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Resources, Consumption, Lifestyle: A Better Information Theory John Manoochehri

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MALLET

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BEFORE

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HAPPINESS

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The PRODUCT HAPPINESS

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The PRODUCT The CONSUMER HAPPINESS

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NOW

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The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS

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The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS

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SMART CLEAN The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ?

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ?

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ?

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ? !

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ? ! !

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ? ! !

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ? ! !

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SMART CLEAN MORAL SIMPLE The PRODUCT The CONSUMER SUSTAINABLE HAPPINESS SUSTAINABLE SUSTAINABLE ? ? ! ! ?

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NEXT

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The PRODUCT The CONSUMER BETTER SUSTAINABLE HAPPINESS

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The PRODUCT The CONSUMER BETTER SUSTAINABLE HAPPINESS The SYSTEM

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The PRODUCT The CONSUMER BETTER SUSTAINABLE HAPPINESS The SYSTEM ?

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MALLET

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The INTERNATIONAL POLICY DEBATE on SUSTAINABLE PRODUCTION & CONSUMPTION

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UNEP Consumption Opportunities

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Standard Policy X ?

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Abbreviations Planet, Product(s) (P) Sustainability (S) Sustainability Thresholds (ST) ST Uncertainty (STU) Humankind (H) Impact (I) Resource Consumption (R) Must be reduced (⇓) Must be maximised (⇑) Transformed directly, tends to (→) Transformed indirecty into (㱺) Is required for (㱺) It is assumed that X (“X”) This is interesting and weird ( ) Implies, leads to, means (:) Economic Consumption (EC) Use Consumption (UC) Utility (Welfare) (U) Profit/Expenditure (Y) Subjective Information Limits (SIL) Functionality (F) Functional Surface (FS) Resource Efficiency (RE) Functional Efficiency (FE) Use Efficiency (UE) Welfare Efficiency (WE)

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BASE MODEL

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Information Theory Available input (velocity; price; lexicon) Available algorithms (calculus; diligence; transformations) Available applications (space-travel; investment; language)

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Information Stack Arts Humanities Social Sciences Evolution Biology Chemistry MMM Physics Knots (etc) Topology Analytic Geometry Numbers Value No Value Economic Optimisation

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Entropy-Value Information Problem

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Entropy-Value Information Problem

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Entropy-Value Information Problem

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Human-Resources Interface R : U (Value Creation-Storage-Destruction Problem)

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Resource Consumption Mandate R 㱺 U R 㱺 U (Resource Consumption Mandate)

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Welfare Maximisation Mandate ⇑U ⇑U (Welfare Maximisation Mandate)

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Resource Constraint Mandate ⇓R P1 (limited energy input (solar, tidal); static fossil resource stock) P2 (static abiotic resource stock) P3 (vulnerable life-support systems) P4 (limited pollution processing capacities) (P5 (vulnerable species and natural systems)) I = changes to P1-5 which risk breaching ST ⇓I (Impact Constraint Mandate) STU (Sustainabilty Threshold Uncertainty) I ≅ R (Impact-Resource Consumption Equivalence) ⇓R (Resource Constraint Mandate)

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Sustainability Thresholds Uncertainty STU Baseline Definition? Anthropic Trans-anthropic Complex Dynamics? Synergistic Effects Hysteretic Effects Unknown Threshold Dynamics (Where, What; Emergent Properties) Technology? Positive Dynamics (Better conversions, Better management) Negative Dynamics (More change, Worse Management)

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Production Mandate R → P R ≢ U “P → U” (Product-Utility Formal Equivalence) R ≢ P (Resources-Product Information Imparity) R → P (Production Mandate)

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Sustainability Definition ⇓R/⇑S (within ST) ⇓R “⇓R is sustainabilty” ⇑U R 㱺 U ⇓R → 0 ≠ ⇑U (Zero R means Zero U) ⇓R/⇑U (within ST) = S (Sustainability Definition : Optimisation)

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STANDARD OPTIMISATIONS

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Environmental Optimisation RA → ⇑U ⇓R {RA, RB, RC, RD} in order of increasing R : Environmental Optimisation {RA, RB, RC, RD} : RA → ⇑U

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Environmental Allocation Problem RA? → ⇑U ⇓R {RA, RB, RC, RD} in order of increasing R : S ranking (assuming U controlled) {RA, RB, RC, RD} : RA → ⇑U ≡ {RA/UX, RB/UX, RC/UX, RD/UX} : RA/UX → ⇑U {RA1, RA2, RA3, RA4,} with equivalent R : no information texture {RA1, RA2, RA3, RA4,} : RA? → ⇑U (Environmental Allocation Problem) Allocation Problem : “Most efficient allocation to welfare uses of resources?” Allocation Solution : “The Efficient Market”

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Economic Optimisation Character Production Function (Efficiency Assurance) Price Mechanism (Value Assurance)

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Economic Optimisation ⇓R/P.P/⇑Y = ⇓R/⇑Y = ⇓R/⇑U “R → P” (Production Mandate) ⇓R/P (Production Function) “P → U” (Production-Utility Formal Equivalence) “Y ≡ U” (Revealed Preferences; SIL) P/⇑Y (Price Mechanism : “Consumption Function”) ⇓R/P.P/⇑Y = ⇓R/⇑Y = ⇓R/⇑U (Economic Optimisation) “Production Function.Price Mechanism = Efficient Market” ⇓I/⇑Y (Euro Commission Definition of “Resource Efficiency”)

