Slide 1

Slide 1 text

curiosity, everywhere · UXPA 2024 E V E E E R H W Y R Cassini Nazir Assistant Professor College of Visual Arts and Design University of North Texas FROM ENGAGEMENT TO DELIGHT UXPA International 2024 Fort Lauderdale, FL · 26 June 2024

Slide 2

Slide 2 text

curiosity, everywhere · UXPA 2024 me Our parents shape our curiosity. mom

Slide 3

Slide 3 text

curiosity, everywhere · UXPA 2024 3 Designers are not in the business of creating interfaces. Design is…

Slide 4

Slide 4 text

curiosity, everywhere · UXPA 2024 4 Designers are not in the business of creating interfaces. We are in the business of designing memories. Design is…

Slide 5

Slide 5 text

curiosity, everywhere · UXPA 2024 A SHORT WARM-UP 5 reality perceive attention engram (memory) recall Design is… Long after the experience has passed, what is the memory I wish to remain?

Slide 6

Slide 6 text

Inviting curiosity · mode 2023 6 1 What is curiosity, and, if possible, how might we invite others to be curious? 2 Practical examples of curiosity from a variety of contexts This presentation will cover…

Slide 7

Slide 7 text

curiosity, everywhere · UXPA 2024 There is no monolithic view of curiosity. CURIOSITY > EMPATHY Philosophy & Science tone and tenor of curiosity Psychology how curiosity manifests Education how curiosity edifies Arts & Design how experiences might intrigue Plato Aristotle Apuelius Augustine Francis Bacon Thomas Hobbes David Hume Plutarch Seneca Galileo Speculative design Dunne & Raby Reflective practice Donald Schön Making Strange Viktor Shklovsky Estrangement Bertolt Brecht Self-Estrangement Eugene Ionesco Post-humanism Rosi Braidotti Alterity Ihde & Verbeek Strange-making Genevieve Bell Exformation Kenya Hara Design for Care Peter Jones Post-human pluralism Ron Wakkary Personal Growth Todd Kashdan Novelty Edward Deci Interest/Deprivation Jordan Litman Information Gap George Lowenstein Workplace curiosity Spencer Harrison Wheel of Emotions Robert Plutchik Sensation Seeking Marvin Zuckerman Optimal arousal Dan Berlyne Ethics of curiosity Sundar Sarukkai Knowledge gap William James Social / intellectual John Dewey Sensory curiosity Jean Piaget Social Curiosity Britta Renner Curiosity Studies Perry Zurn 7

Slide 8

Slide 8 text

curiosity, everywhere · UXPA 2024 the recognition, pursuit, and desire to explore novel, uncertain, complex, and ambiguous events. Curiosity is WHAT IS CURIOSITY? Kashdan (2018) 8

Slide 9

Slide 9 text

curiosity, everywhere · UXPA 2024 motivation to explore. Curiosity is WHAT IS CURIOSITY? Hans-Georg Voss 9

Slide 10

Slide 10 text

curiosity, everywhere · UXPA 2024 Loewenstein, G. (1994). The psychology of curiosity: A review and reinterpretation. Psychological Bulletin, 116(1), 75–98. curiosity what we know what we want to know WHAT IS CURIOSITY? 10 Curiosity arises when there’s a gap between what we know and want to know.

Slide 11

Slide 11 text

curiosity, everywhere · UXPA 2024 curiosity what we know what we want to know Curiosity arises when there’s a gap between what we know and want to know. WHAT IS CURIOSITY? 11 Loewenstein, G. (1994). The psychology of curiosity: A review and reinterpretation. Psychological Bulletin, 116(1), 75–98.

Slide 12

Slide 12 text

curiosity, everywhere · UXPA 2024 STATE Creative process Educators naturally want to harness curiosity’s power to create openness to change. WHAT IS CURIOSITY? TRAIT Creative people Environment Change Developing a creative climate… …enhances creativity… …creating openness to change. Deepens situational assessment & Divergent thinking Inherent personality trait Innovation 12 Environment Adapted from Puccio, Murdock & Mance, 2007

Slide 13

Slide 13 text

curiosity, everywhere · UXPA 2024 13 inform engage delight attract Swiss cheese is a better metaphor for the conversion funnel. CURIOSITY IN PRACTICE

Slide 14

Slide 14 text

curiosity, everywhere · UXPA 2024 14 inform engage delight attract Here the business informs but fails to attract. CURIOSITY IN PRACTICE

Slide 15

Slide 15 text

curiosity, everywhere · UXPA 2024 15 inform engage delight attract So they try a different approach that attracts but fails to engage. CURIOSITY IN PRACTICE

Slide 16

Slide 16 text

curiosity, everywhere · UXPA 2024 16 inform engage delight attract A well-place moment of curiosity… CURIOSITY IN PRACTICE curiosity

Slide 17

Slide 17 text

curiosity, everywhere · UXPA 2024 17 inform engage delight attract A well-place moment of curiosity can create an aperture. CURIOSITY IN PRACTICE curiosity

