Discovery Workshops - Kicking off project right.

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Welcome

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DESIGN WORKSHOPS Starting projects out right.

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DISCOVERY WORKSHOPS Starting projects out right.

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Garren DiPasquale Experience Designer / Developer / Family Man aduro.us @aduroguy #DiscoveryWorkshops

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WHAT IS A DISCOVERY WORKSHOP?

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A discovery workshop is an in-person, hands-on, facilitated session at the beginning of a project that uses design thinking to gain shared understanding, explore ideas and develop a human centered design direction.

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A SELFISH PROCESS INVENTED BY MYSELF AND OTHER DESIGNERS TO EASE OUR PAIN

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IN THE BEGINNING

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AND EVERYTHING WAS GREAT

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UNTIL IT WASN’T

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AGILE DESIGN 1. Didn’t have the upfront time to design. 2. Design couldn’t adjust quickly enough. 3. The design was in my head. 4. Design was often fragmented.

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I WANTED A BETTER WAY

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I NEEDED A BETTER WAY

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MOVE BEYOND THE USER STORY

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DESIGN CENTERED

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TEAM DRIVEN

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ITERATIVE

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IT HAD TO BE FAST

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DISCOVERY WORKSHOPS

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DISCOVER THE WHY NOT THE HOW

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IT WORKED

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AND NOT JUST FOR AGILE

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DISCOVERY WORKSHOPS

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TEAM DISCOVERY

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THE KEYS TO DISCOVERY

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DISCOVERY WORKSHOPS 1. Recognize the design process. 2. Use design thinking. 3. Are facilitated hands on. 4. Are human centered.

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DISCOVERY WORKSHOPS 1 Recognize the Design Process

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DESIGN

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BIG D

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CONCEIVE AND PLAN OUT IN MIND, TO HAVE AS A PURPOSE, TO DEVISE FOR A SPECIFIC FUNCTION OR END

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NOT UI

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THE DESIGN PROCESS

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INSPIRATION IDEATION IMPLIMENTATION

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INSPIRATION IDEATION IMPLEMENTATION

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DIVERGENT AND CONVERGENT

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INSPIRATION IDEATION IMPLEMENTATION

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ALLOWS US TO USE CREATIVE THINKING TO SOLVE PROBLEMS

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“THINK OUTSIDE THE BOX”

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DISCOVERY WORKSHOPS RECOGNIZE THE DESIGN PROCESS 1. Macro not Micro. 2. Uses divergent and convergent thinking. 3. Allows for lateral thinking.

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DISCOVERY WORKSHOPS 2 Use Design Thinking @aduroguy #DiscoveryWorkshops

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HAVE YOU EVER BUILT SOFTWARE… @aduroguy #DiscoveryWorkshops

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THE BUSINESS DIDN’T ASK FOR? @aduroguy #DiscoveryWorkshops

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THE TEAM STRUGGLED TO DELIVER? @aduroguy #DiscoveryWorkshops

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OR USERS DIDN’T WANT? @aduroguy #DiscoveryWorkshops

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I HAVE. @aduroguy #DiscoveryWorkshops

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DESIGN THINKING @aduroguy #DiscoveryWorkshops

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“Design thinking is a human-centered approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” — Tim Brown, president and CEO IDEO @aduroguy #DiscoveryWorkshops

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DESIGN THINKING BIZ TECH DESIGN FEASIBLE VIABLE DESIREABLE @aduroguy #DiscoveryWorkshops

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COMMON STRUCTURES @aduroguy #DiscoveryWorkshops

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STRUCTURE ONE BIZ TECH DESIGN @aduroguy #DiscoveryWorkshops

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STRUCTURE TWO BIZ TECH DESIGN @aduroguy #DiscoveryWorkshops

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STRUCTURE THREE DESIGN BIZ TECH @aduroguy #DiscoveryWorkshops

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DESIGN THINKING BIZ TECH DESIGN @aduroguy #DiscoveryWorkshops

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DESIGN THINKING BIZ TECH DESIGN INNOVATION @aduroguy #DiscoveryWorkshops

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FEASIBLE VIABLE DESIRABLE @aduroguy #DiscoveryWorkshops

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IT’S EASY. @aduroguy #DiscoveryWorkshops

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NO PIXEL PUSHING HERE. @aduroguy #DiscoveryWorkshops

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IS IT FEASIBLE? IS IT VIABLE? IS IT DESIRABLE? @aduroguy #DiscoveryWorkshops

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DISCOVERY WORKSHOPS USE DESIGN THINKING 1. Not just for the user. 2. Focused on feasibility, viability & desirability. 3. Can be integrated anywhere. @aduroguy #DiscoveryWorkshops

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DISCOVERY WORKSHOPS 3 Are Facilitated Hands On

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FACILITATED

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DESIGN CENTERED

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FACILITATED BY DESIGNER

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NOT DESIGN BY COMMITTEE

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HANDS ON

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IN PERSON

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ATTENDEES

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BIZ TECH DESIGN AT MINIMUM

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PARTICIPANTS 1. DESIGN. 2. DEVELOPMENT. 3. BUSINESS. 4. CONTENT STRAT. 5. MARKETING. 6. LEGAL.

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BRUCE TUCKMAN’S STAGES OF GROUP DEVELOPMENT

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FORMING STORMING NORMING PERFORMING

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SHARED UNDERSTANDING

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EVERYONE PARTICIPATES

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GAME STORMING

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DIVERGE AND CONVERGE

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FUN

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DISCOVERY WORKSHOPS ARE FACILITATED HANDS ON 1. Facilitated by a designer. 2. Get the team together for shared understanding. 3. Use game storming and engage. 4. Have fun.

