サービスをAIを中心にリデザインし、楽しく愛らしいものにするには？ / How can we redesign our service around AI to make it fun and endearing?

by Spectrum Tokyo

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"*͕Ѫ͞ΕΔͨΊͷ ʮ"*ΩϟϥΫλʔମݧʯͷσβΠϯ UBLFKVOF

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4NBSU#BOL *OD $90 UBLFKVOF !UBLFKVOF ࣗݾ঺հ

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"*ɺ࡞ͬͯ·͔͢ʁ %FTJHOJOH"*GFBUVSFT

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✨΍🤖Λ૿΍͍ͯ͠·ͤΜ͔ʁ "SFZPVKVTUBEEJOHNPSFPGUIJT

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ͦͷ"*Λ޷͖Ͱ͔͢ʁ %PZPVSFBMMZMJLFJU

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ͦͷ"*͸୭ͳͷ͔ʁ 8IPJTUIJT"*

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ਓ֨ $IBSBDUFS

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"*ʹਓ֨ ΩϟϥΫλʔ Λ·ͱΘͤΔ (JWF"*BDIBSBDUFS

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ΑΓѪ͞ΕΔଘࡏʹ .BLJOH"*NPSFMPWBCMF

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"*ΩϟϥΫλʔମݧ "*$IBSBDUFS&YQFSJFODF

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"*ʹΩϟϥΫλʔΛ ·ͱΘͤΔͱ͸ʁ (JWF"*BDIBSBDUFS

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ͦͷ"*͸୭ͳͷ͔ʁ Λߟ͑Δ %F fi OFXIPJUJT

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ͦͷΩϟϥΫλʔ͸ ͳͥଘࡏ͢Δͷ͔ʁ 8IZEPFTUIFDIBSBDUFSFYJTU ֩ $PSF

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ਓ֨ϑΟϧλʔ $IBSBDUFS fi MUFS ֩఻͑Δ΂͖͔ ࠎ֨Ͳ͏఻͑Δ͔ ද૚Ͳ͏දݱ͢Δ͔ ৘ใ ৘ใ ϝοηʔδ 🤖 ☺ *OGPSNBUJPO .FTTBHF

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#VEHFUJOH$BSEl#z Χʔυ͔Β"*Ξγελϯτ΁ 'SPNDBSEUP"*BTTJTUBOU Ոܭ฽ϓϦΧ# "*1'."QQl0OF#BOLz "*Ոܭ฽ϫϯόϯΫ ʁ

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"*ΩϟϥΫλʔ͕Ѫ͞ΕΔ৚݅͸ʁ 8IBUBSFUIFDPOEJUJPOTGPS"*DIBSBDUFSTUPCFMPWFE

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·ͣ͸ϗʔϜλϒʹදࣔ 'JSTU EJTQMBZJUPOUIFIPNFUBC

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ʮݘͷফ͠ํΛڭ͍͑ͯͩ͘͞ʯ z)PXEP*SFNPWFUIFEPH z

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*OUFSSVQUT )JUTZPVXJUIUSVUI /PUVTFGVM "*ΩϟϥΫλʔ͕ݏΘΕΔͭͷཧ༝ SFBTPOTXIZDIBSBDUFSTBSFIBUFE ׂΓࠐΉ ਖ਼࿦ͰԥΔ ໾ʹཱͨͳ͍

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3FBEUIFDPOUFYU #FFNQBUIFUJD #FVTFGVM "*͕Ѫ͞ΕΔͨΊͷݪଇ QSJODJQMFTPGBCFMPWFEDIBSBDUFS จ຺ΛಡΉ دΓఴ͏ ໾ʹཱͭ

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໾ʹཱͭ #FVTFGVM ❌ͨͩଘࡏ͢Δ͚ͩ ɹ+VTUFYJTU ⭕Ϣʔβʔͷ՝୊Λղܾ͢Δ ɹ4PMWFUIFVTFSTQSPCMFNT

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৘ॹతՁ஋ &NPUJPOBMWBMVF ػೳతՁ஋ 'VODUJPOBMWBMVF ♥

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ػೳతՁ஋௿ ػೳతՁ஋ߴ ৘ॹతՁ஋ߴ 🐬 ͨͩͷϚείοτ ♥ Ѫ͞ΕΔ"*ΩϟϥΫλʔ ৘ॹతՁ஋௿ 💀 ଘࡏҙٛͳ͠ 🤖 ସ͕͑ޮ͘ଘࡏ

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"*ΩϟϥΫλʔͷମݧઃܭํ๏͸ʁ )PXUPEFTJHOUIFFYQFSJFODFPG"*DIBSBDUFST