Slide 18

Slide 18 text

curiosity, everywhere · UXPA 2024 18 inform engage delight attract …allowing busines the opportunity to engage and delight. CURIOSITY IN PRACTICE

Slide 19

Slide 19 text

curiosity, everywhere · UXPA 2024 19 inform engage delight attract Well-executed moments of curiosity can shorten that distance. CURIOSITY IN PRACTICE

Slide 20

Slide 20 text

curiosity, everywhere · UXPA 2024 Berlyne, D. E. (1954). A theory of human curiosity. British Journal of Psychology, 45, 180–191. epistemic perceptual MOTI VATI ON instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans Berlyne (1954) 20 Curiosity is both a motivation…

Slide 21

Slide 21 text

curiosity, everywhere · UXPA 2024 Berlyne, D. E. (1960). Confl diversive specific B E H AVI O R persevere to find an answer desire for stimulation, related to boredom Berlyne (1960) 21 …and a behavior.

Slide 22

Slide 22 text

curiosity, everywhere · UXPA 2024 epistemic diversive specific perceptual MOTI VATI ON B E H AVI O R instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom monkey solves a problem rat explores a maze bored teenager flips channels scientist search for solutions 22 Loewenstein, G. (1994). The psychology of curiosity: A review and reinterpretation. Psychological Bulletin, 116(1), 75–98.

Slide 23

Slide 23 text

curiosity, everywhere · UXPA 2024 epistemic diversive specific perceptual MOTI VATI ON B E H AVI O R instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 23 children We need a diversive curiosity when young.

Slide 24

Slide 24 text

curiosity, everywhere · UXPA 2024 epistemic diversive specific perceptual MOTI VATI ON B E H AVI O R instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 24 adults As we age, curiosity takes a more cohesive shape.

Slide 25

Slide 25 text

everyday curiosity · cassini nazir Curiosity emerges out of stimulus. EVERDAY CURIOSITY 25 consuming contributing creating A combination of factors curiosity affects curiosity

Slide 26

Slide 26 text

everyday curiosity · cassini nazir Curiosity emerges out of stimulus. EVERDAY CURIOSITY 26 consuming contributing creating A combination of factors curiosity affected by curiosity

Slide 27

Slide 27 text

everyday curiosity · cassini nazir Each has an affect on the other. EVERDAY CURIOSITY 27 consuming contributing creating A combination of factors curiosity affects curiosity affected by curiosity ?

Slide 28

Slide 28 text

everyday curiosity · cassini nazir There are probably other things in this ecosystem. EVERDAY CURIOSITY 28 consuming contributing creating A combination of factors curiosity affects curiosity affected by curiosity ? ?

Slide 29

Slide 29 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 29 A balancing act.

Slide 30

Slide 30 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 30 A balancing act. consuming

Slide 31

Slide 31 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 31 A balancing act. consuming

Slide 32

Slide 32 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 32 A balancing act. consuming

Slide 33

Slide 33 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 33 A balancing act. Business Leaders consuming contributing creating creating

Slide 34

Slide 34 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 34 A balancing act. consuming contributing creating creating

Slide 35

Slide 35 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 35 A balancing act. contributing consuming creating creating

Slide 36

Slide 36 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 36 A balancing act. contributing consuming creating creating contributing creating creating

Slide 37

Slide 37 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 37 A balancing act. contributing consuming creating creating contributing creating creating

Slide 38

Slide 38 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 38 A balancing act. consuming contributing creating creating contributing creating creating

Slide 39

Slide 39 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 39 A balancing act. consuming contributing creating creating contributing creating creating

Slide 40

Slide 40 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 40 A balancing act. consuming contributing creating creating contributing creating creating

Slide 41

Slide 41 text

everyday curiosity · cassini nazir EVERDAY CURIOSITY 41 A balancing act. contributing consuming creating creating creating creating

Slide 42

Slide 42 text

everyday curiosity · cassini nazir We tend to think of curiosity as “neck up”. EVERDAY CURIOSITY 42

Slide 43

Slide 43 text

everyday curiosity · cassini nazir We tend to think of curiosity as “neck up”. EVERDAY CURIOSITY 43 Curiosity requires whole body thinking.

Slide 44

Slide 44 text

everyday curiosity · cassini nazir Curiosity requires practice. EVERDAY CURIOSITY 44 System 1 Fast Thinking System 2 Slow Thinking • Daily decisions • Unconscious • Automatic • Impressions and intuitions • Error prone • Can perform while tired or sick • Complex decisions • Conscious • Effort • Analysis and reflection • Reliable • Impaired by fatigue or stress

Slide 45

Slide 45 text

everyday curiosity · cassini nazir types of curious people fascinated problem-solver empathizer avoiders 5-dimensional curiosity scale few some many people deprivation sensitivity joyous exploration social curiosity stress tolerance thrill seeking Adapted from “The five-dimensional curiosity scale: Capturing the bandwidth of curiosity and identifying four unique subgroups of curious people” by Todd Kashdan, et al. (2018). Designers generally have a similar kind of curiosity.

