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E-commerce world

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Me • Alessandro Lepore • from Fano (PU) • @alelepore / https://github.com/alepore • Freelance Web Developer @ freego • Longtime Open Source && Linux user • Perl => PHP => Ruby (Rails) => …Elixir?

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The e-commerce market is growing, and it’s growing fast. Source: https://blog.rjmetrics.com/2015/02/04/the-five-indicators-of-breakout-ecommerce-growth/

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e-commerce developer

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One E-commerce, many components • Website, UI, Admin interface etc. • Catalog, Variants • Checkout • Prices, Promotions, Discounts • Payments, Shipments • Taxes! • Extra: API? Multi Language? Mobile? • External integrations • Offline concepts online • Non dev stuff: marketing, SEO, Customer care etc.

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? So? Platform? Framework?
 Some libraries?
 Start from scratch?

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E-commerce Platforms market share (top 1M sites) Source: https://www.datanyze.com/

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E-commerce in Ruby: 
 Spree / Solidus

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History (Spree) • 2007: Spree Commerce company • 2008: Spree 0.x • 2011: $1.5M funding • 2012: Spree 1.0 • 2013: Spree 2.0, Wombat • 2014: $5M funding • 2015: Spree 3.0 • 2016: Spree 3.1?

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History (Solidus) • Stembolt, bonobos.com • 2014: Spree private fork • 2015: Solidus 1.0, 1.1 • 2016: Solidus 1.2, Solidus Conf Toronto

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Spree / Solidus • 100% Open Source and free • Small core team + community • Github, mailing list, chat • 17.000+ commits • 600+ contributors • 7.000+ github stars • 600 tests • BSD License

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Technologies: Ruby • Programming language from Japan, 1995 • Object-oriented, also functional and imperative • Dynamic, reflective, general-purpose • Influenced by Perl, Smalltalk, Eiffel, Ada, and Lisp

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Technologies: Rails • Full stack MVC web application framework • “Optimised for programmer happiness” • “Convention over Configuration” • More here: http://rubyonrails.org/doctrine/

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Technologies: Spree • Rails engine • Common gems • Good Rails skills required! • MySQL or PostgreSQL • spree_core • spree_frontend • spree_backend • spree_api • spree_auth_devise

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Features • Auth, Users, Addresses • Orders, Adjustments, • Payment Methods, Payments • Products, Variants, Options • Taxonomies • Taxes, Tax Categories, Tax Rates • Stock Management • (Split) Shipments • Promotions, Rules, Actions • I18N, Translations • Mid/big size projects?

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Extensions • All on Github • Just Ruby gems • Rails engines • Easy to develop • github.com/spree-contrib • spree_gateway • spree_i18n • spree_print_invoice • spree_multi_currency • spree_digital • better_spree_paypal_express • spree_shared • spree_editor • spree_reviews • spree_wishlist • spree_recently_viewed • spree_related_products • spree_sitemap • spree_elasticsearch • … and many moar

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Screenshots

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Screenshots

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The bad parts • “Checkout hell” • Extension points • Promotions • …moar

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Production deploy • Normal Rails deploy • capistrano, git • Linux + Nginx/Apache or Heroku • RAM!

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Use cases • 50.000+ sites? • https://www.godaddy.com/websites/online-store • https://bonobos.com/ • https://ayr.com • https://www.evagardenshop.com/ • https://www.myfashionhit.com/

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Links • https://github.com/solidusio/solidus • http://solidus.io/ • https://github.com/spree/spree • https://spreecommerce.com/ • http://capistranorb.com/ • http://rubyonrails.org/doctrine/

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