5分でわかる IDFA / ATT / SKAdNetwork / 5min-IDFA-ATT-SKAdNetwork

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෼ͰΘ͔Δ *%'""554,"E/FUXPSL

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ਆ෢!LPPPPPUBLF

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*%'"ͱ͸ʁ

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*%'"ͱ͸ʁ ˙*EFOUJpFSGPS"EWFSUJTFST ˙޿ࠂओͷͨΊͷ*% ˙"QQMF͕୺຤ʹׂΓ౰ͯΔ *%'"YYYYYYYYYYYY

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*%'"ͰԿ͕Ͱ͖Δʁ ޿ࠂͷޮՌΛܭଌͰ͖Δ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ ޿ࠂओ ๻ͷਆΞϓϦ࢖ͬͯʙ

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*%'"9ͷΞϓϦ" *%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ ޿ࠂओ ๻ͷਆΞϓϦ࢖ͬͯʙ ਆΞϓϦͷ ޿ࠂ

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*%'"9ͷΞϓϦ" *%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ ޿ࠂओ ๻ͷਆΞϓϦ࢖ͬͯʙ ਆΞϓϦͷ ޿ࠂ ΞυωοτϫʔΫ *%'"9ͷΞϓϦ"Ͱ ਆΞϓϦͷ޿ࠂ ͕λοϓ͞Εͨ

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ਆΞϓϦͷ ޿ࠂ *%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ Πϯετʔϧ ͯ͠ ਆΞϓϦ ىಈ ޿ࠂओ ๻ͷਆΞϓϦ࢖ͬͯʙ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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ਆΞϓϦͷ ޿ࠂ *%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ Πϯετʔϧ ͯ͠ ਆΞϓϦ ىಈ ΞυωοτϫʔΫ *%'"9͕ ਆΞϓϦΛ Πϯετʔϧͯ͠ ىಈͨ͠ ޿ࠂओ ๻ͷਆΞϓϦ࢖ͬͯʙ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞυωοτϫʔΫ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞυωοτϫʔΫ ΞϓϦ"ΛΠϯετʔϧ ͍ͯ͠Δਓ͸ ਆΞϓϦʹڵຯ͕ߴ͍ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞυωοτϫʔΫ ΞϓϦ"ΛΠϯετʔϧ ͍ͯ͠Δਓ͸ ਆΞϓϦʹڵຯ͕ߴ͍ ΞϓϦ" ਆΞϓϦͷ ޿ࠂ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞυωοτϫʔΫ ΞϓϦ"ΛΠϯετʔϧ ͍ͯ͠Δਓ͸ ਆΞϓϦʹڵຯ͕ߴ͍ ޿ࠂओ ޿ࠂޮՌΞοϓˢˢˢ ΞϓϦ" ਆΞϓϦͷ ޿ࠂ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ޿ࠂओ ޿ࠂޮՌΞοϓˢˢˢ ڵຯͷ͋Δ޿ࠂ͕දࣔ͞ΕΔ *%'"9ͷ࣋ͪओ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ޿ࠂओ ޿ࠂޮՌΞοϓˢˢˢ ڵຯͷ͋Δ޿ࠂ͕දࣔ͞ΕΔ *%'"9ͷ࣋ͪओ ޿ࠂΛܝࡌ͍ͯ͠Δ ΞϓϦ"ͷ։ൃऀ ޿ࠂऩӹΞοϓ 88%$#VJMEUSVTUUISPVHICFUUFSQSJWBDZ

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ΈΜͳϋοϐʔ͡ΌΜ

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J04

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*%'"ΛσϑΥϧτͰऔΕͳ͘ͳͬͨ J04 J04

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͙͵͵

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զʑ͸·ͩ *%'"͕ཉ͍͠

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"55

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"55ͱ͸ʁ ˙"QQ5SBLJOH5SBOTQBSFODZ ˙ϢʔβʹτϥοΩϯάͷڐՄΛٻΊΔɹ ˞*%'"ʹݶΒͣͱ͍͏τʔΫ͸'SPN"UPN͞Μͷηογϣϯ΁ ˙ΞϓϦਓੜͰҰ౓͖Γ

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ڐՄ཰ɺ্͍͛ͨΑͶʁ

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"55ڐՄ཰Ξοϓେ࡞ઓ

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"55ڐՄ཰Ξοϓେ࡞ઓ දࣔλΠϛϯάɿϝΠϯମݧऴྃޙʹදࣔɹɹ FYϚϯΨΛಡΈऴ͑ͯϏϡʔϫʔΛดͨ࣌͡ ࣄલϙοϓΞοϓɿ௨஌ڐՄͰ΋Α͘΍Δ΍ͭ

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! ϦδΣΫτ

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ϦδΣΫτɿදࣔλΠϛϯά͕ෆ໌ !ΞϓϦʹ"55͕૊Έࠐ·Ε͍ͯΔ͕Ͳ͜Ͱදࣔͯ͠·͔͢ʁ

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ϦδΣΫτɿදࣔλΠϛϯά͕ෆ໌ !ΞϓϦʹ"55͕૊Έࠐ·Ε͍ͯΔ͕Ͳ͜Ͱදࣔͯ͠·͔͢ʁ දࣔλΠϛϯάΛ"QQ4UPSF$POOFDUͷϨϏϡʔϊʔτʹৗʹ ه͓ͯ͘͜͠ͱͰղܾ