Slide 46

Slide 46 text

everyday curiosity · cassini nazir types of curious people fascinated problem-solver empathizer avoiders 5-dimensional curiosity scale few some many people deprivation sensitivity joyous exploration social curiosity stress tolerance thrill seeking Adapted from “The five-dimensional curiosity scale: Capturing the bandwidth of curiosity and identifying four unique subgroups of curious people” by Todd Kashdan, et al. (2018). Designers generally have a similar kind of curiosity.

Slide 47

Slide 47 text

everyday curiosity · cassini nazir types of curious people fascinated problem-solver empathizer avoiders 5-dimensional curiosity scale few some many people deprivation sensitivity joyous exploration social curiosity stress tolerance thrill seeking Adapted from “The five-dimensional curiosity scale: Capturing the bandwidth of curiosity and identifying four unique subgroups of curious people” by Todd Kashdan, et al. (2018). Designers generally have a similar kind of curiosity.

Slide 48

Slide 48 text

everyday curiosity · cassini nazir types of curious people fascinated problem-solver empathizer avoiders 5-dimensional curiosity scale few some many people deprivation sensitivity joyous exploration social curiosity stress tolerance thrill seeking Adapted from “The five-dimensional curiosity scale: Capturing the bandwidth of curiosity and identifying four unique subgroups of curious people” by Todd Kashdan, et al. (2018). Designers generally have a similar kind of curiosity.

Slide 49

Slide 49 text

curiosity, everywhere · UXPA 2024 49 Kettlebells for curiosity. UNDERSTANDING EMPATHY

Slide 50

Slide 50 text

curiosity, everywhere · UXPA 2024 50 Kettlebells for curiosity. UNDERSTANDING EMPATHY • Try using the phrase Tell me more.

Slide 51

Slide 51 text

curiosity, everywhere · UXPA 2024 51 Kettlebells for curiosity. UNDERSTANDING EMPATHY • Try using the phrase • Try using “else” Tell me more. What else? How else? Why else?

Slide 52

Slide 52 text

curiosity, everywhere · UXPA 2024 52 Kettlebells for curiosity. UNDERSTANDING EMPATHY • Try using the phrase • Try using “else” • Ask more frequently Tell me more. What else? How else? What surprised you? Why else?

Slide 53

Slide 53 text

curiosity, everywhere · UXPA 2024 53 Kettlebells for curiosity. UNDERSTANDING EMPATHY • Try using the phrase • Try using “else” • Ask more frequently • Change meeting agendas to questions. Tell me more. What else? How else? What surprised you? Why else?

Slide 54

Slide 54 text

curiosity, everywhere · UXPA 2024 54 Kettlebells for curiosity. UNDERSTANDING EMPATHY • Try using the phrase • Try using “else” • Ask more frequently • Change meeting agendas to questions. • Do something new, regularly. Tell me more. What else? How else? What surprised you? Why else?

Slide 55

Slide 55 text

curiosity, everywhere · UXPA 2024 Coaxing curiosity to come forward is challenging. 55 Huh? Hmm...

Slide 56

Slide 56 text

curiosity, everywhere · UXPA 2024 rage vigilance ecstasy admiration terror amazement grief loathing disgust boredom anger annoyance interest anticipation joy serenity acceptance trust fear apprehension distracted surprise sadness pensive remorse disapproval awe submission love optimism aggressiveness contempt 56 Emotions are complex. WHAT IS CURIOSITY? Plutchik, R. (2001). The Nature of Emotions. American Scientist, 89(4), 344-350.

Slide 57

Slide 57 text

curiosity, everywhere · UXPA 2024 57 joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy love submission alarm remorse contempt aggression optimism disappointment often-felt emotions joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy delight sentimentality shame pessimism morbidness dominance anxiety outrage seldom felt anticipation surprise joy fear fear surprise sadness sadness anger anger trust disgust anticipation joy guilt despair envy pride fatalism unbelief sometimes felt trust disgust curiosity cynicism Emotions are complex. WHAT IS CURIOSITY?

Slide 58

Slide 58 text

curiosity, everywhere · UXPA 2024 58 joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy love submission alarm remorse contempt aggression optimism disappointment often-felt emotions joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy delight sentimentality shame pessimism morbidness dominance anxiety outrage seldom felt anticipation surprise joy fear fear surprise sadness sadness anger anger trust disgust anticipation joy guilt despair envy pride fatalism unbelief sometimes felt trust disgust curiosity cynicism Emotions are complex. WHAT IS CURIOSITY?

Slide 59

Slide 59 text

curiosity, everywhere · UXPA 2024 59 joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy love submission alarm remorse contempt aggression optimism disappointment often-felt emotions joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy delight sentimentality shame pessimism morbidness dominance anxiety outrage seldom felt anticipation surprise joy fear fear surprise sadness sadness anger anger trust disgust anticipation joy guilt despair envy pride fatalism unbelief sometimes felt trust disgust curiosity cynicism Emotions are complex. WHAT IS CURIOSITY?

Slide 60

Slide 60 text

curiosity, everywhere · UXPA 2024 fear sadness guilt surprise trust curiosity + 60 Emotions are complex. WHAT IS CURIOSITY?

