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Personal Branding for Software Engineers IWD ACCESS WORKSHOP

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Hi I'm Gift Egwuenu! FRONTEND ENGINEER & TECHNICAL WRITER & COMMUNITY BUILDER

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What's Personal Branding? Personal branding is the process of developing a "mark" that is created around your name or your career. You use this "mark" to express and communicate your skills, personality, and values. thebalancesmb.com

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"Your personal brand is what people say about you when you are not in the room – remember that." - Chris Ducker

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Why Build A Brand?

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Reason 1: Purpose

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Reason 2: Career Advancement

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How To Build A Brand?

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HOW? B U I L D A P L A T F O R M S H A R I N G K N O W L E D G E B E Y O U R S E L F C R A F T A B I O / P E R S O N A

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12 Month Strategy DEFINE A NICHE CREATE TAGLINE 30 SECS PITCH CRAFT BIO BUSINESS CARDS LINKEDIN PORTFOLIO PROFESSIONAL HEADSHOTS PERSONAL PORTFOLIO TESTIMONIALS BLOG SPEAKING ENGAGMENTS COMMUNITY BUILDING

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Learning In Public

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JOB OPPORTUNITIES BUILD YOUR NETWORK INFLUENCE Benefits

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Tips STAY CONSISTENT CREATE VALUED CONTENT JOIN A COMMUNITIY FOLLOW SUCCESSFUL PEOPLE SHARE YOUR WORK ALWAYS BE LEARNING & ITERATE

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Became active online in 2017 Started blogging in 2018 Gave my first talk in 2018 Started Youtube in 2019 2020?? My Story

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@lauragift_ Thanks! Connect with me :) giftegwuenu.com Got Questions? bit.ly/personal-brand-yt