What's behind BMW Connected?

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Jorge Coca | Nov 10th, 2016 WHAT‘S BEHIND BMW CONNECTED?

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Thema | Abteilung | Datum Seite 2 INTRODUCTION Jorge Coca Senior Software Engineer Android What’s behind BMW Connected? Design Development Machine Learning

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THE BMW GROUP PREMIUM BRANDS

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OUR HERITAGE…

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OUR VISION…

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CUSTOMER P CREATING DELIGHTFUL EXPERIENCES TO MEET CUSTOMERS’ INDIVIDUAL MOBILITY NEEDS.

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BMW CONNECTED CREATES SEAMLESS MOBILITY EXPERIENCES ACROSS ALL TOUCHPOINTS, POWERED BYTHE OPEN MOBILITY CLOUD.

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KEY FEATURES OF BMW CONNECTED TIME-TO-LEAVE NOTIFICATION DOOR-TO-DOOR NAVIGATION REMOTE SERVICES SEND DESTINATION TO CAR PERSONAL LEARNED DESTINATIONS

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THE KEY CHALLENGE: TO BE AGILE IN A LONG-CYCLE WORLD

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10 DESIGN PROCESS DESIGN, PROTOTYPE, ITERATE, DRIVE

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DESIGN 11 Software design is Collaboration and a Series of Compromises between Design, Business, and Development teams

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US L-4 12 EXPERIENCE DESIGN

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TEAM STRUCTURE 13 The right tasks for the right people

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SMART, PERSONAL, CLEAN AND 100% BMW

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PERSONAL DRIVING

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WHAT ARE OUR CHALLENGES?

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ENGINEERING TEAM CHALLENGES Intelligent Right information at the right time Custom You will only see what’s important to you Secure Enjoy the driving experience without any worries

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ANDROID TEAM CHALLENGES - How many Android devices? o Phone, tablet, watch, TV, computers, glasses, keys, mirrors, cameras, refrigerators… - How many BMW vehicles? - How many countries? How many different rules and laws in each country?

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ENGINEERING AT BMW - Multiple teams collaborating around the world - Great minds solving challenging problems - Passion for vehicles - Best software practices - Automated testing

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Page 21 FOUR DISRUPTIVE TECHNOLOGY-DRIVEN TRENDS… RADICALLY CHANGING THE MOBILITY INDUSTRY Source: McKinsey & Co.

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MOBILITY MODES ARE RAPIDLY CHANGING Page 22 Source: McKinsey & Co.

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DATA SERVICES ARE BECOMING A ‘MUST HAVE’ Page 23 Source: McKinsey & Co.

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FOUR MAIN PILLARS DRIVE THE DIGITAL TRANSFORMATION PROCESS. FOUR MAIN PILLARS DRIVE THE DIGITAL TRANSFORMATION PROCESS THE INTERNET OF THINGS BIG DATA & PREDICTIVE ANALYTICS PERSONAL SMART DEVICES CLOUD INFORMATION INTELLIGENCE ACCESS INTEGRATION Page 24

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Page 25 MACHINE LEARNING DRIVES THE AUTONOMOUS CAR

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Page 26 MACHINE LEARNING HELPS TO AVOID HUMAN ERROR AND ACCIDENTS

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Page 27 MACHINE LEARNING HELPS TO CREATE EFFICIENT CAR POOLING

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FOUR MAIN PILLARS DRIVE THE DIGITAL RANSFORMATION PROCESS. MACHINE LEARNING IN BMW CONNECTED Page 28 Learn where your home and work locations are automatically Learn when and where you parked your car Learn destinations that you went Learn frequent routes that you take regularly Predict your trips and notify you when you should leave Learn when you typically arrive at a learned destination

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FOUR MAIN PILLA: WHOERS DRIVE THE DIGITAL TRAFORMATION PROCESS. FUTURE OF CONNECTED: INTELLIGENT PERSONAL ASSISTANT Page 29 https://youtu.be/JuaiCf6MHa0