Slide 61

Slide 61 text

curiosity, everywhere · UXPA 2024 61 joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy love submission alarm remorse contempt aggression optimism disappointment often-felt emotions joy trust trust fear fear surprise surprise sadness sadness disgust disgust anger anger anticipation anticipation joy delight sentimentality shame pessimism morbidness dominance anxiety outrage seldom felt anticipation surprise joy fear fear surprise sadness sadness anger anger trust disgust anticipation joy guilt despair envy pride fatalism unbelief sometimes felt trust disgust curiosity cynicism Emotions are complex. WHAT IS CURIOSITY?

Slide 62

Slide 62 text

curiosity, everywhere · UXPA 2024 62

Slide 63

Slide 63 text

curiosity, everywhere · UXPA 2024 invitation 63

Slide 64

Slide 64 text

curiosity, everywhere · UXPA 2024 invitation trust approaches elicits emotions anticipation awe distraction frustration interest reflection speculation wonder aha play perceive reveal obscure alternative challenge haha 64

Slide 65

Slide 65 text

curiosity, everywhere · UXPA 2024 invitation response trust 65

Slide 66

Slide 66 text

curiosity, everywhere · UXPA 2024 invitation response inflection 66 trust

Slide 67

Slide 67 text

curiosity, everywhere · UXPA 2024 surprise invitation response reward 67 trust

Slide 68

Slide 68 text

curiosity, everywhere · UXPA 2024 68

Slide 69

Slide 69 text

curiosity, everywhere · UXPA 2024 invitation response reward 69 surprise trust

Slide 70

Slide 70 text

curiosity, everywhere · UXPA 2024 trust surprise 70 response accepted reward joy + connection invitation playfulness inquisitiveness → The game of peekaboo is a version of the Inviting Curiosity framework.

Slide 71

Slide 71 text

curiosity, everywhere · UXPA 2024 create a moment of discovery invite playfulness through games engage through the senses show over time delay, hide, or tease provide a different view create an appropriate challenge use humor to delight 71 At least 8 ways exist to invite curiosity. aha play perceive reveal obscure alternative challenge haha A P P R O A C H

Slide 72

Slide 72 text

Curiosity, everywhere · UXPA 2024 72 Laban Movementa language for describing human movement inspired me. Rudolf Laban

Slide 73

Slide 73 text

Curiosity, everywhere · UXPA 2024 73 Three aspects make up Laban efforts. WEIGHT Strong Light SPACE Indirect Direct TIME Sustained Sudden Strong Light Direct Sudden Sustained

Slide 74

Slide 74 text

Curiosity, everywhere · UXPA 2024 74 There are at least eight efforts within Laban system. Is there a pattern language for curiosity? flicking wringing dabbing punching floating slashing gliding pressing flexible · sudden · light flexible · sustained · strong direct · sudden · light direct · sudden · strong flexible · sustained · light sudden · strong · flexible sustained · light · direct direct · sustained · strong Strong Light Dabbing Gliding Floating Wringing Slashing Thrusting Pressing Flicking Direct Sudden Sustained Indirect

Slide 75

Slide 75 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 75 surprise invitation response reward trust Nazir, 2020, 2022

Slide 76

Slide 76 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 76 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly Satiated Cook a new recipe and enjoy the meal

Slide 77

Slide 77 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 77 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly curiosity interrupted Exploration of curiosity is interrupted by external source and not returned Satiated Cook a new recipe and enjoy the meal Interrupted Visitor interrupts the end of a live TV show

Slide 78

Slide 78 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 78 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly curiosity interrupted Exploration of curiosity is interrupted by external source and not returned curiosity unsustained Exploration of curiosity is unsustained (internally) and not returned Satiated Cook a new recipe and enjoy the meal Interrupted Visitor interrupts the end of a live TV show Unsustained Abandon a book after the first few pages

Slide 79

Slide 79 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 79 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly curiosity interrupted Exploration of curiosity is interrupted by external source and not returned curiosity unsustained Exploration of curiosity is unsustained (internally) and not returned serendipitous curiosity An accidental or unexpected reward Satiated Cook a new recipe and enjoy the meal Interrupted Visitor interrupts the end of a live TV show Unsustained Abandon a book after the fi Serendipity Discover coins in the couch

Slide 80

Slide 80 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 80 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly curiosity interrupted Exploration of curiosity is interrupted by external source and not returned curiosity unsustained Exploration of curiosity is unsustained (internally) and not returned serendipitous curiosity An accidental or unexpected reward perseverance An unhurried curiosity with slow-but- sustained interest Satiated Cook a new recipe and enjoy the meal Interrupted Visitor interrupts the end of a live TV show Unsustained Abandon a book after the fi Serendipity Discover coins in the couch Perseverance Complete a complicated jigsaw puzzle

