Study shows that anywhere from 80 to 90 percent of all downloaded apps
are used once and then eventually deleted by users.
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And it all happens within
1 day
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Let’s get downloaded first
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App Store Listing
It all starts when users searching for an app.
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App Logo
App logo should be explanatory enough to interpret the
idea of product and its service.
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Description
Description of app should be precise and simple
enough to understand by users.
App size
Try to keep it in a range of 1-5 MB initially. Once app goes
viral; size doesn’t matter.
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First launch of application – keep it simple
Matt Wilson - dribbble
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Sign In DOORS
Login shown when a customer is requested to create an account before they can
use any part of a product
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There’s no magic wand or secret formula for a first time user experience to put up a
spectacular show
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Repeat the User Experience
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No matter how interactive or lovely your app looks, without crisp and valuable content it’s all futile. Informative
content reinforces user to come again and experience app repeatedly.
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Regular Engagement with Users
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Online Offline
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Other areas to consider
• User Feedback
• Analytics
• App store ratings
• Localization