Things you can learn from Big Players

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Julien Landuré Antoine Bonneau @jlandure @callmegoodwater Things you can learn from Big Players

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WHO ARE THEY?

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1976 1997 1994 1998 2003 2009 HISTORY 2004 2008 Lots of companies don't succeed over time. What do they fundamentally do wrong? They usually miss the future. — Larry Page, Google

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STRATEGY Communication Health Music Financial Mobility Apple Car Media Corporation

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STRATEGY

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ALL INFRA CONTROL

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BUILD vs BUY 75% of application development supporting digital business will be built not bought by 2020 — Gartner

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CLOUD FIRST The question is not whether Cloud Native will be a destination, then, but rather how one gets there – Stephen O’Grady, Redmonk

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CLOUD ONLY

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OPEN - Open Design - Open Source - Open API - Open Community APIs are going to be the driver for the digital economy and unless they [companies] are talking about APIs already, they will be left behind. — James Parton, Twilio

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CONTRIBUTION

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STACK « Talk is cheap, show the code » — Linus Torvalds

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TEST - Chaos Engineering - Feature flipping - Traffic Splitting - Eat your own dog food Anything that can go wrong, will go wrong. — Murphy's law

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MESURE - Logs as data - A/B testing - Canary release - Failback / CircuitBreaker In God we trust… all others, bring data. — Werner Vogels, Amazon

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R&D Publication ~4200 chez Google ~1000 chez MS ~250 chez FB Google is living a few years in the future and sends the rest of us messages — Doug Cutting, Founder of Hadoop

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TECH INNOVATION - VOICE ASSISTANCE - SELF DRIVING CAR - AR/VR

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AI & MACHINE LEARNING - AI & Bot - Robotics I'll be back. — T-800, Terminator

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GREEN IT

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● Self Marketing ● Story Telling ● They know the product ● One Big Event WWDC, Google I/O, F8 LEADERS

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INSPIRE SpaceX - Enable human exploration and settlement of Mars Facebook - To make the world more open and connected Microsoft - Empower every person and every organization on the planet to achieve more Amazon - To be Earth's most customer-centric company Google - Organize the world's information and make it universally accessible and useful I’ll put a man on Mars in 10 years — Elon Musk, SpaceX, 2011

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SHARING CULTURE

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FAIL CULTURE Fail often, fail fast - « Fail fast, Learn Fast, Get results » - Netflix - « Move fast and break things » - Facebook - « Failure is totally OK as long as you fail fast » - Marissa Mayer, Yahoo - « We try things. And we celebrate our failures » - Eric Schmidt, Google Planning is guessing. — David Heinemeier Hansson, 37signals

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FAIL CULTURE

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SOCIAL In New York City, the median response time for an ambulance is 6.1 minutes. The median wait time for an Uber is 2.42 minutes in Manhattan, and 3.1 minutes in the outer boroughs.

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RECRUITMENT - Hire Different - Long, long, long… - Hard questions - Solve real problem I’d rather interview 50 people and not hire anyone than hire the wrong person — Jeff Bezos, Amazon

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MANAGE In some ways, the idea of 20 percent time is more important than the reality of it — Laszlo Bock, Google - coach manager - Side project - Lean & MVP - 2 Pizza team & Feature team - Flat hierarchy

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LIFE BALANCE we are a team, not a family — Reed Hasting, Netflix - Campus - Unlimited holidays - Healthcare - (Valve) Handbook - Equity & Salary

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IN A WORD

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Julien Landuré Antoine Bonneau @jlandure @callmegoodwater Things you can learn from Big Players