Slide 16
Slide 16 text
E.G.:
“Enabling farmers to increase yields and cut
costs by combining their data from their
existing disparate systems and generating
insightful analytics and a holistic farm view in a
user-friendly reporting platform. The frustration
of farmers to not be able to get good use of
their data in the disconnected and complicated
systems was highlighted in the recent
conference. (Agri-EPI Centre, 2020)”
The proposition is being able to provide a
clean way of creating flavourful food, using
sustainable sources.
Within that:
(colours representing customer segments and
whether they find that VP particularly
important)
- Helping to retain valuable nutrients in the
food (Ruby, Rosie/Ryan, James).
- High quality products with controlled
moisture levels to prevent mould and other
impurities that would affect food quality
(Ruby, Dan, Rosie/Ryan, James, Peter)
- Helps to enhance food flavours (Slater,2017)
(Ruby, James).
- Enhances customer experience (Dan, Peter,
Rosie/Ryan).
- Uses sustainable, FSC approved suppliers
from within the UK (Forest Stewardship
Council, 2020) (Dan, Peter, Ryan).