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Systemic Welfare Problem Prefs ≠ Prios “P → U” (Production-Utility Formal Equivalence) “Y ≡ U” (Revealed Preferences) P/⇑Y (Price Mechanism) “Expenditures : Revealed Preferences ≡ Welfare” “Revealed Preferences : Autonomous Preference Expression ≡ Welfare” Expenditure : Revealed {Preferences, Priorities} Revealed Priorities : Autonomous Priority Expression ≢ Welfare Y ≢ U (SWP (Expenditure : Revealed {Preferences, Priorities})) Preferences ≠ Priorities Price Mechanism ≠ Consumption Function

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Preference-Priority Distinction Welfare Increase vs Protection Priorities ≠ Second-order Preferences Ratio of preferences to priorities = ? (SIL) Ambient U ⇓U ⇑U Preference ⇑ Priority ⇑

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RESOURCE TRANSFORMATION ANALYSIS

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REVIEW R 㱺 U (Human-Resources Interface) ⇑U (Utility Maximisation Mandate) ⇓R (Resource Constraint Mandate) ⇓R/⇑U (within ST) (Sustainability Definition) R → P (Production Mandate) ⇓R/P (Production Function) Y ≢ U (Systemic Welfare Problem; SIL} “P → U” (Product-Utility Formal Equivalence)

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Optimisations Information Review ⇓R (Environmental Performance Ranking) R/P (Production Function) P/Y (Consumption Function) ⇓R/P.P/⇑Y = ⇓R/⇑Y = ⇓R/⇑U (Economic Optimisation)

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Production-Utility Info Imparity “P ≡ U” (Product-Utility Formal Equivalence) R ≢ P (Resources-Production Information Imparity) R → P (Production Mandate) P ≢ U (Product-Utility Information Imparity) Production ≢ Welfare

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Reinstitutionalisation of H-R Interface “P → U” (Product-Utility Formal Equivalence) P → F → UC → U (Utility Equivalence Chain)

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RTA Parameters R/P . P/FS . FS/UC . UC/U = R/U (Resource Transformation Analysis; SIL) R/P (Resource Efficiency) P/FS (Functional Efficiency) FS/UC (Use Efficiency) UC/U (Welfare Efficiency)

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Information Stack Arts Humanities Social Sciences Evolution Biology Chemistry MMM Physics Knots (etc) Topology Analytic Geometry Numbers Value No Value RTA Physical Optimisation Systemic Optimisation Social Optimisation Functional Optimisation

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PRODUCT-SERVICE SYSTEMS

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Stahel Definition 1997 Functional economy is an economy that optimises the use (or function) of goods and services and thus the management of existing wealth (goods, knowledge, and nature).

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Mont Definition 2004 A product-service system is a system of products, services, networks of actors and supporting infrastructure that continuously strives to be competitive, satisfy customer needs and have a lower environmental impact than traditional business models.

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Manzini and Vezzoli Definition 2006 The result of an innovation strategy, shifting the business focus from designing and selling physical products only, to selling a system of products and services which are jointly capable of fulfilling specific client demands

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PSS Concepts Efficiency Lifestyle Functionality Service Business (Models/Development/Innovation)

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PSS Projects and Products Design of Eco-Efficient Services (MIT) 2001 SusProNet 2004 MePSS 2005 SCORE 2006-8 Polimi Torino Masters 2008-

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PSS Priorities and Concepts Business Strategies (MIT, MEPSSS, Wong) Social Acceptance (Mont, IIIEE) Design Methodology (Manzini, Polimi)

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PSS Examples Mobility Car-Sharing | ZipCar | FlexCar | CityCarClub Handbag Hire | Toy Hire Ski-Hire

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PSS Problems Simple Explanation: What’s new? What’s being solved? Simple Optimisation Parameter(s): Efficiency of what? Welfare? Measurement of Actual and Potential Sustainability Benefity Differentation from Classical Services Clarity of Experiential Trade-Offs Policy Tools Design Methods Innovation Framework Policy Framework

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MEASUREMENT PROBLEMS

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PSS Measurement Candidates Apparent Dematerialisation Relative Dematerialisation Sharing

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Apparent Dematerialisation Service-Based Lifestyles Per-capita LCA Indicates Problems!

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Relative Dematerialisation R/GDP Service-Economy Transition is not PSS! Growth Economy leaves materialisation! Specific service LCA (e.g. washing services) Functional unit limited! No indication of actual efficiency!

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Sharing Pers/Prod No welfare guarantee! Growth problem!

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LIFESTYLE DESIGN

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FUNCTIONAL SURFACE

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FUNCTIONAL SURFACE

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FUNCTIONAL SURFACE

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FUNCTIONAL SURFACE

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FUNCTIONAL SURFACE

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INEFFICIENT USE

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INEFFICIENT USE

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INEFFICIENT USE

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INEFFICIENT USE

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INEFFICIENT USE EFFICIENT USE

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INEFFICIENT USE EFFICIENT USE

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INEFFICIENT USE EFFICIENT USE

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INEFFICIENT USE EFFICIENT USE

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SHARING

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SHARING

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SHARING

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SHARING ACCESS

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SHARING ACCESS CONSUMPTION SYSTEM

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SHARING ACCESS CONSUMPTION SYSTEM

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EXAMPLES

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USE EFFICIENCY

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USE EFFICIENCY