デザイナーが30年成長し続けるために知っておくべき罠

by 井上辰徳

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גࣜձࣾαΠόʔΤʔδΣϯτɹҪ্ୢಙ

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Ҫ্ୢಙ Ξϝϒϩɺ৽3ɺCZ4ɺFUD גࣜձࣾαΠόʔΤʔδΣϯτ @ino8001 σβΠφʔ

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᠘ʹ͍ͭͯߟ͑͸͡Ί͖͔͚ͨͬ ᠘͔Βൈ͚ग़ͨ͢Ίͷʮཉʯͱ͸ʁ ཉΛҾ͖ग़͢ํ๏ ̍ ̎ ̏ ࠓ೔ͷ࿩͢͜ͱ

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ࢲ͕ϋϚ͍ͬͯͨ᠘ͷ࿩

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ͳΜͰ΋ࣗ෼Ͱ΍ͬͯ͠·͏σβΠφʔ

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࠷ڧͷ෢ثʹ͸ͳΔ ͳΜͰ΋ࣗ෼Ͱ΍ͬͯ͠·͏σβΠφʔ

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࠷ڧͷ෢ثʹ͸ͳΔ ͳΜͰ΋ࣗ෼Ͱ΍ͬͯ͠·͏σβΠφʔ

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ೖࣾ࣌ͷ໺๬

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଍ݩͷ΍Δ΂͖͜ͱ͹͔Γʹ ͹͔Γʹ஫໨͍ͯͨ݁͠Ռ

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͍ͭ·Ͱ΋ɺͳΜͰ΋԰͞ΜͷൣғΛ௒͑ΒΕͳ͍ʜ

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ΩϟϦΞ͝ͱͷ᠘͕Ͳ͏΍Β͋Δ

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୅ ୅ ୅ ͚͕࣌ؒͩա͗ͯΏ͘᠘ ϋʔυϧʹ׳ΕͪΌ͏᠘ આ໌͕఻ΘΒͳ͍᠘ ث༻ශ๡ʹͳͬͯ͠·͏᠘ ਓΛ௨ͯ͠੒௕Ͱ͖ͳ͍᠘ ίϯϑΥʔτͯ͠͠·͍ͬͯΔ᠘ ؀ڥ͝ͱσβΠϯͰ͖ͳ͍᠘ ݴΘΕͨ͜ͱΛͦͷ··΍Δ᠘ σβΠφʔʹͳΓ͖Εͯͳ͍᠘ Έͯ΋Β͑ͳ͍ͱෆ҆ͳ᠘ ࣗ෼Λ஌Βͳ͍͏ͪʹଞਓʹڭ͑Δ᠘ σβΠϯͤͯ͞΋Β͑ͳ͍᠘ ࣗ෼ͷ͜ͱ͕໎ࢠʹͳΔ᠘ ϓϨΠϠʔͱڝͬͯ͠·͏᠘

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਺ʑͷ᠘Λ ͲͷΑ͏ʹղܾ͍ͯ͘͠΂͖͔ʁ

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᠘ʹ͍ͭͯߟ͑͸͡Ί͖͔͚ͨͬ ᠘͔Βൈ͚ग़ͨ͢Ίͷʮཉʯͱ͸ʁ ཉΛҾ͖ग़͢ํ๏ ̍ ̎ ̏ ࠓ೔ͷ࿩͢͜ͱ

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ΩϟϦΞͷ᠘͔Βൈ͚ग़͢ʹ͸ʁ ࣗ෼͕ԿΛ͍͔ͨ͠Λ࣠ʹ͢Δ ʻ PS ΍Δ΂͖ ΍Γ͍ͨ

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ΩϟϦΞͷ᠘͔Βൈ͚ग़͢ʹ͸ʁ ΍Δ΂͖ ΍Γ͍ͨ ʻ ࣗ෼͕ԿΛ͍͔ͨ͠Λ࣠ʹ͢Δ ཉ ʢ8"/5ʣ

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ΩϟϦΞͷ᠘͔Βൈ͚ग़͢ʹ͸ʁ ΍Δ΂͖ ΍Γ͍ͨ ʼ ͕ͬͪ࣠͜ʹͳΔͱʜ ࣗ෼͕ԿΛ͍͔ͨ͠Λ࣠ʹ͢Δ

