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Innovation, Strategy, & Growth ISG.Associates

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Question How confident are you in your sales forecast?

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Innovation, Strategy, & Growth Meet ISG Associates. We are growth strategist working for you to implement systems and processes in your marketing funnel and sales operations.

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Elevating and scaling businesses as a member of the executive team; delivering fractional c-suite services to champion collaboration and consistency, particularly with sales and marketing. A Key Player

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Hi, I’m James. I’m an innovative business strategist and leader who combines over two decades of experience providing technical consultation, human resource management, contract negotiations, new business development, and system integration management to lead start-up, turnaround and high-growth organizations through explosive market growth and unprecedented profitability.

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Innovation & Strategy

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Work closely with CEO and leadership teams on day-to-day operations, including business development, marketing, product development and delivery. What I Do

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Triage and Diagnose Key issues that impact success or failure; recommend solutions for engaging and developing customers, building teams, creating and managing new processes.

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Growth

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Lead Digital Marketing ❏ Ensure the digital marketing strategy is being executed across all digital media channels from concept to launch. ❏ Lead all aspects of digital marketing, including SEO/SEM, display retargeting and social advertising. ❏ Develop digital marketing roadmap including optimization of existing channels and development of new tactics.

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Drive Business Development ❏ Design, implement and manage sales processes. ❏ Coach and mentor sales teams - lead pipeline and deal review meetings. ❏ Interview existing customers to identify new business opportunities, gather testimonials, and capture referrals.

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How I Help

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Plans & Strategy ❏ Manage and promote enterprise-wide initiatives and advance operations to drive revenue and growth. ❏ Recommend and implement critical sales and marketing systems and processes.

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Execution ❏ Develop, implement, and monitor KPIs to ensure plans are executed. ❏ Coach and mentor key team members and work closely with CEO and leadership on day-to-day operations.

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Problems & Opportunities ● Assist leadership with execution ● Coach and mentor new hires ● Triage and diagnose key issues ● Integrate new systems and processes ● Identify key performance metrics ● Stand up and lead sales operations ● Optimize marketing tactics and budgets ● Improve confidence in pipeline ● Implement or improve on marketing ● Launch new products or services

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How can I help you? James Martin [email protected]