Net Promoter Score: Gauge the Status of Your Product

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NET PROMOTER SCORE: GAUGE THE STATUS OF YOUR PRODUCT @TESSAK22 SLIDO.COM #WCPHX

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ABOUT ME • Love Obsessed with Dogs • Shoot Archery • Passionate about teaching others TESSA KRIESEL HEAD OF DEVELOPER COMMUNITY Twitter   FOUNDER / CONSULTANT Devocate @TESSAK22 SLIDO.COM #WCPHX @tessak22

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ONE QUESTION On a scale of 0 to 10, how likely are you to recommend this company’s product or service to a friend or a colleague? @TESSAK22 SLIDO.COM #WCPHX

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APPLYING THIS IN WORDPRESS @TESSAK22 SLIDO.COM #WCPHX

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@TESSAK22 SLIDO.COM #WCPHX

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THE MATH Number of promoters − Number of detractors Number of responses 100

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YOUR SCORE The score is a whole number that ranges from -100 to 100, and indicates customer happiness with your brand experience. Most companies have scores around 31 to 50, but that can vary by industry. View Industry Benchmarks

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DETRACTOR @TESSAK22 SLIDO.COM #WCPHX This typically represents unhappy customers who did not have a positive experience and are unlikely to buy from you again or recommend you in the future.

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PASSIVE @TESSAK22 SLIDO.COM #WCPHX They generally had a good customer experience, but are not positive advocates of your business.

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PROMOTER @TESSAK22 SLIDO.COM #WCPHX These are the most loyal customers and are key to good word-of-mouth and advocacy.