Slide 81

Slide 81 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 81 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly curiosity interrupted Exploration of curiosity is interrupted by external source and not returned curiosity unsustained Exploration of curiosity is unsustained (internally) and not returned serendipitous curiosity An accidental or unexpected reward perseverance An unhurried curiosity with slow-but- sustained interest continuous curiosity A reward that provides surprise more than once or in an ongoing way Satiated Cook a new recipe and enjoy the meal Interrupted Visitor interrupts the end of a live TV show Unsustained Abandon a book after the fi Serendipity Discover coins in the couch Perseverance Complete a complicated jigsaw puzzle Continuous Baby responds to peekaboo with parent

Slide 82

Slide 82 text

Curiosity, everywhere · UXPA 2024 Trace out in the air your current curiosity… ARTIFACTS FROM CURIOSITY 82 curiosity satiated Exploration of curiosity is rewarded meaningfully or satisfyingly curiosity interrupted Exploration of curiosity is interrupted by external source and not returned curiosity unsustained Exploration of curiosity is unsustained (internally) and not returned serendipitous curiosity An accidental or unexpected reward perseverance An unhurried curiosity with slow-but- sustained interest continuous curiosity A reward that provides surprise more than once or in an ongoing way

Slide 83

Slide 83 text

curiosity, everywhere · UXPA 2024 83 The Eames’ invited curiosity about a solar-powered future. WHAT IS CURIOSITY? The Solar Do-Nothing Machine, 1957 Charles and Ray Eames aha play perceive reveal obscure alternative challenge haha serendipitous curiosity An accidental or unexpected reward curiosity unsustained Exploration of curiosity is unsustained (internally) and not returned

Slide 84

Slide 84 text

curiosity, everywhere · UXPA 2024 84 Nanoscape, 2002 Christa Sommerer & Laurent Mignonneau Nanoscape created an invisible sculpture of the atom.

Slide 85

Slide 85 text

curiosity, everywhere · UXPA 2024 85 What if it were possible to experience atomic forces? WHAT IS CURIOSITY? aha play perceive reveal obscure alternative challenge haha perseverance An unhurried curiosity with slow-but- sustained interest

Slide 86

Slide 86 text

curiosity, everywhere · UXPA 2024 86 Play and humor are curiosity at its best. WHAT IS CURIOSITY? Multi app, 2016 David Reinfurt aha play perceive reveal obscure alternative challenge haha continuous curiosity A reward that provides surprise more than once or in an ongoing way curiosity interrupted Exploration of curiosity is interrupted by external source and not returned

Slide 87

Slide 87 text

Curiosity, everywhere · UXPA 2024 Our curiosity follows common patterns. ARTIFACTS FROM CURIOSITY 87 surprise invitation response reward trust Nazir, 2020, 2022

Slide 88

Slide 88 text

UNT + SignifyHealth The Inviting Curiosity framework has been used in various projects… Prototype an exhibit for the ASTRO-1 space mission Building trust during in-home health evaluations Lengthen the driving years for elders +

Slide 89

Slide 89 text

UNT + SignifyHealth Prototype an exhibit for the ASTRO-1 space mission Building trust during in-home health evaluations Lengthen the driving years for elders A short discussion on trust from a project with Signify Health. +

Slide 90

Slide 90 text

curiosity, everywhere · UXPA 2024 fear sadness guilt ? ? curiosity + 90 Pop quiz! WHAT IS CURIOSITY?

Slide 91

Slide 91 text

curiosity, everywhere · UXPA 2024 fear sadness guilt surprise trust curiosity + 91 Nailed it. WHAT IS CURIOSITY?

Slide 92

Slide 92 text

curiosity, everywhere · UXPA 2024 fear sadness guilt surprise trust curiosity + 92

