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Track
Real-time, streaming
data layer providing
accurate metrics at
individual and
product level. Drives
DADI Machine.
Visualise
A data visualisation
interface for DADI
Track, but capable of
taking data feeds
from virtually any
source.
People
CRM layer that
guarantees
uniqueness of
individuals – and
powers segmentation
– in the anonymous
and known space.
Machine
A machine learning
layer that predicts
user behaviour at an
individual level based
on past interactions.
In the pipeline