How did we ride out the wave_ User research during the Corona pandemic

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ϓϩτλΠϓΛ࢖ͬͨ ΦϯϥΠϯ69Ϧαʔνͷࢼߦࡨޡ

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ࣗݾ঺հ -*/&גࣜձࣾ&OIBODFE$PNNVOJDBUJPO1SPEVDUاըνʔϜ1. -*/&4503&ˠ-*/&ελϯϓϝʔΧʔˠελϯϓγϣοϓτʔ ΫʢϦΞΫγϣϯػೳʣ ሞ໺݁ేʢ΄͏ͷΏ͍ͱʣ

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$POUFOUT w -*/&Ͱ࣮ࢪ͍ͯ͠ΔϢʔβʔϦαʔνʹ͍ͭͯ w ίϩφՒͰͷϓϩτλΠϓΛ࢖ͬͨ69Ϧαʔνʹ͍ͭͯ

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-*/&Ͱ࣮ࢪ͍ͯ͠ΔϢʔβʔϦαʔνͷछྨ ఆظϦαʔν ϓϩδΣΫτϦαʔν

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ఆظϦαʔν νʔϜ୯Ґ ૊৫୯Ґ ػೳ΍αʔϏε͝ͱͷ୳ࡧతͳ՝୊ൃ ݟΛ໨తͱͨ͠Ϧαʔνɻ ස౓͸݄Ұճʙ -*/&ΞϓϦͷ࢖ΘΕํͷมԽ΍୳ࡧతͳ ՝୊ൃݟΛ໨తͱͨ͠Ϧαʔνɻ ස౓͸ϲ݄ʹҰճʙ ը૾͸೥ʹ೔ຊɾλΠɾ୆࿷Ͱ࣮ࢪͨ͠άϩʔόϧϢʔβʔϦαʔνͷ༷ࢠ

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ϓϩδΣΫτ͝ͱʹ࣮ࢪ͍ͯ͠ΔϦαʔν 1MBO %FTJHO %FWFMPQ "OBMZTJT ՝୊ൃݟͷͨΊͷσϓεΠϯλϏϡʔ ϓϩτλΠϓΛ࢖༻ͨ͠ ϢʔβʔϏϦςΟςετ Ծઆݕূ՝୊ൃݟͷͨΊͷ σϓεΠϯλϏϡʔ ϢʔβʔϏϦςΟςετ 3FMFBTF

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1.͕ඞཁͱ൑அͨ͠λΠϛϯάͰओମతʹ࣮ࢪ͍ͯ͠Δ ఆظϦαʔν ϓϩδΣΫτϦαʔν

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ίϩφલ·Ͱͷ69Ϧαʔνख๏ (VFSSJMMB*OUFSWJFX 'PDVT(SPVQ*OUFSWJFX *OUFSWJFX 😄 😄 😄 😄 😄 😄 😄 😄 😄

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ίϩφલ·Ͱͷ69Ϧαʔνख๏ (VFSSJMMB*OUFSWJFX 'PDVT(SPVQ*OUFSWJFX *OUFSWJFX 😄 😄 😄 😄 😄 😄 😄 😄 😄 ΦϑϥΠϯͰͷ࣮ࢪ͕/(ʹ

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ΦϯϥΠϯ΁Ҡߦ

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ΦϯϥΠϯ΁ͷҠߦ͠Α͏ͱͨ͠ΒʜΘ͔Βͳ͍͜ͱͩΒ͚ ಉҙॻΦϯϥΠϯ༻ʹվఆඞཁʁ ࿥ը͍͍ͬͯͯ͠ͷʁ ϦςϥγʔʹภΓͩͨ͘͠ͳ͍͚ͲͲ͏͠Α͏ʁ ΦϯϥΠϯΠϯλϏϡʔπʔϧԿ࢖͏ʁ ΦϯϥΠϯϓϩτλΠϓݕূπʔϧԿ࢖͏ʁ ΠϯλϏϡʔ౰೔ͷΦϖϨʔγϣϯ͸ʁ ΦϯϥΠϯͰϓϩτλΠϓΛ࢖ ͬͨϦαʔνͬͯͲ͏΍Δͷʁ ؍ཡऀ͕ଟ͍ͱΠϯλϏϡΠʔʹϓϨογϟʔ͔͔Γͦ͏

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ΦϯϥΠϯ΁ͷҠߦ͠Α͏ͱͨ͠ΒʜΘ͔Βͳ͍͜ͱͩΒ͚ ಉҙॻΦϯϥΠϯ༻ʹվఆඞཁʁ ࿥ը͍͍ͬͯͯ͠ͷʁ ϦςϥγʔʹภΓͩͨ͘͠ͳ͍͚ͲͲ͏͠Α͏ʁ ΦϯϥΠϯΠϯλϏϡʔπʔϧԿ࢖͏ʁ ΦϯϥΠϯϓϩτλΠϓݕূπʔϧԿ࢖͏ʁ ΠϯλϏϡʔ౰೔ͷΦϖϨʔγϣϯ͸ʁ ؍ཡऀ͕ଟ͍ͱΠϯλϏϡΠʔʹϓϨογϟʔ͔͔Γͦ͏ ͨ͘͞Μ՝୊͸͋Γ·͕͢ɺࠓ೔͸ݕࡧͯ͠΋͋·Γग़ͯ͜ͳ͔ͬͨ͜ͷ෦෼ʹͭ ͍ͯɺ-*/&͕໛ࡧͨ͜͠ͱɺֶΜͩ͜ͱΛ͓࿩͠͠Α͏ͱࢥ͍·͢ ΦϯϥΠϯͰϓϩτλΠϓΛ࢖ ͬͨϦαʔνͬͯͲ͏΍Δͷʁ

