Your Library Website Stinks and it's Your Fault

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STINKS YOUR LIBRARY WEBSITE & IT’S YOUR FAULT MATTHEW REIDSMA GRAND VALLEY STATE UNIVERSITY

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#YWSTINKS

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GO AWAY Totally stolen from John Fink, @adr

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FOLLOW ALONG http://matthewreidsma.com/ltc2012

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Photo from Hewlett Packard: http://remmbr.us/ltc1

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Welcome to OPAC Catalog of Your Local Library You may search for: A > AUTHOR T > TITLE J > JOURNAL B > AUTHOR/TITLE SEARCH S > SUBJECT W > KeyWORD C > LC CALL NO P > Repeat PREVIOUS Search R > RESERVE Lists I > Library INFORMATION O > OTHER Libraries F > Campus/Faculty Information database V > VIEW your circulation record D > DISCONNECT Choose one (A,T,J,B,S,W,C,P,R,I,O,F,V,D)

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(ANGER)

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SO WHY DO YOU HAVE A WEBSITE?

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https://twitter.com/#!/ebellempire/status/172355190232592384

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FRICTION LIBRARIES ADD

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FRICTION REDUCE

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http://www.google.com

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WHO IS YOUR WEBSITE FOR, ANYWAY?

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NOT LIBRARIANS

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(SORRY) LIBRARIANS

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AUDIENCE FINDING YOUR

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DREAM SCENARIO

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100% OF YOUR PATRONS

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NEED? WHAT DO USERS

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EXPERT INTUITION Whitney Hess: http://whitneyhess.com/blog/2012/02/27/don-draper-is-the-antithesis-of-user-experience/

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EXPERT INTUITION EXPERT LISTENING Whitney Hess: http://whitneyhess.com/blog/2012/02/27/don-draper-is-the-antithesis-of-user-experience/

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USER RESEARCH

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LOOP FEEDBACK

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USABILITY TESTS

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EVERY MONTH

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WEB ANALYTICS

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Google Analytics: http://analytics.google.com

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Reinvigorate: http://reinvigorate.net

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Reinvigorate: http://reinvigorate.net

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https://twitter.com/#!/UXYoda/status/149053341215899648

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ONLY THAT DO THAT AND

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UGLY THIS WILL GET

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https://twitter.com/nzkoz

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90% POLITICAL

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ARE A SYMPTOM BAD LIBRARY WEBSITES http://matthewreidsma.com/articles/15

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BE NICE

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BE PATIENT

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CULTURE UNDERSTAND THE

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PARTICIPATE GET EVERYONE TO

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NOT REDESIGN TEST AND ITERATE,

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COMPROMISE STRATEGIC

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ASK FORGIVENESS

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VIGILANCE ETERNAL

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10% TECHNICAL

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BE CONSISTENT

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GVSU Libraries UI Pattern Lbrary: http://gvsu.edu/library/ui

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GVSU Libraries UI Pattern Lbrary: http://gvsu.edu/library/ui

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AND CLEARLY WRITE CONCISELY

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https://twitter.com/#!/aarron/status/175661412968968192

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HICK’S LAW

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48 LINKS

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EASY CUTS

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MISSION STATEMENTS

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WHEN NEEDED OFFER HELP ONLY

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QUESTIONS FREQUENTLY ASKED

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QUESTIONS WE THOUGHT OF

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IN THE COPY ANSWER QUESTIONS

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POLICIES COMPLICATED

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GANGLIA ADMINISTRATIVE

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LEARN MORE http://matthewreidsma.com/ltc2012

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reidsmam@gvsu.edu :: @mreidsma matthewreidsma.com :: gvsu.edu/library/labs YOU THANK