The past and future of cookpad mart service development

by Ryo Katsuma

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ΫοΫύουגࣜձࣾ ങ෺ϓϩμΫτઓུ෦։ൃάϧʔϓ௕ উؒɹ྄ ੜ઱&$ϓϥοτϑΥʔϜΛࢧ͑Δ   αʔϏε։ൃͷ͜Ε·Ͱͱࠓޙ

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wউ྄ؒ ͔ͭ·Γΐ͏ wdΫοΫύου ‣ϨγϐྖҬ ‣όοΫΤϯυΤϯδχΞˠϚωʔδϟʔ wdങ෺ࣄۀ ৽نࣄۀ ‣ΤϯδχΞˠϚωʔδϟʔˠΤϯδχΞ

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ࠓ೔࿩͢͜ͱ w ΫοΫύουϚʔτͷ্ཱͪ͛ʙ͜Ε·ͰͷৼΓฦΓ ‣ ౰࣌ͷԾઆ ‣ ϓϩμΫτ։ൃɾ૊৫ӡӦͷ؍఺ͰԿΛߟ͍͔͑ͯͨ w ΫοΫύουϚʔτͷࠓޙ

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ΫοΫύουϚʔτͷྺ࢙

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d ਓ

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w ̍ຕͷఏҊࢿྉ w ܦӦϝϯόʔͱ࿩ͯ͠ങ෺ྖҬΛ ۷ΓԼ͛Δ͜ͱΛҙࢥܾఆ ίϯηϓτ

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~ ਓ

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ങ෺୅ߦϞσϧͷݕূ w ࣮ࡍʹࣗ෼ͨͪͰݕূ ‣ ࣾһͷʮ͋Εཉ͍͠ʯΛങ͍ग़͠ɺ࢓෼͚ ‣ γεςϜ͸࣮૷ͤͣɺ(PPHMFͷπʔϧΛ   ׆༻ͯ͠೔ͰϓϩτλΠϐϯά ‣ ੜͷ੠ΛूΊΔͨΊʹ4RVBSFͰΧʔυܾࡁ΋

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ങ෺୅ߦϞσϧͷݕূ w ̍ਓͰෳ਺ਓͷങ෺ʴ࢓෼͚͸ແཧ ‣ ͜ͷϞσϧ͸̎ճͷςετͰఀࢭ ‣ Ұํɺීஈࣗ෼Ͱങ͏ͷ͸೉͍͠΋ͷ͕   ؆୯ʹखʹೖΔ͜ͱ͸Ձ஋ w ݱࡏͷੜ઱&$ϓϥοτϑΥʔϜΛ୳Δ͜ͱʹ

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~ ໿ਓ

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ϓϥοτϑΥʔϜϞσϧͷݕূ w ૉ๿ͳ3BJMTͷ&$ΞϓϦΛिؒͰ։ൃ ‣ ݱࡏͷαʔϏεͷϕʔεΛཱ֬ w ࣾ಺޲͚ʹൃ஫ɾྲྀ௨ɾड͚औΓͷ؆қత ͳ8FCαʔϏεΛ։ൃɾӡ༻ ‣ ࢢ৔΍ொͷઐ໳ళ·Ͱ͞·͟·ͳ৯ࡐΛ ؆୯ʹߪೖ ‣ ʢཪͰ͸ࣗ෼ͨͪͰ୅ߦߪೖʣ

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ྲྀ௨ઃܭ w ੜ઱Λѻ͏্Ͱ࠷΋ίετ͕͔͔Δ w Ϟσϧ΋Քಇਓ਺΋ίϯτʔϧՄೳʹ ‣ Ϣʔβʔ΁ͷݸ഑Λ΍ΊΔ ‣ ෳ਺ਓͷ஫จΛ·ͱΊͯ഑ૹ͢ΔϞσϧ Λཱ֬ w ࠓͷྲྀ௨ࢥ૝ͷϕʔεͷཱ֬ ‣ ࢿࡐબఆɺ঎඼ͷ൪஍ԽʜFUD

