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WEB NATIVE
Andy Hume Paul Lloyd
DESIGNER
University of Greenwich: MA Web Design Content Planning
11 January 2012
THE
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e power of the Web is in its universality.
Access by everyone regardless of disabili is an
essential aspect.
Tim Berners-Lee
http://www.w3.org/People/Berners-Lee/UU.html
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flickr.com/photos/lukeredmond/1795084139/
Design?
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e power of the Web is in its universality.
Access by everyone regardless of disabili is an
essential aspect.
Tim Berners-Lee
http://www.w3.org/People/Berners-Lee/UU.html
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reenwich
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.container {
width: 960px;
}
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From now on, ins ad of lking about making
a si accessible, I’m going to lk about
keeping it accessible.
Jeremy Keith
adactio.com/journal/1224
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flickr.com/photos/jglitten/3167874991
Progressive Enhancement
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flickr.com/photos/auntiep/51207712/
A maturing web
e power of the Web is in its universality.
Access by everyone regardless of disabili is an
essential aspect.
Tim Berners-Lee
w3.org/People/Berners-Lee/UU.html
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flickr.com/photos/jurvetson/167197691/
Network Effects
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flickr.com/photos/24444656@N05/6618115427/
REST (Representational State Transfer)
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How can we design for the web
as a medium in it’s own right?
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flickr.com/photos/22416200@N05/5055993048
Radio with pictures
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flickr.com/photos/paulwatson/308973659
Print with interactivity?
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Wanting control
needing constraints
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640×480
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800×600
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1024×768
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Ag Ag Ag
Ag Ag Ag
ARIAL VERDANA TREBUCHET MS
GEORGIA TIMES NEW ROMAN COURIER NEW
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The ‘Mobile Web’
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flickr.com/photos/adactio/6153481666
Everything is web enabled
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Collective hallucination
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What does web design
mean today?
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Web typography
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Keeping it DRY with
media queries
.product .title {
font-size: 1em;
}
@media screen and (max-width: 320px) {
.product .title {
font-size: 0.75em;
}
}
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Adaptive layouts
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Responsive Design
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ethanmarcotte.com
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paulrobertlloyd.com
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pt px
PRINT SCREEN WEB
% em
Proportions not fixed values
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Beyond responsive design
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Where are our constraints?
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In order to embrace designing na ve layouts for
the web—wha ver the device—we need to
shed the no on that we crea layouts om a
canvas in. We need to flip it on its head, and
create layouts from the content out.
Mark Boulton
markboulton.co.uk/journal/comments/a-richer-canvas
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‘Content is king’
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Microcopy
flickr.com/photos/fstorr/6512990915
flickr.com/groups/microcopy/
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Letting go
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Patterns not pages
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Collaborative
design development
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USER EXPERIENCE
DESIGNER
GRAPHIC/INTERACTION
DESIGNER
FRONT-END
DEVELOPER
ENTIRE TEAM
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USER EXPERIENCE
DESIGNER
GRAPHIC/INTERACTION
DESIGNER
FRONT-END
DEVELOPER
ENTIRE TEAM
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Design for all
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Thank-you!
paulrobertlloyd.com
@paulrobertlloyd
andyhume.net
@andyhume
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