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DISCOVERY WORKSHOPS 4 Are Human Centered @aduroguy #DiscoveryWorkshops

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I DESIGN @aduroguy #DiscoveryWorkshops

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U DESIGN @aduroguy #DiscoveryWorkshops

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WE DESIGN @aduroguy #DiscoveryWorkshops

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$2.8 BILLION 750,000 USERS 1YR FASTEST GROWING EVER — CHAT SOFTWARE @aduroguy #DiscoveryWorkshops

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$3.5 BILLION 8 MILLION USERS 4YRS — TAXI AND PRIVATE CAR @aduroguy #DiscoveryWorkshops

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ACQUIRED FOR $1.2 BILLION 75% REPEAT CUSTOMERS — FOOTWEAR @aduroguy #DiscoveryWorkshops

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SHOES! Not exactly exciting stuﬀ. @aduroguy #DiscoveryWorkshops

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WHAT MAKES THEM GREAT? @aduroguy #DiscoveryWorkshops

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THE EXPERIENCE MATTERS @aduroguy #DiscoveryWorkshops

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TO CARE ABOUT THE EXPERIENCE IS TO CARE ABOUT PEOPLE @aduroguy #DiscoveryWorkshops

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HOW DO YOU BECOME HUMAN CENTERED? @aduroguy #DiscoveryWorkshops

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DEVELOP EMPATHY @aduroguy #DiscoveryWorkshops

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THIS IS UX @aduroguy #DiscoveryWorkshops

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NOT JUST FOR THE USER @aduroguy #DiscoveryWorkshops

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THE ENTIRE TEAM @aduroguy #DiscoveryWorkshops

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THE PROCESS IS MEANT FOR EVERYONE INVOLVED @aduroguy #DiscoveryWorkshops

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DISCOVERY WORKSHOPS ARE HUMAN CENTERED 1. Develop empathy. 2. Design for everyone involved. 3. The experience matters. @aduroguy #DiscoveryWorkshops

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WHERE DO I GET STARTED?

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RECOGNIZE THE ENTIRE DESIGN PROCESS 1

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INSPIRATION IDEATION IMPLEMENTATION

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DESIGN IS THE WHY

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USE DESIGN THINKING 2

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ASK IF IT’S FEASIBLE VIABLE DESIRABLE

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FACILITATE A WORKSHOP 3

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START SMALL

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5-7 PEOPLE

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DIVERGENT AND CONVERGENT THINKING

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GAME STORM

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HAVE FUN

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BE HUMAN CENTERED 4

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BUILD EMPATHY WITH YOUR USERS AND YOUR TEAM.

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DISCOVER DESIGN TOGETHER

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Thanks!

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Garren DiPasquale Experience Designer / Developer / Family Man aduro.us

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PRODUCT VISION DESIGN PRINCIPLES HEURISTICS PATTERNS MACRO MICRO UX UI

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INSPIRATION IDEATION IMPLEMENTATION EDIT FEATURE BRIEF NEW FEATURE OR IDEA INTRODUCED GET USER FEEDBACK & RE-EVALUATE NEXT MVP MINOR ENHANCEMENT IS INTRODUCED DELIVERY SPRINT GROOM WITH: BIZ, BA, TECH, UX REFINE ARTIFACTS & REVIEW WITH BUSINESS GROOM STORIES & REQUIREMENTS WITH BUSINESS SIZE STORIES FEATURE & SHELL STORY WRITING CONFIRM PRIORITY & FEATURE SIZE DESIGN WORKSHOP FEATURE BRIEF IDEA STATEMENT STEERING COMMITTEE PRIORITIZES & SIZES FEATURES BUSINESS HAS A NEW IDEA XL S ML

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@aduroguy #agileUX EDIT FEATURE BRIEF NEW FEATURE OR IDEA INTRODUCED GET USER FEEDBACK & RE-EVALUATE NEXT MVP MINOR ENHANCEMENT IS INTRODUCED DELIVERY SPRINT GROOM WITH: BIZ, BA, TECH, UX REFINE ARTIFACTS & REVIEW WITH BUSINESS GROOM STORIES & REQUIREMENTS WITH BUSINESS SIZE STORIES FEATURE & SHELL STORY WRITING CONFIRM PRIORITY & FEATURE SIZE DESIGN WORKSHOP FEATURE BRIEF IDEA STATEMENT STEERING COMMITTEE PRIORITIZES & SIZES FEATURES BUSINESS HAS A NEW IDEA XL S ML MACRO MICRO

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INSPIRATION DESIGN WORKSHOP FEATURE BRIEF IDEA STATEMENT STEERING COMMITTEE PRIORITIZES & SIZES FEATURES BUSINESS HAS A NEW IDEA XL

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IDEATION SIZE STORIES FEATURE & SHELL STORY WRITING CONFIRM PRIORITY & FEATURE SIZE DESIGN WORKSHOP S ML

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IMPLEMENTATION DELIVERY SPRINT GROOM WITH: BIZ, BA, TECH, UX REFINE ARTIFACTS & REVIEW WITH BUSINESS GROOM STORIES & REQUIREMENTS WITH BUSINESS SIZE STORIES S ML

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DESIGN @aduroguy #agileUX