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૊৫࡞Γ w ଟ͘ͷຯํΛࣾ಺ʹ͚ͭΔ ‣ ࣾ಺ςετར༻ऀΛ૿΍ͯ͠ɺτϥΠΞϯυΤϥʔͷճ਺Λ૿΍͢ ‣ ࣾ಺ϒϩάͰͷൃ৴ɺશࣾձͰͷൃදͳͲΛҙਤతʹ࣮ࢪͯ͠ଘࡏΛप஌ w ̍ͭͷ෦ॺͱͯ͠ಠཱ ‣ ҟಈͷࣄྫ΋গͮͭ͠ੜ·Ε࢝ΊΔ

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~ ໿ਓ

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w ࣾ಺ϓϩτλΠϓΛܦͯ   ࣮Ϣʔβʔ޲͚ͷ։ൃ΁ ‣ ΤϯδχΞ σβΠφ w ίʔυ΋%#΋θϩ͔Β ‣ ࣦഊ͔Βͷֶͼ͸ૣΊʹ😇 w ໿ϲ݄ͰϦϦʔε αʔϏεϦϦʔε

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࣮؀ڥͰͷݕূ w ຊ౰ͷҙຯͰͷݕূ͕Α͏΍͘։࢝ ‣ த͸·ͩ·ͩखӡ༻ ‣ ࢓૊ΈԽΛਐΊͯຊ౰ͷങ෺खஈͱͯ͠ ར༻Ͱ͖ΔΑ͏։ൃΛՃ଎ ͜ͷ࣌఺Ͱ͸ि̎೔ͷΈ഑ૹ

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ࣾ֎ൃ৴΋ੵۃతʹ w OPUF΍ΤϯδχΞϒϩάͰͷൃ৴ ‣ ϓϩμΫτͦͷ΋ͷ΋ɺதͷਓͷ༷ࢠ΋ൃ৴ ‣ ੒௕ͷ༷ࢠΛൃ৴͢Δ͜ͱͰɺ݁Ռɺࣾ಺΁ͷ޿ใ΋ ‣ ҟಈ΍ҭٳ෮ؼϝϯόʔ΋૿͑࢝Ί w ઓུతͳ޿ใମ੍ ‣ ޿ใ෦ͷϝϯόʔΛ̍ਓ୲౰ͱͯ͠ࣄۀ෦ʹ੮Λઃ͚Δ ‣ ೔ৗͷมԽʹৗʹ௥ैͰ͖Δମ੍

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~ ໿ਓ

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αʔϏε֦ॆظ w ίετΛ͔͚ͯͰ΋αʔϏεΛڧԽ ‣ ഑ૹ౰೔ͷ໷·Ͱ஫จՄೳʹ ‣ ຖ೔঎඼Λ഑ૹ w ؀ڥ΁ͷ౤ࢿ ‣ 0QT΋ؚΊͨࣾ಺ςετΛߦ͍΍͍͢؀ڥ࡞Γ ‣ )8։ൃ͠΍͍͢؀ڥ࡞Γ

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௧ΈΛ൐͏ӡ༻΋ w ೔ৗతͳਂ໷ͷΤϥʔରԠ΋ w PODBMMͷମ੍ͱ࢓૊ΈԽͷඞཁੑ ‣ ֤छ੍౓ͷ੔උ w ӡ༻ͷϊ΢ϋ΢ͷॆ࣮Խ ‣ ෆਖ਼σʔλͷݕ஌ͱࣗಈ෮چ ‣ υΩϡϝϯτԽͱࢀরํ๏ͷ੔උ

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d ໿ਓ

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ࣄۀ੒௕ظ w ίϩφӔͰϢʔβʔͷେ෯૿Ճ ‣ ੜ࢈ऀɺྲྀ௨ɺαʔϏεͷ֦େ w ਓһ΋֦େ΁ ‣ ങ෺ࣄۀઐ༻ͷ࠾༻ମ੍΁ ‣ ϓϩμΫτ։ൃܥਓࡐ͕Ұؾʹ૿Ճ