Slide 93

Slide 93 text

curiosity, everywhere · UXPA 2024 93 40 years of academic research on trust can be summarized by three attributes: WHAT IS CURIOSITY? Definition of trust The willingness of a party to be vulnerable to the actions of another party based on the expectation that the other party will perform a particular action important to the trustor, irrespective of the ability to monitor or control the other party Risk or having something invested, is requisite to trust; trust is evident only in situations where the potential damage from unfulfilled trust is greater than possible gain if trust is fulfilled 1. trust entails the assumption of risks some form of trust in inherent in all relationships Willingness to take risks (one of the few characteristics common to all trust situations) There must be some meaningful incentives at stake and that the trustor must be cognizant of the risk involved Cognitive trust refers to beliefs about another's trustworthiness Affective trust refers to the important role of emotions in the trust process Behavioral trust in teams is relying on another and disclosing sensitive information to another Accepting the risks associated with the type and depth of the interdependence inherent in a given relationship Group's trust for another: A shared belief by member's of a focal group about how willing that group is to be vulnerable to the a target group Interorganizational trust is collectively held trust orientation toward the partner firm Mutual trust exists when two people have complementary trust for one another and when each perceives that the other is aware of his intent and his trust Reciprocal trust is the trust that results when a party observes the actions of another and reconsiders one's attitude and subsequent behavior based on those observations Trust implies a belief that an individual will not act opportunistically or in a self-serving manner; belief of a congruence of values Trust (3 Facets) 1. trust in another party reflects an expectation or belief that the other party will act benevolently 2. trust involves a willingness to be vulnerable and risk that the other party may not fulfill the expectations 3. trust involves some level of dependency on the other party so that the outcomes of one individual are influenced by the actions of another Source Mayer et al. (1995) Sheppard & Sherman, 1998; Deutsch, 1958 Johnson-George and Swap (1982) Kee and Knox (1970) Gillespie & Mann, 2004; Gillespie, 2003 Sheppard and Sherman (1998) Serva, Fuller, & Mayer, 2005; Mayer et al., 1995 Serva et al., 2005; Zaheer, McEvily, & Perrone, 1998 Serva et al., 2005; Deutsch, 1958 Serva et al. (2005) Hall et al., 2004; Lewicki & Bunker, 1995 Whitener et al. (1998) Definition of trust Trust can be viewed as an attitude (derived from trustor's perceptions, beliefs, and attributions about the trustee based upon trustee's behavior) held by one individual toward another A psychological state compromising the intention to accept vulnerability based upon positive expectations of the intentions or behavior of another Willingness to be vulnerable Willingness to rely on another Interpersonal trust: two dimensions 1. Cognitive — reflect issues such as the reliability, integrity, honest, and fairness of a referent 2. Affective — reflect a special relationship with the referent to demonstrate concern about one's welfare One's willingness to rely on another's actions in a situation involving the risk of opportunism Based on individuals' expectations that others will behave in ways that are helpful or at least not harmful One believes in and is willing to depend on another party Two components: Trusting intention: one is willing to depend on the other person in a given situation Trusting beliefs: one believes the other person is benevolent, competent, honest, or predictable in a situation Disposition to trust: refers to a tendency to be willing to depend on others Institution-based trust: one believes impersonal structures support one's likelihood for success in a given situation; reflects the security one feels about a situation because of guarantees, safety nets, or other structures Personality-based trust: develops during childhood as an infant seeks and receives help from his or her benevolent caregiver resulting in a general tendency to trust others Cognitive-based trust: relies on rapid, cognitive cues or first impressions as opposed to personal interactions Source Whitener et al. (1998) Rousseau et al. (1998) Rousseau et al. (1998) Rousseau et al., 1998; Doney, Cannon, & Mullen, 1998 Dirks & Ferrin, 2002; McAllister, 1995 Williams, 2001; Mayer et al., 1995; Zand, 1972 Williams, 2001; Gambetta, 1998 McKnight, Cummings, & Chervany, 1998; Mayer et al., 1995 McKnight et al., 1998; Currall & Judge, 1995 McKnight et al., 1998; Mayer et al., 1995 McKnight et al. (1998) McKnight et al., 1998; Shapiro, 1987; Zucker, 1986 McKnight et al., 1998; Bowlby, 1982; Erikson, 1968; Rotter, 1967 McKnight et al., 1998; Brewer, 1981; Lewis & Weingert, 1985; Meyerson, Weick, & Kramer, 1996 Burke, C. S. et al. (2007). Trust in leadership: A multi-level review and Integration. The Leadership Quarterly, 18(6), 606–632.

Slide 94

Slide 94 text

curiosity, everywhere · UXPA 2024 94 40 years of academic research on trust can be summarized by three attributes: WHAT IS CURIOSITY? Burke, C. S. et al. (2007). Trust in leadership: A multi-level review and Integration. The Leadership Quarterly, 18(6), 606–632.

Slide 95

Slide 95 text

curiosity, everywhere · UXPA 2024 95 40 years of academic research on trust can be summarized by three attributes: WHAT IS CURIOSITY? Ability Integrity Benevolence A group of skills, competencies, and characteristics that enable a person to have influence with others The perception that a person adheres to a set of principles that you find acceptable Genuine care about others and authentic concern in relationships Burke, C. S. et al. (2007). Trust in leadership: A multi-level review and Integration. The Leadership Quarterly, 18(6), 606–632.

Slide 96

Slide 96 text

curiosity, everywhere · UXPA 2024 96 Multiply all attributes to conceptualize a trust index. WHAT IS CURIOSITY? Ability Integrity Benevolence x x = Trust Index Ideal is to score high in all attributes. 10 10 10 1000 x x = Adapted from John Blakey, The Trusted Executive

Slide 97

Slide 97 text

curiosity, everywhere · UXPA 2024 97 Multiply all attributes to conceptualize a trust index. WHAT IS CURIOSITY? Ability Integrity Benevolence x x = Trust Index Ideal is to score high in all attributes. 10 10 10 1000 x x = Captain Picard from ST:NG Adapted from John Blakey, The Trusted Executive

Slide 98

Slide 98 text

curiosity, everywhere · UXPA 2024 Score high on two, but a blind spot in a third. 1 10 10 100 x x = 98 Multiply all attributes to conceptualize a trust index. WHAT IS CURIOSITY? Ability Integrity Benevolence x x = Trust Index Ideal is to score high in all attributes. 10 10 10 1000 x x = Captain Picard from ST:NG Adapted from John Blakey, The Trusted Executive

