ͚ͩͰECαΠτԽʂ

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Facebookϖʔδͱͷ࿈ܞ

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ᶃ Instagram্Ͱͷ࿈ܞ

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ᶄ ShopifyετΞ্Ͱ΋؆୯࿈ܞ ΞϓϦ໊ɿInstagram shop by Snapppt

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Messengerͱͷ࿈ܞ x

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• Facebook μΠφϛοΫ޿ࠂ • ޮՌ෼ੳπʔϧ • ਓ޻νϟοτϘοτ ޿ࠂઓུʹ໾ཱͭΞϓϦ

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Shopify αϙʔτମ੍

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೔ຊޠ͓໰߹Θͤ support-jp@shopify.com ӳޠ/ 24࣌ؒαϙʔτʢνϟοτɾి࿩ɾϝʔϧɾTwitterʣ https://help.shopify.com Shopify αϙʔτମ੍

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͊͞ɺͬͦ͘͞͸͡Ί·͠ΐ͏ʂ https://www.shopify.jp/