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1 UX Camp HH 2022 WHY Product Discovery Trainings SUCK Jan Kiekeben Design Lead & Product Discovery Coach 
 XING - part of NEW WORK SE

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2 👋 I’m Jan

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3 From experience to fail

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4 So, what’s the problem? 4

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5 The fi ve problems of 
 product discovery trainings 5

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Arti fi cial situations 6 1

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Never enough time 7 2

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Arti fi cial risks & decisions 8 3

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It’s NOT about the framework 9 4

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10 Growth Stages of Understanding Unconscious 
 Competence Conscious 
 Competence Conscious 
 Incompetence Unconscious 
 Incompetence Literacy Fluency Mastery Trainings Frameworks Craftsmanship Source: Jared Spool - Beyond the UX tipping point

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The damn daily grind 11 5

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13 A di ff erent approach: • Coaching • Facilitation • Consulting

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14 Work in their complex 
 situation / product / team 1Arti fi cial situations

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15 Navigate at their own pace 2 Never enough time

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16 Navigate through uncertainty 3 Arti fi cial risks & decisions

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17 Help the team become fl uent by contributing your mastery 4 It’s NOT about the framework

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18 Nudge behavior 
 and form new habits 5 The damn daily grind

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19 How to get started? • Conditions • Environment • Practice

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20 Don't have stakes in the work • CONDITIONS

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21 Set up regular 
 check-ins • ENVIRONMENT

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22 Gain some 
 coaching/facilitation/consulting 
 skills • PRACTICE

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23 Stop preaching and start coaching

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24 Jan Kiekeben Design Lead & Product Discovery Coach 
 XING - part of NEW WORK SE