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Mobile Nottingham @MobileNotts @mkflint @syeefk <— Food & Drink available in the kitchen :D

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Material design

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Syeef Karim [email protected] [email protected] Weekday Work Weekend Work @SyeefK Twitter

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Material design

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Pixels aren’t just bits on a screen, but rather they’re real things

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What is flat design?

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A design metaphor which removes any stylistic choices that give the illusion of three- dimensions

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Traditionally removes the use of drop shadows

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Traditionally removes the use of drop shadows Traditionally removes the use of gradients

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Traditionally removes the use of drop shadows Traditionally removes the use of gradients Traditionally removes the use of textures

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Instead opts for a minimalistic use of simple elements

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Instead opts for a minimalistic use of simple elements Instead opts for a minimalistic use of flat colours

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Instead opts for a minimalistic use of simple elements Instead opts for a minimalistic use of flat colours Instead opts for a minimalistic use of typography

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Material design is similar

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There are three key tricks to getting it right

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Colour

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“Bold, graphic, intentional”

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“Emphasise bold shadows and highlights.”

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Primary colour

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Accent colour

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Imagery

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A great tool to help communicate your product

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Pro tip - avoid stock imagery

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Looks unauthentic and cheap

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Authentic Motion aka Animations

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“…finding solutions within constraints.”

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Thanks for listening

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Mobile Nottingham @MobileNotts @mkflint @syeefk <— Food & Drink available in the kitchen :D