  LTKA #1 Dr.-Ing. Eueung Mulyana http://eueung.github.io/ET3010 ET-3010 | Connected Services and Cloud Computing | Attribution-ShareAlike CC BY-SA 1 / 36 

Layanan Tersambung & Komputasi Awan LT (&) KA Connected Services & Cloud Computing CS (&) CC (or simply: Cloud) 2 / 36 

CS + CC What & Why Landscape & Roles 3 / 36 

  Connected Services What & Why #1 4 / 36 

Section Outline 1. CS - Definition 2. CS - Examples 3. Facts - CS Around Us (Micro) 4. CS - Triggers & Enablers 5 / 36 

CS - Definition Any Digital Service that brings people together in any Meaningful way - to engage, transact, share, etc. - is a Connected Service. (cf. Golding,2011) Literal Services + Connections This plus means that need that can not properly be used without ... What do these technically mean?? CS - Examples Legacy Telco Services Voice Services Text Services Data Services Services with Internet-Origin Twitter Facebook Google Search ... 6 / 36 

Facts - CS Around Us A Micro Perspective  7 / 36 

Facts - CS Around Us A Micro Perspective Everyday Life To Ease Things, to Entertain, to ... For some, those become primary needs ... 8 / 36 

CS - Triggers & Enablers User Devices "Cloud" Lifestyle Technology Advances Economical Feasibility 9 / 36 

CS - Triggers & Enablers Telco (Retail) Internet Community Konvergen State A State B Timespan +/- 10 th Evolved from IC and (legacy) Telco Regional vs. Global Telco: Fixed- & Mobile- Broadband, Growth via Cust. Base Others: Media, ... Enter Change ...  10 / 36 

  Connected Services Landscape & Roles 11 / 36 

Section Outline 1. CS - Impacts 2. CS - Market 3. CS - #nowhappening and The Future 4. CS - Remarks 5. CS - Numbers & Stats 6. CS - Model, Relationship & Facts to Consider 12 / 36 

CS - Impacts New Demands, Opportunities, but also Threats! Ada gula ada semut... Demands = $$$ $$$ come either from new or from existing, acquired Markets Serious threats for existing players (incumbents) Right strategy and business agility badly needed to survive and win! 13 / 36 

CS - Market Telco Internet Case: Indonesia, +/- Y2000 Relative to Market Size 1:8 to 1:10 14 / 36 

CS - Market Telco Internet Y2010+ 1:2 to 1:3 Now ? 15 / 36 

CS - #nowhappening and The Future  16 / 36 

CS - Remarks  17 / 36 

CS - Numbers & Stats  18 / 36 

CS - Model Protocol: [Data] Storage Process Induction: Phone, SMS, Twitter, Facebook, Search, ... CS (System): UI, Data (Local+Remote), Process (Local+Remote) CS Data Source: Device Sensors, Communication Channels CS Frontend: UI, Local Data/Storage, Local Process Box/Backend: Interface, Storage, Process 19 / 36 

CS - Relationship LT KA App Market (Mobile) Network User (post­PC) Device OTT Vendor Operator S Owner Developers Simplified Relationship CS, CC, Some Involving Parties 20 / 36 

Mobile Devices ($$$$$) CS/Apps Usage & Purchases ($$$$) Needs for Infrastructure for Providing CS (increased) ($$?) Data Volume (steadily increased) ($) Needs for Infrastructure for Connectivity e.g. Coverage, BW (steadily increased) ($) CS - Facts to Consider 21 / 36 

CS - Facts to Consider Number of Devices 22 / 36 

CS - Facts to Consider Cisco VNI Global Mobile Data Traffic Forecast, 2012-2017 23 / 36 

  Cloud Computing What & Why #2 24 / 36 

Section Outline 1. CS+CC - Model & Relationship 2. CC - Definition 3. Facts - CS Around Us (Macro) 25 / 36 

CS+CC - Model Connected Services & Cloud 26 / 36 

CS+CC - Model (Zoom-In) System-Boxes Inside Cloud Nested Clouds 27 / 36 

28 / 36 Soo.. Minions, err ehm, I mean... Students What is actually this Cloud? 

The interesting thing about Cloud Computing is that we've redefined Cloud Computing to include everything that we already do.... I don't understand what we would do differently in the light of Cloud Computing other than change the wording of some of our ads. (Larry Ellison/Oracle, 2008) A lot of people are jumping on the cloud bandwagon, but I have not heard two people say the same thing about it. There are multiple definitions out there of "the cloud". (Andy Isherwood/HP, ZDnet News, 2008) 29 / 36 

30 / 36 Waaat? err, okay then, thanks Andy! for me, cloud is banana! 

CC - Definition Cloud computing is a model for enabling convenient, on- demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. (NIST) 31 / 36 

Facts - CS Around Us A Macro Perspective  32 / 36 

  LTKA #1 Concluding Remarks 33 / 36 

CS-Notes CS are in everyday life of more-and-more people CS become an attracting business trend CS involve many new emerging technologies including Cloud CS are rapidly growing in terms of services and applications 34 / 36 

References/Readings 1. Paul Golding, Connected Services: A Guide to the Internet Technologies Shaping the Future of Mobile Services and Operators, John Wiley & Sons Ltd., 2011, ISBN 978-0-470-97455-1 2. Dan C. Marinescu, Cloud Computing Theory and Practice, Morgan Kaufmann, Elsevier Inc., 2013, ISBN: 978-0- 12404-627-6 Complemented with various sources from the Net (will be cited in context). 35 / 36 

  END Eueung Mulyana http://eueung.github.io/ET3010 ET-3010 | Connected Services and Cloud Computing | Attribution-ShareAlike CC BY-SA 36 / 36