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$PNNVOJDBUFPVUTJEFPGUFYU #FQSPBDUJWF (PCFZPOEBTJOHMFGFBUVSF "*ΩϟϥΫλʔମݧઃܭͷίπ 5JQTGPS"*DIBSBDUFSFYQFSJFODFEFTJHO ςΩετҎ֎Ͱ΋ ίϛϡχέʔγϣϯ͢Δ ࿩͔͚͠ΒΕΔͷΛ ଴ͨͳ͍ ػೳͷ֎ଆʹ ඈͼग़͢

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ςΩετҎ֎Ͱ΋ίϛϡχέʔγϣϯ͢Δ $PNNVOJDBUFPVUTJEFPGUFYU

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ςΩετҎ֎Ͱ΋ίϛϡχέʔγϣϯ͢Δ $PNNVOJDBUFPVUTJEFPGUFYU

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ςΩετҎ֎Ͱ΋ίϛϡχέʔγϣϯ͢Δ $PNNVOJDBUFPVUTJEFPGUFYU

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w"*ʹ࿩͔͚͠Δ͜ͱ͸೉͍͠ ɹ*UTIBSEGPSVTFSTUPJOJUJBUFDPOWFSTBUJPOXJUI"* w"*͔Β࿩͔͚ͯ͠ɺτϐοΫΛఏࣔ͢ Δ΂͖ ɹ"*TIPVMETQFBL fi STUBOETVHHFTUUPQJDT wΩϟϥͳΒͰ͸ͷ࿩͔͚͠ํ͕Ͱ͖Δ ɹ$IBSBDUFSTDBOJOJUJBUFDPOWFSTBUJPOJOVOJRVFXBZT ࿩͔͚͠ΒΕΔͷΛ଴ͨͳ͍ #FQSPBDUJWF

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ઐ༻ͷ෦԰ Dedicated Space ྫ: ϫϯόϯτʔΫ ࣭໰ → AI ճ౴ɾ୅ߦ → Ωϟϥ ޱௐɾද৘ → ղܾ ࿩͔͚͠ΒΕΔͷΛ଴ͨͳ͍ #FQSPBDUJWF

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࿩͔͚͠ΒΕΔͷΛ଴ͨͳ͍ #FQSPBDUJWF

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w"*ͷډ৔ॴ͸୯Ұͷػೳ಺͚ͩͰ͸ͳ ͍ ɹ"*EPFTOUIBWFUPMJWFJOTJEFBTJOHMFGFBUVSF wػೳͷ֎ଆɺػೳͱػೳͷؒʹ΋ଘࡏ Ͱ͖Δ ɹ*UDBOFYJTUPVUTJEFPGGFBUVSFTBOECFUXFFOGFBUVSFT ػೳͷ֎ଆʹඈͼग़͢ (PCFZPOEBTJOHMFGFBUVSF

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ػೳͷ֎ଆʹඈͼग़͢ (PCFZPOEBTJOHMFGFBUVSF

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ػೳͷ֎ଆʹඈͼग़͢ (PCFZPOEBTJOHMFGFBUVSF

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"*ΩϟϥΫλʔಋೖޙͷมԽ $IBOHFTBGUFSUIFJOUSPEVDUJPOPG"*DIBSBDUFST

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5PPMMJLFBOEVOEFSTUBUFE ۭؾײ͕มΘͬͨ "TIJGUJOCSBOEGFFMJOH πʔϧతɾ͓ͱͳ͍͠ 1BSUOFSMJLFBOEMJWFMZ ύʔτφʔతɾʹ͗΍͔

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ίϛϡχέʔγϣϯ͠΍͘͢ͳͬͨ *UCFDBNFFBTJFSUPDPNNVOJDBUF

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࡞Δͷָ͕͘͠ͳͬͨ *UCFDBNFGVOUPNBLF

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ࠓ೔ͷৼΓฦΓ 5PEBZ`TSFWJFX

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wจ຺ΛಡΉɺدΓఴ͏ɺ໾ ʹཱͭ ɹ3FBEUIFDPOUFYU CFFNQBUIFUJD CFVTFGVM wػೳతՁ஋ͱ৘ॹతՁ஋Λ ݉Ͷඋ͑Δ ɹ$PNCJOFGVODUJPOBMWBMVFBOEFNPUJPOBMWBMVF "*ΩϟϥΫλʔ͕Ѫ͞ΕΔ৚݅͸ʁ 8IBUBSFUIFDPOEJUJPOTGPS"*DIBSBDUFSTUPCFMPWFE

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