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who is this guy?

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+ we are Consultants

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we build highly performant E-commerce sites

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why 800 milliseconds?

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Every 100MS delay costs 1% of sales 2006, STANFORD - http://www.gduchamp.com/media/StanfordDataMining.2006-11-28.pdf

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47% EXPECT < 2 SECONDS 40% ABANDON > 3 SECONDS 1 SECOND = 7% REDUCTION $2.5M lost sales PER year 2011, KISSMETRICS - https://blog.kissmetrics.com/loading-time/

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3 seconds. that’s all the time you have. 2015, RADWARE - http://www.radware.com/spring-sotu2015/

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speed equals sales

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Great! Where do I start?

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hosting

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extremely important

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your host dictates your growth ceiling

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you want a partner. not a vendor.

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Speed + security + support + SCALE

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optimization

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HTML + CSS + JAVASCRIPT

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COMPRESSION AND minification

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above the fold

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IMAGES AND OTHER MEDIA

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server performance

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we live in exciting times

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php 7

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hhvm

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HTTP/2

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nginx

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mARIAdb

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caching

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content delivery networks

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TRANSACTIONAL EMAIL

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SSH + OCSP STAPLING

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what does it all mean?

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better performance than ever before

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speed isn’t just about the site

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warehousing and inventory

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pick and pack

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shipping and fulfillment

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communication is key

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stop talking and start the demos

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every choice matters

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these are the partners we’ve chosen

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woocommerce

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wp engine

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cloudfront

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amazon s3

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ordoro

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mailchimp FOR marketing AND transactional email

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time is of the essence

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wcchi.mindsize.me/resources

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mindsize.me @zstepek zach@mindsize.me