STATUS Telephony-aided self-expression zhao lu, @zlu Monday, May 17, 2010 

NEW VOICE • Carriers need voice innovations • It is not just about communication and IVR • It is about expressive communication of one's identity • Social influence: Number of Twitter followers, retweet, resonance • Social engagement: Facebook status comments • Pure voice is not enough • Requires social media, location, mobility, and SIP Monday, May 17, 2010 

WHAT IS STATUS • User presence for the voice world • Connects Telco cloud with the Internet • Creates auto-dynamic voicemail greeting that conveys • What I am doing, where I am at, what I am thinking • Specific information for specific crowd • STATUS is my always-on presence • STATUS is my identity Monday, May 17, 2010 

STATUS PLATFORM DO YOU HAVE APIS? • REST APIs - language-agnostic • Simple programming interface • Just like Twitter or Foursquare • Allows any application to tap into voice world • Support user authentication, status management, voicemail management, and privacy control Monday, May 17, 2010 

DO YOU HAVE PRIVACY • Watching STATUS from @zlu. The privacy aspect is really concerning, and doesn't seem to be well addressed. Integration with Contacts? • User-controllable privacy platform • Time, location sensitive status based on caller ID • Different status based on time of day (night-life) • Different location naming based on caller-id Monday, May 17, 2010 

DO YOU HAVE BUSINESS MODEL • Not really, but just trust us - just kidding • Of course we do • Local business advertising • Search for market analysis, data mining • Premium services • Selected paid API services Monday, May 17, 2010 

WHO CAN USE STATUS • Social addressbook • TV setup boxes • Social TV - what are others watching? • Business status, instead of plain IVR Monday, May 17, 2010 

WHY IS STATUS DIFFERENT • Multi-polymetrics voice synthesis • UCPP (user-controllable privacy platform) • Baked-in location, which is a concept not present on the voice world Monday, May 17, 2010 

MORE INFORMATION • Video: http://phonestat.com/downloads/status.m4v • Zhao Lu: [email protected] or [email protected] Monday, May 17, 2010