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Making a Splash with your open source project Dr Russell Keith-Magee DjangoCon US 2016

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Making a Splash with your open source project Dr Russell Keith-Magee DjangoCon US 2016

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How to win at open source

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Cargo cult

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Don't be an Underpants Gnome

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Goals of your project

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"You might find this useful"

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"I want everyone to use this"

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"You might find this useful" vs "I want everyone to use this"

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Communicate your intentions

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Communicate your intentions

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Everything changes

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Setting up for success

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Out of the box experience matters.

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http://goo.gl/Epzms

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Backwards compatibility

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Time is relative.

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“ A rule of thumb that has worked for me is that if I'm excited to play around w ith something it probably doesn't belong in production ” Maciej Ceglowski (Pinboard)

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Tools vs ecosystems

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Jacob's Tractor

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Tools vs ecosystems

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Metcalfe's Law: The utility of a network increases with the square of it's participants.

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The role of communication in success

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CherryPy TurboGears Repoze.BFG

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Technical superiority isn't enough

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Django Evolution

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Sales & Marketing

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What works? What doesn't?

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Wild-ass guess

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Wild ass-guess

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Django Right place, right time Excellent documentation Python Opinionated 90% solution "Be nice" community

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Django Evolution Right place, right time Badly communicated message

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Cricket Controversial idea Odd graphical choices Didn't follow up

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Beeware Toga VOC Batavia Rubicon Briefcase

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Beeware Umbrella branding Aggressively nice Aggresive outreach Focus on onboarding Acknowledge all contributions Reward contributors

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Beeware Vocal on social media Balanced attitude to accepting patches Set community culture & expectations

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Fortune favours the prepared mind

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Thank you! [email protected] @freakboy3742 cecinestpasun.com pybee.org