1000万以上のWebページを AMPにした話 / making_over_10million_amp_pages

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1000ສҎ্ͷWebϖʔδΛ AMPʹͨ͠࿩ HTML5 Conference 2018 ฏ໺ ণ࢜(@shisama)

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ฏ໺ ণ࢜ / Masashi Hirano ɹɹɹɹ Kyoto ofﬁce @shisama_ @shisama Node.js Core Collaborator ؔ੢NodeֶԂOrganizer

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஌͍ͬͯ·͔͢ɾɾɾʁ

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No content

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ࠓ೥ͷय़ʹAMPରԠ͠·ͨ͠

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Why AMP? • ଎౓վળ • SEOΛԼ͛ͳ͍ͨΊ • Ϣʔβʔ਺ͷ૿Ճ

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Why AMP? • ଎౓վળ  ɾαΠτͷىಈ͕࣌ؒ3ඵҎ্  ɹ὎53%ͷϢʔβ͕அ೦ͯ͠͠·͏  ɾىಈ͕࣌ؒ1ඵ஗͘ͳΔ  ɹ὎ίϯόʔδϣϯ཰͕ 7% ‑Down

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଎౓վળ DOMContentLoaded: 633 ms Load: 1.45 s DOMContentLoaded: 1.15 s Load: 3.52 s ௨ৗϞόΠϧϖʔδ AMP

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SEO

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AMPରԠޙ̏ϲ݄ͷϢʔβʔ਺Λൺֱ ΦϨϯδ͕ࡢ೥ɺ ੨͕ࠓ೥ Ϣʔβʔ਺૿Ճ

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1088ສޠऩ࿥!

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Ͳ͏΍ͬͯେྔͷϖʔδΛAMPʹ͔ͨ͠ • ஈ֊తʹAMPʹ͍ͯ͘͠  ɾ޿ࠂ΍Ϣʔβʔ਺΁ͷӨڹ͕৺഑ • ༗ޮͳAMPϖʔδ͔ݕূ͢Δ • ศརͳAMPίϯϙʔωϯτΛ࢖͏

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ஈ֊తʹAMPʹ͍ͯ͘͠

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ஈ֊తʹAMPʹ͍ͯ͘͠ Google͕AMPϖʔδΛݕग़͢Δʹ͸  ͰAMPϖʔδͱඇAMPϖʔδΛϦϯΫ͢Δ ඇAMPϖʔδ AMPϖʔδ

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ஈ֊తʹAMPʹ͍ͯ͘͠ Google͕AMPϖʔδΛݕग़͢Δʹ͸  ͰAMPϖʔδͱඇAMPϖʔδΛϦϯΫ͢Δ ඇAMPϖʔδ AMPϖʔδ ͕ଘࡏ͠ͳ͚Ε͹ ݕग़͞Εͳ͍

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// ඇAMPϖʔδଆ if (word.startWith("n")) { } // AMPϖʔδଆ if (word.startWith("n")) { } n͔Β࢝·Δ୯ޠͷΈ AMPͱͯ͠ݕग़ͤ͞Δ ஈ֊తʹAMPʹ͍ͯ͘͠

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ஈ֊తʹAMPʹ͍ͯ͘͠ Google AnalyticsͰAMPϖʔδ΁ͷΞΫηε਺Λ ܭଌ͠ͳ͕Βɺগͣͭ͠ରԠ୯ޠΛ૿΍ͨ͠

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༗ޮͳAMPϖʔδ͔ݕূ͢Δ

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༗ޮͳAMP͔ݕূ͢Δ #development=1 ༗ޮ͔Τϥʔ͔݁ՌΛදࣔ

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Τϥʔͷ಺༰͕දࣔ͞ΕΔ ༗ޮͳAMP͔ݕূ͢Δ

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༗ޮͳAMP͔ݕূ͢Δ

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༗ޮͳAMP͔ݕূ͢Δ

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Promise.all([ amphtmlValidator.getInstance(), getHtml(), ]).then(([validator,html]) => { const result = validator.validateString(html); for (const error of result.errors) { throw new Error(error.message); } }); CIͰ࣮ߦͯ͠ νΣοΫ͢Δ͜ͱ͕Մೳ ༗ޮͳAMP͔ݕূ͢Δ

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ϦϦʔεޙ͸Search ConsoleͰ֬ೝՄೳ ༗ޮͳAMP͔ݕূ͢Δ

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ศརͳAMPίϯϙʔωϯτΛ࢖͏

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ศརͳAMPίϯϙʔωϯτΛ࢖͏ https://www.ampproject.org/docs/reference/components ໿छྨͷ".1ίϯϙʔ ωϯτ͕ఏڙ͞Ε͍ͯΔ

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ྫ͑͹͜ΜͳίϯϙʔωϯτΛ࢖͍ͬͯ·͢ BNQBDDFTT ϩάΠϯػೳ BNQJNH ը૾ͷ஗ԆಡΈࠐΈΛߦ͏ɻJNHͷ୅ΘΓʹ࢖༻ BNQTJEFCBS αΠυόʔϝχϡʔΛ؆୯ʹ࡞ΕΔ BNQBDDPSEJPO ΞίʔσΟΦϯϝχϡʔΛ؆୯ʹ࡞ΕΔ BNQBVEJP Ի੠Λ࠶ੜͰ͖Δɻ୯ޠͷൃԻԻ੠ʹ࢖༻ ศརͳAMPίϯϙʔωϯτΛ࢖͏

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amp-sidebar amp-accordion amp-img ը૾ͷ஗ԆಡΈࠐΈ αΠυόʔϝχϡʔ ΞίʔσΟΦϯϝχϡʔ ศརͳAMPίϯϙʔωϯτΛ࢖͏

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• ඇAMPϖʔδʹ΋AMPίϯϙʔωϯτΛར༻ • AMPϖʔδͱͷUI౷Ұ • ଎౓վળ • ίʔυΛڞ௨Խ ศརͳAMPίϯϙʔωϯτΛ࢖͏

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௨ৗϞόΠϧϖʔδ AMP ྫαΠυόʔϝχϡʔͷ6*Λ౷Ұ ྫαΠυόʔϝχϡʔͷ6*Λ౷Ұ ศརͳAMPίϯϙʔωϯτΛ࢖͏

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• ଎౓վળ  amp-imgΛ࢖ͬͯը૾ͷ஗ԆಡΈࠐΈ • ίʔυΛڞ௨Խ  amp-accessΛ࢖ͬͯϩάΠϯͷ࣮૷Λڞ௨Խ • etc… ศརͳAMPίϯϙʔωϯτΛ࢖͏

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·ͱΊ • AMP͸଎౓վળʹ༗ޮ • AMPͷͨΊͷपลπʔϧͳͲ΋ἧ͍ͬͯΔ • ศརͳίϯϙʔωϯτ͕ଟ਺ఏڙ͞Ε͍ͯΔ • ඇAMPϖʔδͰ΋ར༻Մೳ

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Thanks!