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IT’S
WORTH
THE EFFORT
IAN
COLLINS
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Effort
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DIY
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DIY PRODUCE
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DIY PRODUCE CONSUME
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MAKE RISKY BETS
ON YOUR SKILLS
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ah (house-made)
beef (house-made)
(house-made)
agus (house-made)
12
9
8.5
14
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DUH
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EMBRACING
CONSTRAINTS
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EXPLORE
NEW MEDIUMS
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PAPER
PACKAGING
T-SHIRTS
STAMPS
WOOD
STENCIL
PAINT
MARKERS
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FORCE YOURSELF
TO DESIGN
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THE
BIG
CAPTION
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MAKING RISKY BETS
ON YOUR SKILLS
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IF YOU WANT FULL CONTROL
OVER SOMETHING
YOU MUST BUILD IT YOURSELF
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AN IMPORTANT
CAVEAT
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TREAT THE SKILLS AND EXPERTISE
OF YOUR FRIENDS AND FAMILY
AS AN EXTENSION OF YOUR OWN
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D I Y
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WE HAVE TO CONTROL
OUR OWN DESTINY – TOBY
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IF YOU HAVE THEIR ATTENTION
GIVE THEM SOMETHING USEFUL
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FIN