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࣠ ͳΜͰ΋԰͞ΜʹͳΔ

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ʮΒ͠͞ʯ ࣗΒ᠘Λ୤͢ΔػձΛͭ͘Δ

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᠘ʹ͍ͭͯߟ͑͸͡Ί͖͔͚ͨͬ ᠘͔Βൈ͚ग़ͨ͢Ίͷʮཉʯͱ͸ʁ ཉΛҾ͖ग़͢ํ๏ ̍ ̎ ̏ ࠓ೔ͷ࿩͢͜ͱ

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ΩϟϦΞͷ᠘ʹ޲͖߹͏औΓ૊Έ ΫϦΤΠλʔOKR σβΠϯηϯλʔࢼݧ Ϛωδϟʔ1on1ݚम ͕Μ͹Γͷ໦ Service Jam एखσβΠϯϘʔυ ͓͕ͯΈϑΟʔυόοΫ AWAKEձٞ ઓྗએݴ ৽ଔΦϯϘʔσΟϯά όσΟ੍౓ Challenge 2.0 γχΞϏδϣϯձٞ ΫϦΤΠλʔϋϯάΞ΢τ ໨ඪઃఆΩϟϦϒϨʔγϣϯ

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ΩϟϦΞϏδϣϯͷղ૾౓Λ্͛Δ

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Ϟνϕʔγϣϯۂઢ

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Ϟνϕʔγϣϯۂઢ ͖͔͚͔ͬΒʮ΍Γ͍ͨʯΛҾ͖ग़͢

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Ϟνϕʔγϣϯۂઢ ͖͔͚͔ͬΒʮ΍Γ͍ͨʯΛҾ͖ग़͢

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୹ظ໨ඪ 3ϲ݄ޙ தظ໨ඪ 1೥ޙ ཧ૝

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୹ظ໨ඪ 3ϲ݄ޙ தظ໨ඪ 1೥ޙ ཧ૝

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୹ظ໨ඪ 3ϲ݄ޙ தظ໨ඪ 1೥ޙ ཧ૝

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ϏδϣϯϓϨθϯ

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ΩϟϦΞͷ᠘ʹ޲͖߹͏औΓ૊Έ ΫϦΤΠλʔOKR σβΠϯηϯλʔࢼݧ Ϛωδϟʔ1on1ݚम ͕Μ͹Γͷ໦ Service Jam एखσβΠϯϘʔυ ͓͕ͯΈϑΟʔυόοΫ AWAKEձٞ ઓྗએݴ ৽ଔΦϯϘʔσΟϯά όσΟ੍౓ Challenge 2.0 ΫϦΤΠλʔϋϯάΞ΢τ ໨ඪઃఆΩϟϦϒϨʔγϣϯ γχΞϏδϣϯձٞ

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γχΞϏδϣϯձٞ ࣗ෼ͨͪͷΩϟϦΞ͸ࣗ෼ͨͪͰ։୓

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ʮWANTʯ Λ ൃࢄ Ϗδϣϯ Λ ૊Έཱͯ

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8"/5ͷൃࢄ ޙੈʹ࢒Δ΋ͷΛͭ͘Γ͍ͨ ࠓ͋ΔৗࣝΛม͍͑ͨ ਓʹ৽͍͠Ձ஋؍Λ༩͍͑ͨ ෆมతͳ΋ͷΛͭ͘Γ͍ͨ ࣗ෼͕ཉ͍͠ͱࢥͬͨ΋ͷΛͭ͘Γ͍ͨ ೔ৗతͳ΋ͷ͕ࣗ෼ͷ࡞඼Ͱ͋Δঢ়ଶ ີ͔ʹ໊લ͕஌Ε౉ͬͯཉ͍͠ ԻָͷڭՊॻͷ࡞ऀෆ໌ͳ΋ͷͷ༷ͳ ೥ޙʹ࡞ऀͱ໊ͯ͠લΛ࢒͍ͨ͠ ͔Β࡞Γ͍ͨ ͓ۚ࣋ͪʹͳΓ͍ͨ ͏·͍΋ͷ৯΂͍ͨ ຊ͸ग़͍ͨ͠ ͻͬͦΓͱ฻Β͍ͨ͠