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RSS Really Simple Syndication Jason Tucker @jasontucker 1 Wednesday, August 1, 12

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History of RSS Started out being called: RDF Site Summary Created by Netscape in 1999 First version in was 0.90, later Userland improved it O’Reilly and later Dave Winer (formerly of Userland) at Harvard University got involved in it, improved it more. 2 Wednesday, August 1, 12

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What is RSS? It’s a way to tell your readers new content is on your site. XML structured file format It is used all over the world to syndicate news articles and blog posts It’s a simple structure that can be read with simple scripting 3 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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I’ve seen this icon before RSS can be found on may sites you visit every day. 4 Wednesday, August 1, 12

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How is RSS used in WordPress? RSS is referenced in the block of the HTML using the tag. 5 Wednesday, August 1, 12

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How is RSS used in WordPress? RSS is referenced in the block of the HTML using the tag. 6 Wednesday, August 1, 12

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RSS URLs for Posts using various feed formats http://example.com/?feed=rss http://example.com/?feed=rss2 http://example.com/?feed=rdf http://example.com/?feed=atom http://example.com/feed/ http://example.com/feed/rss/ http://example.com/feed/rss2/ http://example.com/feed/rdf/ http://example.com/feed/atom/ 7 Wednesday, August 1, 12

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RSS URLs Tags http://www.example.com/?cat=42&feed=rss2 http://www.example.com/?tag=tagname&feed=rss2 http://www.example.com/tag/tagname/feed http://www.example.com/category/categoryname/feed Categories 8 Wednesday, August 1, 12

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RSS URLs Authors http://www.example.com/author/authorname/feed/ Search http://www.example.com/?s=searchterm&feed=rss2 9 Wednesday, August 1, 12

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RSS URLs All Comments http://www.example.com/comments/feed/ http://www.example.com/post-name/feed/ Post Specific Comments 10 Wednesday, August 1, 12

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RSS in the of HTML 11 Wednesday, August 1, 12

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RSS in the of HTML 11 Wednesday, August 1, 12

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Structure of RSS Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1 Welcome to Test TUCKER.PROfessional Web Services Sites. This is your first post. Edit or delete it, then start blogging!

]]> http://test.tucker.pro/hello-world/feed/ 1 12 Wednesday, August 1, 12

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Structure of RSS - Channel Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 title link description lastBuildDate language sy:updatePeriod sy:updateFrequency generator item 13 Wednesday, August 1, 12

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Channel - Title Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 14 Wednesday, August 1, 12

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Channel - Title Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 15 Wednesday, August 1, 12

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Channel - Link Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 16 Wednesday, August 1, 12

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Channel - Link Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 17 Wednesday, August 1, 12

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Channel - Description Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 18 Wednesday, August 1, 12

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Channel - Description Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 19 Wednesday, August 1, 12

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Structure - Generator Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 20 Wednesday, August 1, 12

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Structure of RSS - Item Test Website http://test.tucker.pro Test TUCKER.PROfessional Web Services site Wed, 25 Apr 2012 19:32:49 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 21 Wednesday, August 1, 12

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Structure of RSS - Item Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1 Welcome to Test TUCKER.PROfessional Web Services Sites. This is your first post. Edit or delete it, then start blogging!

]]> http://test.tucker.pro/hello-world/feed/ 1 title link comments pubDate dc:creatory category guid description content:encoded wfw:commentRss 22 Wednesday, August 1, 12

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Item - Title Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Title Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Title Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Title Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Title Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Comments Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Comments Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - pubDate Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - pubDate Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - DC:Creator Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Category Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Category Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Description Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - Description Hello world! http://test.tucker.pro/hello-world/ http://test.tucker.pro/hello-world/#comments Wed, 25 Apr 2012 19:06:37 +0000 jason http://test.tucker.pro/?p=1

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Item - content:encoded Welcome to Test TUCKER.PROfessional Web Services Sites. This is your first post. Edit or delete it, then start blogging!

]]> http://test.tucker.pro/hello-world/feed/ 1 37 Wednesday, August 1, 12

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Item - content:encoded Welcome to Test TUCKER.PROfessional Web Services Sites. This is your first post. Edit or delete it, then start blogging!

]]> http://test.tucker.pro/hello-world/feed/ 1 38 Wednesday, August 1, 12

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Item - wfw:commentRss Welcome to Test TUCKER.PROfessional Web Services Sites. This is your first post. Edit or delete it, then start blogging!

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RSS Applications 40 Wednesday, August 1, 12

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Google Reader If you have a Google account you already have access to it It’s web based and easy to use Lots of applications can connect to Google reader. http://reader.google.com 41 Wednesday, August 1, 12

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NetNewsWire Works on Mac, iPhone and iPad Native Application Syncs with Google Reader but not required Free, Ad Supported http://netnewswireapp.com/ 42 Wednesday, August 1, 12

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FeedDemon Runs on Windows Google Reader integration Sharing socially http://www.feeddemon.com/ 43 Wednesday, August 1, 12

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How to subscribe to a website via RSS 44 Wednesday, August 1, 12

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How to subscribe to a website via RSS 44 Wednesday, August 1, 12

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WordPress Functionality 45 Wednesday, August 1, 12

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Built into Wordpress RSS Feed Widget 46 Wednesday, August 1, 12

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Built into Wordpress RSS Feed Widget 47 Wednesday, August 1, 12

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How to add an RSS Feed Widget 48 Wednesday, August 1, 12

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How to add an RSS Feed Widget 48 Wednesday, August 1, 12

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What about the ads on my website? 49 Wednesday, August 1, 12

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What about the ads on my website? I’m going to lose money!?! 49 Wednesday, August 1, 12

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Automatically, Ad plugins can add banner ads to your RSS feed. AdSense WordPress Plugin Easy AdSense Lite Simple Ads Manager 50 Wednesday, August 1, 12

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Automatically, Ad plugins can add banner ads to your RSS feed. AdSense WordPress Plugin Easy AdSense Lite Simple Ads Manager 50 Wednesday, August 1, 12

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Use any ad manager plugin to insert ads into your RSS feed. 51 Wednesday, August 1, 12

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WordPress Functions for RSS the_content_rss() Display the post content for the feed. the_excerpt_rss() Display the post excerpt for the feed. 52 Wednesday, August 1, 12

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Using AdSanity to display an ad in a RSS feed " $content .= echo do_shortcode('[adsanity]'); return $content; } add_filter('the_excerpt_rss', 'insertAds'); add_filter('the_content_rss', 'insertAds'); ?> 53 Wednesday, August 1, 12

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Demo 54 Wednesday, August 1, 12

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Jason Tucker http://tucker.pro http://facebook.com/tuckerproweb @jasontucker Tucker Professional Web Services 55 Wednesday, August 1, 12