Slide 99

Slide 99 text

curiosity, everywhere · UXPA 2024 Score high on two, but a blind spot in a third. 1 10 10 100 x x = 99 Multiply all attributes to conceptualize a trust index. WHAT IS CURIOSITY? Ability Integrity Benevolence x x = Trust Index Ideal is to score high in all attributes. 10 10 10 1000 x x = Captain Picard from ST:NG Michael Scott from The Office Adapted from John Blakey, The Trusted Executive

Slide 100

Slide 100 text

curiosity, everywhere · UXPA 2024 Score high on two, but a blind spot in a third. 1 10 10 100 x x = 100 Multiply all attributes to conceptualize a trust index. WHAT IS CURIOSITY? = Ability Integrity Benevolence x x = Trust Index Ideal is to score high in all attributes. 10 10 10 1000 x x = Captain Picard from ST:NG Michael Scott from The Office Score zero anywhere, and your total index is zero. 10 0 0 x x = 5 Adapted from John Blakey, The Trusted Executive

Slide 101

Slide 101 text

curiosity, everywhere · UXPA 2024 Score high on two, but a blind spot in a third. 1 10 10 100 x x = 101 Multiply all attributes to conceptualize a trust index. WHAT IS CURIOSITY? Ability Integrity Benevolence x x = Trust Index Ideal is to score high in all attributes. 10 10 10 1000 x x = Captain Picard from ST:NG Michael Scott from The Office Score zero anywhere, and your total index is zero. 10 0 0 x x = 5 Harvey Weinstein the bastard from real life Adapted from John Blakey, The Trusted Executive

Slide 102

Slide 102 text

curiosity, everywhere · UXPA 2024 102 Take a moment to score yourself (from 0 to 10) in each attribute. WHAT IS CURIOSITY? Be as honest as possible Designer Individual ATTRIBUTES OF TRUST Ability Skills x influence Integrity Principles Benevolence Care and concern

Slide 103

Slide 103 text

curiosity, everywhere · UXPA 2024 103 But trust is more than just you. You probably are on a team. How trustworthy is your team? WHAT IS CURIOSITY? Team Interdisciplinary Designer Individual ATTRIBUTES OF TRUST SCOPE OF TRUST Ability Skills x influence Integrity Principles Benevolence Care and concern

Slide 104

Slide 104 text

curiosity, everywhere · UXPA 2024 104 Your team exists inside an organization. How trustworthy is it? WHAT IS CURIOSITY? Ability Skills x influence Integrity Principles Benevolence Care and concern Team Interdisciplinary Company Org-at-large Designer Individual ATTRIBUTES OF TRUST SCOPE OF TRUST

Slide 105

Slide 105 text

curiosity, everywhere · UXPA 2024 Try calculating a trust index for your unique scenario. The numbers are often lower with each higher rung. This grid of trust shows each trust attribute applied to the designer, their team and the company at large. 105 WHAT IS CURIOSITY? Ability Skills & influence Integrity Principles Benevolence Care and concern Team Interdisciplinary Company Org-at-large Designer Individual ATTRIBUTES OF TRUST SCOPE OF TRUST T IM E Ability Integrity Benevolence Team Your team Company Your company Designer You 5 5 8 4 3 9 4 3 6 200 108 72 x x = x x = x x =

Slide 106

Slide 106 text

everyday curiosity · cassini nazir epistemic diversive specific perceptual instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 106 Remember this? Activities exist for each of these areas.

Slide 107

Slide 107 text

everyday curiosity · cassini nazir epistemic diversive specific perceptual instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 107 QUESTION TENNIS QUESTION TENNIS QUESTION TENNIS QUESTION TENNIS Björn Borg Venus Williams Björn Borg Venus Williams QUESTION TENNIS BERRY Was that a magic berry? Did you bury the treasure? BURY Do you eat cereal? CEREAL Is that podcast a serial? SERIAL 1 2 3 4 QUESTION TENNIS ATE Isn’t it time we ate? Was dinner at eight? EIGHT Were you in a band? BAND Was your music banned? BANNED 1 2 3 4 QUESTION TENNIS AIR Why don’t you breathe air? Are you heir to the throne? HEIR Did you step on an ant? ANT How is your aunt? AUNT 1 2 3 4 QUESTION TENNIS AD(VERTISING) Did you see that online ad? Do you know how to add? ADDITION Why are you standing in the aisle? AISLE Didn’t you visit an island? ISLE 1 2 3 4 Question Tennis © Copyright Thomas Mangelsen © Copyright Tilakraj Nagaraj / Comedy Wildlife Photo Awards © Copyright Geert Weggen / Comedy Wildlife Photo Awards © Copyright Roie Galitz / Comedy Wildlife Photo Awards 40 Questions Gibberish Rebus Yanni Yawn Knee + = How else can we indulge our curiosity?