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૊৫ମ੍ɾϚωδϝϯτ΋ݟ௚͠ w ձࣾʹ͓͚Δ౤ࢿࣄۀͱͯ͠ମ੍ΛมߋɾڧԽ ‣ ͜Ε·Ͱͷࣄۀ෦௕΋ܦӦ૚΁ ‣ ࣗ෼΋ΤϯδχΞ͔ΒϚωδϝϯτ΁ w ࢓૊ΈԽɾ੍౓ͷڧԽ ‣ Φϯίʔϧͷ࢓૊Έͷӡ༻։࢝ ‣ ӡ༻ʹؔ͢Δ΋ͷ͸పఈతʹ࢓૊ΈԽ

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ίϩφӔͰͷ։ൃͷ໛ࡧ w LBJNPOPEFLJUB ‣ ΈΜͳͷ༷ࢠ͕ݟ͑ͳ͘ͳͬͨ͜ͱ͔Βɺখ͞ͳ͜ͱͰ΋ݟ͑ΔԽ ‣ ʮͰ͖ͨΑʂʯʮ͍͍͡ΌΜʂʯΛՄࢹԽ w LBJNPOPLJNFUB ‣ ҙࢥܾఆͨ͜͠ͱͷΈΛྲྀ͢νϟϯωϧ ‣ ൃݴ͕ఀ଺͍ͯ͠ΔͱҙࢥܾఆͰ͖͍ͯͳ͍͜ͱʹͳΓ૬ޓͰποίϛ΋ ‣ ݱࡏ΋ӡ༻͕׆ൃͳ࠷΋ॏཁͳνϟϯωϧͷ̍ͭ

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~ ໿ਓ

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ࣄۀڧԽظ w ঎඼͕ࣄۀΛ੒௕ͤ͞Δࣄྫ͕ଟ਺ ‣ ԁఆظศ ‣ ໺ࡊϨεΩϡʔηοτ w ϓϩμΫτ։ൃͷڧԽ ‣ ։ൃྖҬΛ&$ྲྀ௨৽نͰ࠶ฤ ‣ ࣄۀ੒௕ͤ͞ͳ͕Β৽͍͠Ձ஋࡞Γ΋

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ࠓɿબ୒ͱूதظ w ˠͰϢʔβʔ΋ྲྀ௨૯ֹ΋·ͨ৳ͼ͖ͯͨ w ʮࣗ෼͚͕ͨͪͩಘҙͳ΋ͷ͸Կ͔ʁʯΛ࠶੔ཧத ‣ Ξηοτ΍஌ݟ͕૿͑ͨதͰɺ࣍ͷεςʔδ΁޲͔ͬͯΔ࠷த ‣ ঎඼ϥΠϯφοϓ΍ྲྀ௨Ϟσϧ΋ΑΓચ࿅͢Δʹ͸ʁ w ϓϩμΫτ΋૊৫΋৽ͨͳࢼߦࡨޡ΁

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·ͱΊ

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·ͱΊ w ͍͔ʹ଎͘ࢼߦࡨޡͰ͖Δ͔ʁΛߟ͑ɺϓϩμΫτ։ൃΛਐΊ͖ͯͨ ‣ ཪͰ͸खӡ༻΋ࣙ͞ͳ͍ɺ͋ͱ͔Β࢓૊ΈԽΛਐΊΔελΠϧ΋ ‣ ՝୊͕໌֬Խ͞Ε͔ͯΒ࢓૊Έ΍੍౓Λ੔උ w ࣾ಺֎΁ͷൃ৴΋ޮՌతʹ ‣ ࣾ಺΋ࣾ֎΋͏·͘·͖͜Έɺࣾ಺Ͱݽཱͨ͠ঢ়ଶʹͳΒͳ͍Α͏ʹ޻෉ w ૊৫ͷܗ͸ॊೈʹ ‣ ࣗ෼ͨͪͷঢ়ଶYࣄۀͷঢ়ଶΛߟྀͯ͠ॊೈʹ૊Έ׵͑

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͝ਗ਼ௌ͋Γ͕ͱ͏͍͟͝·ͨ͠