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An introduction to user experience design @RianVDM

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User experience encompasses all aspects of the end-user's interaction with the company, its services, and its products. The first requirement for an exemplary user experience is to meet the exact needs of the customer, without fuss or bother. Next comes simplicity and elegance that produce products that are a joy to own, a joy to use. True user experience goes far beyond giving customers what they say they want, or providing checklist features. In order to achieve high- quality user experience in a company's offerings there must be a seamless merging of the services of multiple disciplines, including engineering, marketing, graphical and industrial design, and interface design.

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Design is the process of finding the most elegant answer to the question of ‘how do I…?’ @drawar

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is a set of decisions about a product. It's not an interface or an aesthetic, it's not a brand or a color. Design is the actual decisions. Design @artypapers

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Good design improves company performance

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Iteration Variation vs.

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Minimum Desirable Product is the simplest experience necessary to prove out a high-value, satisfying product experience for users

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The elements of user experience design User Research Product Discovery Strategic foundation Information Architecture Content Strategy Interaction Design Structural interior Visual Design Sensory exterior www.elezea.com

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The elements of user experience design User Research Product Discovery Information Architecture Content Strategy Interaction Design Visual Design Strategic foundation Structural interior Sensory exterior www.elezea.com

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User experience research

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Market Research seeks to understand the needs of the market in general User experience research focuses on users’ interaction with the product

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Ethnography

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Concept testing

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Usability testing

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The elements of user experience design User Research Product Discovery Information Architecture Content Strategy Interaction Design Visual Design Strategic foundation Structural interior Sensory exterior www.elezea.com

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Information architecture

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I'm an information architect. I map paths and places across physical, digital, and cognitive spaces. - Peter Morville

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Navigation Information organization Information relationship IA strategy IA research IA management

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Text http://abbytheia.wordpress.com/2012/04/12/ia-heuristics-journey/

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Findable Able to be located

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The elements of user experience design User Research Product Discovery Information Architecture Content Strategy Interaction Design Visual Design Strategic foundation Structural interior Sensory exterior www.elezea.com

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Content strategy

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What happens when words images are separated? &

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You cannot design without content

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Structure first. Content always.

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Content strategy plans for the creation, delivery, and governance of content. Better content. Content people care about. Content that supports your business objectives and meets your users' goals. It's a long-term fix for content problems of all sizes. @halvorson

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Bad content

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Good content

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The elements of user experience design User Research Product Discovery Information Architecture Content Strategy Interaction Design Visual Design Strategic foundation Structural interior Sensory exterior www.elezea.com

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Interaction design

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Interaction design defines the structure and behaviors of interactive products and services, and user interactions with those products and services. Interaction design is grounded in an understanding of real users (goals, tasks, experiences, needs, and wants) and balances these needs with business goals and technological capabilities. - IxDA

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10 heuristics for user interface design 1. Visibility of system status

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Default Hover Click Wait Success

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10 heuristics for user interface design 1. Visibility of system status 2. Match between system and the real world

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10 heuristics for user interface design 1. Visibility of system status 2. Match between system and the real world 3. User control and freedom 4. Consistency and standards

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10 heuristics for user interface design 1. Visibility of system status 2. Match between system and the real world 3. User control and freedom 4. Consistency and standards 5. Error prevention

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10 heuristics for user interface design 1. Visibility of system status 2. Match between system and the real world 3. User control and freedom 4. Consistency and standards 5. Error prevention 6. Recognition rather than recall 7. Flexibility and efficiency of use 8. Aesthetic and minimalist design

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10 heuristics for user interface design 1. Visibility of system status 2. Match between system and the real world 3. User control and freedom 4. Consistency and standards 5. Error prevention 6. Recognition rather than recall 7. Flexibility and efficiency of use 8. Aesthetic and minimalist design 9. Help users recognize and recover from errors

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10 heuristics for user interface design 1. Visibility of system status 2. Match between system and the real world 3. User control and freedom 4. Consistency and standards 5. Error prevention 6. Recognition rather than recall 7. Flexibility and efficiency of use 8. Aesthetic and minimalist design 9. Help users recognize and recover from errors 10. Help and documentation

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The output

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Flow diagrams Wireframes Prototypes Layout, structure, and flow not typography, colors, & aesthetics

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The elements of user experience design User Research Product Discovery Information Architecture Content Strategy Interaction Design Visual Design Strategic foundation Structural interior Sensory exterior www.elezea.com

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Visual design

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The art and profession of selecting and arranging visual elements — such as typography, images, symbols, and colours — to convey a message to an audience. - Encyclopedia Britannica

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The principles of visual design Balance. Proximity. Alignment.Consistency. Contrast. White space.

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Balance

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Proximity

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Alignment

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Consistency

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White space

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Contrast

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The role of visual design

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So, what now?

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People The web is a technology, but more importantly, it is People constitute and maintain the network. Frank Chimero all the way down It is widespread and distributed, but it is very delicate. Like a real web, it needs constant maintenance to keep from tearing.

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We should care more about our craft because we’re granted an opportunity to contribute to the world. We should care more about our audiences because they are the ones who give our work value. The things we make are all just excuses to speak with one another and to help one another. We are all linked, and the things that we make for each other strengthen the invisible threads that tie us all together. - Frank Chimero

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An introduction to user experience design @RianVDM

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Sources http://xkcd.com/773 http://www.nngroup.com/about/userexperience.html http://drawar.com/d/what-is-design/ http://www.quora.com/Rebekah-Cox/Design-Quora-Web2-0-Expo-Presentation http://www.readwriteweb.com/archives/facebook_wants_to_be_your_one_true_login.php http://www.alistapart.com/articles/thedisciplineofcontentstrategy/ http://www.lukew.com/ff/entry.asp?327 http://www.useit.com/papers/heuristic/heuristic_list.html http://www.userfocus.co.uk/articles/A_CRAP_way_to_improve_usability.html http://blog.frankchimero.com/post/11620616234