Humane Design
Patterns
—
JON YABLONSKI | @JONYABLONSKI
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SOURCE: GM
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SOURCE: AAA FOUNDATION FOR TRAFFIC SAFETY
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SOURCE: THE ZEBRA
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We don’t take tech
distraction serious enough
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NIR EYAL’S HOOK MODEL
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SOURCE: THE GUARDIAN
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SOURCE: BUSINESS INSIDER
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SOURCE: JESSE WEAVER
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The scarce resource of
the 21st century will not
be technology;
—
MARK WEISER | 1996
it will be attention
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Tech addiction has led
to a lot of problems
• Shortened attention spans
• Increased anxiety and depression
• Sleep deprivation
• Distracted driving
• Social Shallowness
• Constipation
• Skin Irritation
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SOURCE: QUARTZ
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Design teams don’t set
out to create addictive
technology
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SOURCE: JESSE WEAVER
CREDIT: JESSE WEAVER
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Aligning tech goals
with human goals
1. Redefine what success looks like
2. Regulation and certification
3. Principle-guided design
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Aligning tech goals
with human goals
1. Redefine what success looks like
2. Regulation and certification
3. Principle-guided design
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Design Principles
are awesome
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Design Principles
are awesome
1. Aligns team on shared values
2. Guides design decisions
3. Results in more consistency
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What would design
principles that align tech
goals with human goals
look like?