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SE7EN The Sins of Developer Onboarding
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Cristiano Betta
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DX Designer
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betta.io
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@cbetta
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I get angry
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Very angry
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$$$
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HACKATHONS
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T-SHIRTS
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DEVELOPER EXPERIENCE
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AAARRRRRRRRR
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AAARRRRRRRRR
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SE7EN The Sins of Developer Onboarding
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DEADLY The Sins of Developer Onboarding
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1
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WAT?
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FTP?
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CURL?
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2
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Get Started
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What do you value?
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Email addresses?
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Twitter followers?
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Paying users?
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PUNCH ME
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Product
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API + Docs
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Extra
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community
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Perfection Broken
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Perfection Broken Good Enough
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?????????
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community
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DESIRE
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1. Jargon-y The desire to show others that your are a smart-ass The desire to have show people you’re smarter than them
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2. Unfocussed The desire to posses email addresses The desire to have others just figure stuff out on their own
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3. Undisciplined The desire to ship before the documentation is ready The desire to ship before a product it is ready
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4. Arrogant The desire for everyone to learn the way you learn The desire to want a product that magically explains itself
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5. Scrooge The desire to make money The desire to make money of everyone
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6. Frustrated The desire to punish bad behaviour The desire to have others deal with your spam problem
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7. Short sighted The desire to have others make your SDKs for you The desire to have a product that doesn't need SDKs
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Hanlon’s Razor
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Hanlon’s Razor “Never attribute to MALICE that which is adequately explained by INABILITY”
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Cristiano Betta cristiano@betta.io work.betta.io @cbetta
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DevXCon Workshop May 23, 2̸17 betta.io
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Cristiano Betta cristiano@betta.io work.betta.io @cbetta