Better together: how technology partnerships drive happiness

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Better Together: How Technology partnerships drive happiness. Sangeeta Walsh Director, Product Marketing

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We meet our customers where they are We deliver a comprehensive product portfolio Inbound Contact Center Digital Customer Service Outbound Contact Center Cloud PBX Video Meetings Team Messaging Global Open Platform 4 | © 2019 RingCentral, Inc. All rights reserved.

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Why should you care?

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Enable your partners

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Better Together Produce an Ebook Partner Collateral Build a partner web page Develop a quick reference guide Create videos showcasing value

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Create Programs

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Drive Awareness Webinars Demand Gen Programs Campaigns Events Analysts / Press

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Go-To-Market

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Drive Adoption Incentivize Cross Promotion Launch together Optimize marketplace Empower your customers

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Productive workforce = Happy customers

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Customer First Promote Productivity Beta programs Onboarding / Implementation Success stories

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Partner Ecosystem Value Referrals / Events Content / Social AR / PR PLATFORM PMM

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In Summary Drive Awareness: Create content with workflows and solutions in mind Produce a piece of content that showcases thought leadership vs. buy my product Drive Adoption: Build a campaign and touchpoints leading to an event or announcement Enable partners to position products and value of YOUR product in their ecosystem Make it easy: Share content and solutions with partners in an easy to use- ingestible format Create customer stories that resonate in a prospect call or with existing customers Customer first: Anticipate the customer need - together - and how this makes THEIR life easier Create a demo or quick reference guide of how these solutions are easy to

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https://linkedin.com/in/snwalsh https://www.ringcentral.com/apps [email protected]