Slide 108

Slide 108 text

everyday curiosity · cassini nazir epistemic diversive specific perceptual instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 108 Question Tennis © Copyright Thomas Mangelsen © Copyright Tilakraj Nagaraj / Comedy Wildlife Photo Awards © Copyright Geert Weggen / Comedy Wildlife Photo Awards © Copyright Roie Galitz / Comedy Wildlife Photo Awards 40 Questions Gibberish Rebus Yanni Yawn Knee + = QUESTION BERRY Was that a magic berry? 1 QUESTION TENNIS AIR Why don’t you breathe air? Are you heir to the throne? HEIR Did you step on an ant? ANT How is your aunt? AUNT 1 2 3 4 QUESTION TENNIS TENNIS Venus Williams QUESTION TENNIS BERRY Was that a magic berry? Did you bury the treasure? BURY Do you eat cereal? CEREAL Is that podcast a serial? SERIAL 1 2 3 4 QUESTION TENNIS ATE Isn’t it time we ate? Was dinner at eight? EIGHT Were you in a band? BAND Was your music banned? BANNED 1 2 3 4 TENNIS How is your aunt? TENNIS Didn’t you visit an island? QUESTION TENNIS QUESTION TENNIS TENNIS TENNIS Björn Borg Venus Williams

Slide 109

Slide 109 text

everyday curiosity · cassini nazir epistemic diversive specific perceptual instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 109 Question Tennis © Copyright Thomas Mangelsen © Copyright Tilakraj Nagaraj / Comedy Wildlife Photo Awards © Copyright Geert Weggen / Comedy Wildlife Photo Awards © Copyright Roie Galitz / Comedy Wildlife Photo Awards 40 Questions Gibberish Rebus Yanni Yawn Knee + = QUESTION BERRY Was that a magic berry? Did you bury the treasure? BURY Do CEREAL 1 2 3 QUESTION TENNIS AIR Why don’t you breathe air? Are you heir to the throne? HEIR Did you step on an ant? ANT How is your aunt? AUNT 1 2 3 4 ? QUESTION TENNIS Venus Williams QUESTION TENNIS BERRY Was that a magic berry? Did you bury the treasure? BURY Do you eat cereal? CEREAL Is that podcast a serial? SERIAL 1 2 3 4 QUESTION TENNIS ATE Isn’t it time we ate? Was dinner at eight? EIGHT Were you in a band? BAND Was your music banned? BANNED 1 2 3 4 TENNIS How is your aunt? AUNT 4 TENNIS Why are you standing in the aisle Didn’t you visit an island? ISLE 4 QUESTION QUESTION QUESTION TENNIS QUESTION TENNIS Björn Borg Venus Williams

Slide 110

Slide 110 text

everyday curiosity · cassini nazir youtu.be/U43t2xpF-oM

Slide 111

Slide 111 text

everyday curiosity · cassini nazir epistemic diversive specific perceptual instinctual, exploratory behavior — not just in humans desire for knowledge — primarily in humans persevere to find an answer desire for stimulation, related to boredom 111 Question Tennis © Copyright Thomas Mangelsen © Copyright Tilakraj Nagaraj / Comedy Wildlife Photo Awards © Copyright Geert Weggen / Comedy Wildlife Photo Awards © Copyright Roie Galitz / Comedy Wildlife Photo Awards 40 Questions Gibberish Rebus Yanni Yawn Knee + = QUESTION BERRY Was that a magic berry? Did you bury the treasure? BURY Do CEREAL 1 2 3 QUESTION TENNIS AIR Why don’t you breathe air? Are you heir to the throne? HEIR Did you step on an ant? ANT How is your aunt? AUNT 1 2 3 4 ? QUESTION TENNIS Venus Williams QUESTION TENNIS BERRY Was that a magic berry? Did you bury the treasure? BURY Do you eat cereal? CEREAL Is that podcast a serial? SERIAL 1 2 3 4 QUESTION TENNIS ATE Isn’t it time we ate? Was dinner at eight? EIGHT Were you in a band? BAND Was your music banned? BANNED 1 2 3 4 TENNIS How is your aunt? AUNT 4 TENNIS Why are you standing in the aisle Didn’t you visit an island? ISLE 4 QUESTION QUESTION QUESTION TENNIS QUESTION TENNIS Björn Borg Venus Williams

Slide 112

Slide 112 text

everyday curiosity · cassini nazir Not all questions are made equal. EVERDAY CURIOSITY 112 Dan Brown. The Art & Science of Asking Questions. The IA Conference. April 2021 Questions that clarify Could you elaborate on… ? Improve understanding Questions that open possibilities Is it possible… ? Identify opportunities Questions that prime Is that like… ? Set the stage Questions that plumb Tell me more about… . Expand your knowledge Questions that validate [Rephrase… ] Did I get that right? Confirm your understanding

Slide 113

Slide 113 text

curiosity, everywhere · UXPA 2024 113 ? ? ? ? ? ? ? ? ? ? ?

Slide 114

Slide 114 text

curiosity, everywhere · UXPA 2024 114 curiosity is everywhere. is it also in you? ? ? ? ? ? ? ? ? ? ? ?

Slide 115

Slide 115 text

curiosity, everywhere · UXPA 2024 115 ? ? ? ? ? ? ? ? Learn more at unknowing.design Satisfy your curiosity. Cassini Nazir Assistant Professor University of North Texas [email protected]