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ࣾ಺ϧʔϧ͕·ͩ੔උ͞Ε͓ͯΒͣɺ ΦϯϥΠϯπʔϧͷ࢖༻ʹ੍ݶ͕͋Δঢ়گ͕ͩɺ·ͣ͸΍ͬͯΈΔ

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1st try : Screen sharing methodʢۤ೑ͷࡦʣ w *OUFSWJFXFS͕ϓϩτλΠϓΛը໘ڞ༗ͯ͠ɺޱ಄Ͱૢ࡞Λࢦࣔͯ͠΋Β͏ํ๏ (PPE *NQSPWFNFOU w γϯϓϧͳ6*69ʹ͍ͭͯ͸े෼ධՁՄೳ w Ϣʔβʔ͕ࣗ෼ͷҙࢥͰࣗ༝ʹ৮Δ͜ͱ͕Ͱ ͖ͳ͍ͷͰɺෳࡶͳ6*69΍ࣗવͳಈ࡞ɺࡉ ͔ͳ՝୊Λଊ͍͑ͨ৔߹͸޲͍͍ͯͳ͍ *OUFSWJFXFS SFNPUF 6TFS SFNPUF ϓϩτλΠϓΛը໘ڞ༗ ϓϩτλΠϓΛݟΔ ࣭໰ ૢ࡞Λࢦࣔ ˞ΦϯϥΠϯϢʔβʔϦαʔνΛ͸͡Ίͨ౰ॳɺϓϩτλΠϓͷϦϯΫڞ༗ɾը໘ͷϦϞʔτૢ࡞ʹ͍ͭͯͷϧʔϧ͕ͳ͔ͬͨͨΊɺݱঢ়ͷϧʔϧʹԊͬͯࢼͯ͠Έͨ಺༰

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վળ͢Δ

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2nd try : Kakaekomi methodʢ΍Γ͍ͨ͜ͱ͸Ͱ͖ͨʣ w ϓϩτλΠϓͷϦϯΫͷڞ༗͠ɺૢ࡞͍ͯ͠Δ༷ࢠΛ1$ͷΠϯΧϝͰࣸͯ͠΋Β͏ํ๏ (PPE *NQSPWFNFOU w ࢦͷಈ͖·ͰΘ͔ΔͷͰɺਫ਼៛ͳνΣοΫ͕Մೳ w ϢʔβʔϏϦςΟνΣοΫͱ͍͏؍఺ͩͱׂ͘ Β͍͸0, w Ϣʔβʔͷද৘ΛݟΔ͜ͱ͕Ͱ͖ͳ͍ w ؀ڥΛἧ͑Δ͜ͱ͕Ͱ͖Δਓ͕ݶఆతʢϦςϥ γʔͷภΓ΋Ͱͯ͠·͏ʣ

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5SZͯ͠Έͯͷײ૝

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5SZͯ͠Έͯͷײ૝ w ׬ᘳ͡Όͳͯ͘΋͍͍ɺಈ͖ग़͢͜ͱʹҙຯ͕͋Δɻ w ݕূ͍ͨ͠಺༰ʹΑͬͯ͸ΦϯϥΠϯͰ΋Ϧαʔν͕Մೳɻ w ඇݴޠίϛϡχέʔγϣϯͷ໾ׂ͕େ͖͔ͬͨ͜ͱʹվΊͯؾ෇͔͞Εͨɻ͜͜ΛͲ ͏ΫϦΞ͍ͯ͘͠ͷ͔ͱ͍͏ͷ͕ࠓޙͷ՝୊ɻ

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͜Ε͔Β΍ͬͯΈ͍ͨ͜ͱ

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OE5SZͰग़ͨ՝୊ͷղܾ w Ϣʔβʔͷද৘ΛݟΔ͜ͱ͕Ͱ͖ͳ͍ w ؀ڥΛἧ͑Δ͜ͱ͕Ͱ͖Δਓ͕ݶఆతʢϦςϥγʔͷภΓ΋Ͱͯ͠·͏ʣ

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3rd try : Hybrid method w ϦαʔνϧʔϜʹ͸Ϣʔβʔ͚͕ͩೖΓɺ*OUFSWJFXFS͸Ϣʔβʔͷද৘ͱϓ ϩτλΠϓͷૢ࡞ͷ༷ࢠ͕ө͞Εͨը໘Λݟͳ͕Βɺ[PPNͰ࣭໰͢Δ *OUFSWJFXFF SFTFBSDISPPN *OUFSWJFXFS SFNPUF Χϝϥͱද৘Λݟͳ͕ ΒΦϯϥΠϯͰ࣭໰ ͜Ε·ͰͰ͖ͯͨ՝୊Λղܾ w Ϣʔβʔͷ҆શͷ֬อ w ϓϩτλΠϓΛૢ࡞͍ͯ͠Δ࣌ͷɺखݩද ৘Λ֬ೝ͢Δ͜ͱ͕Մೳ w ΠϯλϏϡΠʔͷσόΠε؀ڥʹґଘ͠ͳ͍ ˞ը૾͸ौ୩ΦϑΟε࣌୅ͷϦαʔνϧʔϜͷ༷ࢠɻ࢛୩ΦϑΟεͰ΋ಉ౳ͷઃඋΛ४උத ඇެ։

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5IBOLZPV օ͞Μ͕ࢼͯ͠ΈͨΦϯϥΠϯ69Ϧαʔνͷख๏΋ͥͻڭ͍͑ͯͩ͘͞ʂ