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Kristof Houben @houbenkristof Lead interaction designer for Mobile Vikings and CityLife.

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My inner-design monkey He’s called Maurice.

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Ever made something for users? Real humans that is…

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Congratulations, you’re all designers! Oh no, please make it go away…

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Conversations you’ll have as a designer. You’ll just have to deal with it.

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“Could you style this?”

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“Could you provide us with a CSS?”

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“He's good at drawing, ask him!”

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“He'll make it look good … afterwards.”

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Designers are not artists We make something that’s to be used by humans.

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Great design is not a PSD It doesn’t mimic experiences and real world problems.

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It’s a working product Something finished.

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Design needs direction A mission and vision

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Design is empathy Understanding the problem

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Four layers of design Something to hold on to.

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Outcome What does it need to solve. 1 Layer

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Structure What components does it need. 2 Layer

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Interaction Make it seemless, add animations… 3 Layer

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Visual Add colors, fonts, grids, icons, … 4 Layer

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Don’t limit yourself to the visual layer That makes you a digital artist, not a designer.

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We design systems nowadays The age of static pages are over. We’ve got API’s, SDK’s, …

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Don’t design for Dribbble Move between sketches, whiteboards & prototyping tools.

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Some of my sketches I rapidly draw flows

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Some of my flows Helps you understand things

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I also prototype HTML/CSS, Quartz composer, After effects, …

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Don’t forget to talk to people It’s the most valuable feedback you’ll get.

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Any questions? Liked it? Follow me @houbenkristof Complaints? @stijnj

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Great-design-or-not Quiz!

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It’s not Try putting your grocerylist on this.

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It’s not How does it fit in my kitchen cabinet?

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It’s not Ever needed the weather in 4 different cities around the world?

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Bonus question What shaver did I buy? or 1. 2.

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It still has a power cord 1.