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© 2019 Snowflake Inc. All Rights Reserved
PMM Summit | Boston
Daniel Kuperman | Daniel.Kuperman@Snowflake.com | Linkedin.com/in/danielkuperman
WHAT I WISHED I HAD KNOWN…
What factors influence your A/R strategy
Why Product Marketing needs to worry about A/R
The role of Product Marketing in A/R
Building the Analyst Deck
Metrics for A/R
What works and what doesn’t