@AdamCuppy
Culture
(only three letters away from Cult)
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@AdamCuppy
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@AdamCuppy
My potential is limited by
my perceived constraints
#1
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@AdamCuppy
I can be bought
#2
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Certainty
Uncertainty
Significance
Love & Connection
Growth
Contribution
https://training.tonyrobbins.com/the-6-human-needs-why-we-do-what-we-do/
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@AdamCuppy
“A lonely individual soon loses any sense of purpose, any
notion of meaning, any feeling of belonging. In such a state,
a cult is seen as a cure.”
- Steve Mason
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@AdamCuppy
Inspired by Pleasure
Driven by Pain
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7 Easy Steps to Start a Cult
1. Create your own reality
2. Set the leader(s) up as the only link to paradise
3. Make increasing demands
4. Keep turning out stories of greatness
5. Use your converts to bring in more converts
6. Keep everybody busy
7. Keep your “flock” fixate on the carrot
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@AdamCuppy
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Certainty
Uncertainty
Significance
Love & Connection
Growth
Contribution
https://training.tonyrobbins.com/the-6-human-needs-why-we-do-what-we-do/
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@AdamCuppy
Inspired by Pleasure
Driven by Pain
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@AdamCuppy
Inspired by success
Driven by fear
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@AdamCuppy
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@AdamCuppy
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@AdamCuppy
“Loyalty”
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1. Create your own reality
2. Set the leaders up as the only link to paradise
3. Make increasing demands
4. Keep turning out stories of greatness
5. Use your converts to bring in more converts
6. Keep everybody busy
7. Keep your “flock” fixate on the carrot
7 Easy Steps to Start a Cult
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7 Easy Steps to Start a COMPANY
1. Create your own reality
2. Set the leaders up as the only link to paradise
3. Make increasing demands
4. Keep turning out stories of greatness
5. Use your converts to bring in more converts
6. Keep everybody busy
7. Keep your “flock” fixate on the carrot
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@AdamCuppy
our success is limited by
our perceived fears