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Startup Community Roots:
Cultivating Strength from the Ground Up
Presented by:
Tim Falls
VP, Community • Keen IO
Hosted by:
YOU!
Thanks, btw
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OUR 60 MINUTES TOGETHER
Intros: You & Me
Exercise: “Solo”
The Gist
Exercise: Friend
Interactivity: throughout!
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HELLO, YOUR NAME IS ____ .
AND YOU ❤ ____ .
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WHO’S THIS HIPPIE,
ANYHOW?
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60+
30+
5
17x
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60+
30+
5
17x
33+
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“SOLO”
EXERCISE
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THE GIST
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“If you have come here to help me, you
are wasting your time.
But if you have come because your
liberation is bound up with mine, then
let us work together.”
—aboriginal activists group, Queensland, 1970s
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Startup communities are like
trees.
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“…one of the oldest species on
Earth, known for their longevity
and hardiness…”
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“…incapable of stretching to
accommodate the growth of the
wood underneath…”
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“…typically grow in large clonal
colonies, derived from a single
seedling…”
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“An individual tree can live for
40-150 years above ground, but
the root system of the colony is
long-lived. In some cases,
thousands of years…”
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“Undoubtedly the most important
environmental influence is its own
biotic community.”
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“…if a tree falls over, it will
regenerate a row of new trees
along the trunk… Sprouts
originate from dormant or
adventitious buds…”
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“…181 genera, with ~2600 known
species.”
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“…two methods of growth:
solitary or clustered.”
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SAN DIEGO STARTUP
COMMUNITY
&
TREES
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You hold the key to the future of the SD startup
community.
You share a common vision.
By cultivating a community-oriented culture,
your startup forest will flourish.
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cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
verb (used with object)
1) to prepare and work on (land) in order to raise crops; till.
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cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
2) to promote or improve the growth of (a plant, crop, etc.) by labor and
attention
verb (used with object)
1) to prepare and work on
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cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
verb (used with object)
1) to prepare and work on
3) to develop or improve by education or training; train; refine
2) to promote or improve growth by labor and attention
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cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
4) to promote the growth or development of (an art, science, etc.); foster
verb (used with object)
1) to prepare and work on
3) to develop or improve by education or training
2) to promote or improve growth by labor and attention
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cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
5) to devote oneself to (an art, science, etc.)
4) to promote the development of an art, science, etc.
verb (used with object)
1) to prepare and work on
3) to develop or improve by education or training
2) to promote or improve growth by labor & attention
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cul·ti·vate — ˈkəltəˌvāt/
www.dictionary.com
devote oneself
prepare & work
develop thru education, training
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o·ri·ent — ˈôrēˌənt/
verb (used with object)
www.dictionary.com
1) to adjust with relation to, or bring into due relation to
surroundings, circumstances, facts, etc.
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o·ri·ent — ˈôrēˌənt/
verb (used with object)
www.dictionary.com
1) bring into due relation to surroundings, circumstances, facts, etc.
2) to familiarize (a person) with new surroundings or circumstances
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o·ri·ent — ˈôrēˌənt/
verb (used with object)
www.dictionary.com
3) to direct or position toward a particular object
1) bring into due relation to surroundings, circumstances, facts, etc.
2) familiarize (a person) with new surroundings or circumstances
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o·ri·ent — ˈôrēˌənt/
www.dictionary.com
4) to determine the position of in relation to the points of the
compass; get the bearings of
verb (used with object)
3) position toward a particular object
1) bring into due relation to surroundings, circumstances, facts, etc.
2) familiarize (a person) with new surroundings or circumstances
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o·ri·ent — ˈôrēˌənt/
www.dictionary.com
get bearings
position toward an object
relate to surroundings
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How do we do this
as individuals
&
as organizations?
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How do we do this
&
as organizations?
as individuals
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Practice Empathy
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e.g., Introspection Happy Hour
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Believe in Equality
oneness
vs
separateness
the human
potential
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Ensure Inclusivity
communication intention
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“First SV talk I've attended with an
all female panel where the topic
isn't about women in tech.
#datainformed #babysteps”
e.g., 50/50 Pledge
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Build Trust
The Trust Equation
(credibility)
(self-orientation)
= trustworthiness
+ (reliability)
+ (intimacy)
Charles H. Green; trustedadvisor.com
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How do we do this as
individuals
&
as organizations
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Know your role
resources legislation
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e.g., Keen Learning Labs
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Participate > Observe
org-level empathy
brand-level trust
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E.G., PARTICIPATION
AFTER DARK WITH KEEN IO
EXPLORATORIUM
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Follow the Middle Way
experiment find balance
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e.g., sales + community = hugs
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STRANGER FRIEND
EXERCISE
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“There are no strangers, only
friends you have not met yet.”
― W.B. Yeats
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Full Circle
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San Diego is a tropical forest
rich in seedling startups
&
old growth organizations,
anchored by you - the roots of the community.
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San Diego is a tropical forest
rich in seedling startups
&
old growth organizations,
anchored by you - the roots of the community.
Cultivate your culture with the tools of
empathy, trust, equality, and inclusion.
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San Diego is a (tropical) forest
rich in seedling startups
&
old growth organizations,
anchored by you - the roots of the community.
Cultivate your culture with the tools of
empathy, trust, equality, and inclusion.
Saplings will grow together,
reaching heights that Mother Nature (and Silicon Valley)
herself will envy.
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“…BECAUSE OUR FUTURES
ARE BOUND TOGETHER…”
unsplash.com/@v_ill
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QUESTIONS / COMMENTS
?
Tim Falls
VP, Community • Keen IO
@TimFalls • [email protected]
creds: unsplash.com + instagram.com/timalls
icons: The Noun Project