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! ϦδΣΫτ ̎ճ໨

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!:&4PS/0ͷબ୒ࢶ͸μϝ ϦδΣΫτɿࣄલϙοϓΞοϓमਖ਼ͤΑ

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!:&4PS/0ͷબ୒ࢶ͸μϝ !ڐՄ͍ͯͩ͘͠͞ͱ͍͏ڧཁจݴ͕μϝ ϦδΣΫτɿࣄલϙοϓΞοϓमਖ਼ͤΑ

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!:&4PS/0ͷબ୒ࢶ͸μϝ !ڐՄ͍ͯͩ͘͠͞ͱ͍͏ڧཁจݴ͕μϝ !ͳͥϢʔβʔσʔλ΁ͷΞΫηεΛཁٻ͢Δͷ ͔ΛϢʔβʔʹ఻͑Δ͜ͱ͚ͩڐ͞Ε͍ͯΔ ϦδΣΫτɿࣄલϙοϓΞοϓमਖ਼ͤΑ

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!:&4PS/0ͷબ୒ࢶ͸μϝ !ڐՄ͍ͯͩ͘͠͞ͱ͍͏ڧཁจݴ͕μϝ !ͳͥϢʔβʔσʔλ΁ͷΞΫηεΛཁٻ͢Δͷ ͔ΛϢʔβʔʹ఻͑Δ͜ͱ͚ͩڐ͞Ε͍ͯΔ ޮՌ΋ݟࠐΊͣɹɹɹ ϙοϓΞοϓΛऔͬ෷ͬͨ ϦδΣΫτɿࣄલϙοϓΞοϓमਖ਼ͤΑ

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৹ࠪ௨ա"

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ڐՄ཰ ΊͪΌ௿͍΍Μ

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4UPSF,JU ࡞ઓࣦഊ

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ΉΓΉΓΉΓΉΓ

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զʑ͸*%'"ͳ͠Ͱ ੜ͖ԆͼΔඞཁ͕͋Δ

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4,"E/FUXPSL

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Ϣʔβͷݸਓ৘ใΛؚΊͣ ޿ࠂͷޮՌଌఆΛՄೳͱ͢ΔϑϨʔϜϫʔΫ 4,"E/FUXPSLͱ͸ʁ

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*%'"Ͱ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞϓϦ" ਆΞϓϦͷ ޿ࠂ ΞυωοτϫʔΫ

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4,"E/FUXPSLͰ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞϓϦ" ਆΞϓϦͷ ޿ࠂ ޿ࠂͷλοϓ ΞϓϦͷ%- ىಈ৘ใ "QQ4UPSF$MJFOU 4UPSF,JU

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4,"E/FUXPSLͰ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ ΞϓϦ" ਆΞϓϦͷ ޿ࠂ ޿ࠂͷλοϓ ΞϓϦͷ%- ىಈ৘ใ "QQ4UPSF$MJFOU 4UPSF,JU "QQMF ݸਓΛಛఆͰ͖ͳ͍Α͏ ม׵͞Εͨσʔλ

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4,"E/FUXPSLͰ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ "QQMF ॆ෼ͳ਺ଞϢʔβ͕ ಉ͡ಈ࡞Λ͔ͨ͠Ͳ͏͔ νΣοΫ

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4,"E/FUXPSLͰ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ "QQ4UPSF$MJFOU ݸਓ৘ใΛؚ·ͳ͍ τϥοΩϯά৘ใ "QQMF ॆ෼ͳ਺ଞϢʔβ͕ ಉ͡ಈ࡞Λ͔ͨ͠Ͳ͏͔ νΣοΫ

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4,"E/FUXPSLͰ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ "QQ4UPSF$MJFOU ݸਓ৘ใΛؚ·ͳ͍ τϥοΩϯά৘ใ "QQMF ॆ෼ͳ਺ଞϢʔβ͕ ಉ͡ಈ࡞Λ͔ͨ͠Ͳ͏͔ νΣοΫ ΞυωοτϫʔΫ

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4,"E/FUXPSLͰ޿ࠂޮՌΛܭଌ͢Δ࢓૊Έ "QQ4UPSF$MJFOU ݸਓ৘ใΛؚ·ͳ͍ τϥοΩϯά৘ใ "QQMF ॆ෼ͳ਺ଞϢʔβ͕ ಉ͡ಈ࡞Λ͔ͨ͠Ͳ͏͔ νΣοΫ ΞυωοτϫʔΫ ऴ࢝҉߸ॺ໊͞Ε͍ͯΔ

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4,"E/FUXPSL*EFOUJpFSͱ͸ʁ

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4,"E/FUXPSL*EFOUJpFSͱ͸ʁ ΍ΓͱΓ͢ΔͨΊʹඞཁ "QQ4UPSF$MJFOU ΞυωοτϫʔΫ

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ݱࡏ4,"E/FUXPSL͸*%'"ͱൺֱͯ͠ औಘσʔλͷਫ਼౓͕௿͘ͳΔͳͲ ·ͩ໰୊Λ๊͑ͨঢ়ଶͰ͸͋Γ·͕͢

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"QQMFͱาΈدΓ҆શͳτϥοΩϯάΛਐΊ͍ͯ͘ ཱྀ࿏͸ଓ͍͍ͯ͘ͷͰ͋Δ

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ਆ෢!LPPPPPUBLF ˙ਆ෢͡ΜΉ͜ʔ͚ͨ ˙גࣜձࣾϚϯΨϘοΫεʢݩ%F/"ʣ ˙5XJUUFSϑΥϩʔͯ͠Ͷ✨