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Linear User Onboarding Magic Feeling

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The Linear onboarding experience flows perfectly. One input per step to help you set up your workspace and get started. What I like about it. @fmerian

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Overview Step 1. Welcome. Step 2. Choose your style. Step 3. Command menu. Step 5. Invite co-workers. Step 6. Subscribe to updates. Step 7. You're good to go! Step 4. Connect with GitHub.

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Step 1. Create your Linear account.

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Step 2. Create a new workspace.

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Step 3. Welcome to Linear.

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Step 4. Choose your style. When you can choose your UI style during the FTUX, you can expect a product designed with care.

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Step 5.1. Command menu. Your onboarding flow should answer: "What should I know about your product?" And Linear does it right.

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Step 5.2. Let's try it out.

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Step 5.3. That was easy!

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Step 6. Connect with GitHub.

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Step 7. Invite co-workers to your team. If you build a product for teams, hint your users to invite their co-workers.

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Step 8. Subscribe to updates. This step isn't necessary. The flow could have been simplified.

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Alternative: Skip the step to focus on the signup experience. Step 6 Subscribe to updates. Step 5 Invite co-workers. Step 7 You're good to go!

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Step 9. You're good to go!

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Step 10. Welcome to Linear 👋 Don't let your users start from a blank page.

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Recap Step 2 Choose your style. Step 1 Welcome to Linear. Step 3 Command menu.

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Recap Step 5 Invite your co-workers. Step 4 Connect with GitHub. Step 6 Subscribe to updates.

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Recap Step 8 Welcome to Linear 👋 Step 7 You're good to go!

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Lessons learned Define what your killer feature is, and hint it in your FTUX.

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Lessons learned If you build a product for teams, hint your users to invite their co-workers.

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Lessons learned Don't let your users start from a blank page.

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Over to you, what struck you the most in this onboarding experience? Ping me on Twitter. Thanks! @fmerian

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One more step As a marketer, I like to break down onboarding experiences from great B2B SaaS companies. I share my reviews once a week.