Link
Embed
Share
Beginning
This slide
Copy link URL
Copy link URL
Copy iframe embed code
Copy iframe embed code
Copy javascript embed code
Copy javascript embed code
Share
Tweet
Share
Tweet
Slide 1
Slide 1 text
In the age of ‘peak TV’ How to really connect with your audience @kimlovesstuff / kimtownend.com
Slide 2
Slide 2 text
Fandom & community Expanding storyworlds Social execution Leveraging celebrity There are 4 components of great social TV.
Slide 3
Slide 3 text
Peak TV…
Slide 4
Slide 4 text
PEAK TV Is stressing people out…
Slide 5
Slide 5 text
Social TV is not the same
Slide 6
Slide 6 text
People love TV shows!
Slide 7
Slide 7 text
Social TV keeps getting more popular
Slide 8
Slide 8 text
Identifying your audience
Slide 9
Slide 9 text
No content
Slide 10
Slide 10 text
Always start with the fandom
Slide 11
Slide 11 text
© Red Bee 2016 In 2017 everything has a fandom, it’s not just for nerds anymore!
Slide 12
Slide 12 text
Fandometrics is my go- to of what’s cool on the internet. (And what the rest of the world will like 2 years from now)
Slide 13
Slide 13 text
Fandom Social Influencers Bloggers Potential mainstream audience
Slide 14
Slide 14 text
Different content for different platforms
Slide 15
Slide 15 text
No content
Slide 16
Slide 16 text
No content
Slide 17
Slide 17 text
Community management is key !
Slide 18
Slide 18 text
No content
Slide 19
Slide 19 text
Paid Organic
Slide 20
Slide 20 text
@kimlovesstuff / kimtownend.com Thank you!