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DESIGN SPRINTS The methods, outcomes and pitfalls. Hayden Slaughter & Tom Prior ProductTank Brighton 22 March 2018

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OUR EXPERIENCE Facilitated and participated in Design Sprints Made some mistakes Run a lot of Sprint style design phases Learned a lot

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JAKE KNAPP

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A MISNOMER When is a Sprint not a Sprint?

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A DISCLAIMER

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WHAT WE WILL COVER 1. A brief rundown of what a Design Sprint is. 2. When to Sprint. 3. Deciding what to do next.

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1. The GV Design Sprint

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How to Solve Big Problems and Test New Ideas in Just Five Days 1. The GV Sprint

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1. The GV Sprint

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Jump forward in time. 1. The GV Sprint

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Structured days, proven formula 1. The GV Sprint

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SET THE STAGE 1. The GV Sprint

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Assemble the team 1. The GV Sprint

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Find a Facilitator 1. The GV Sprint

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Nominate a Decider 1. The GV Sprint

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Get a room 1. The GV Sprint

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MONDAY Map 1. The GV Sprint

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TUESDAY Sketch 1. The GV Sprint

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WEDNESDAY Decide 1. The GV Sprint

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THURSDAY Prototype 1. The GV Sprint

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FRIDAY Test 1. The GV Sprint

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1. The GV Sprint Let’s go

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WOAH THERE 1. The GV Sprint

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2. When to Sprint

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The Product Manager says.. “We should do a design Sprint for every feature!” 2. When to Sprint

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Don’t waste a Sprint on business as usual 2. When to Sprint

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The CEO says.. “That’s an exciting idea, but too risky” 2. When to Sprint

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Sprint the big stuff 2. When to Sprint

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The Developer says.. “We can start developing this straight after the Sprint” 2. When to Sprint

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Sprints are not reliable product design 2. When to Sprint

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“We don’t know whether this idea is worth financial investment” The CFO says.. 2. When to Sprint

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Use a Sprint to unlock budget 2. When to Sprint

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“The Sprint will validate what we think about our customers” The Marketing Manager says.. 2. When to Sprint

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Sprints don’t replace proper research work 2. When to Sprint

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You avoided pitfalls and picked the right thing to Sprint on. 2. When to Sprint

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You went from idea to tested prototype in just five days. 2. When to Sprint

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You gathered valuable feedback and identified patterns. 2. When to Sprint

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Your team developed a shared vision. 2. When to Sprint

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3. What next?

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It depends! 3. What next?

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There were some unexpected wins The outcome was… 3. What next?

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Get them into your backlog 3. What next?

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It bombed The outcome was… 3. What next?

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Bin it 3. What next?

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It went well, but there were unanswered questions The outcome was… 3. What next?

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Sprint again 3. What next?

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We discovered a bigger problem The outcome was… 3. What next?

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Go deep 3. What next?

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The idea tested well The outcome was… 3. What next?

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Start your design process 3. What next?

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WHAT WE SHARED 1. A brief rundown of what a Design Sprint is. 2. When to Sprint. 3. What to do after a Sprint.

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THANKS FOR LISTENING! Hayden Slaughter www.haydenslaughter.com @haydenslaughter Tom Prior www.thomasprior.co.uk @tomprior